CWilliams u10 Executive Plan

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Transcript of CWilliams u10 Executive Plan

Running head: ZILACK CORPORATION EXECUTIVE PLAN

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Zilack Corporation Executive Plan Charles L. Williams Capella University

ZILACK CORPORATION EXECUTIVE PLAN Table of Contents

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Executive Summary ........................................................................................................................4 Purpose Statement ...........................................................................................................................4 Human Resources Purpose Statement .................................................................................4 Sales and Marketing Purpose Statement ..............................................................................5 Department Goals ...........................................................................................................................5 Goals of the Human Resources Department ........................................................................5 Goals of the Sales and Marketing Department ....................................................................5 Goals of the Sales and Marketing Supervisor ......................................................................6 Department Activities ....................................................................................................................6 Activities for Human Resources Management ....................................................................6 Activities for Sales and Marketing Management.................................................................7 Activities for Sales and Marketing Supervisor ....................................................................8 Department Tasks ...........................................................................................................................8 Tasks of Sales and Marketing Supervisor ...........................................................................8 Performance Standards ...................................................................................................................9 Performance Standards for Human Resources Manager .....................................................9 Performance Standards for Sales and Marketing Manager .................................................9 Strengths ............................................................................................................................. ...........10 Human Resources Strengths .............................................................................................10 Sales and Marketing Strengths...........................................................................................10 Organizational Modifications ........................................................................................................11 Human Resources Department Modifications ...................................................................11

ZILACK CORPORATION EXECUTIVE PLAN

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Sales and Marketing Department Modifications ...............................................................12 Interview Questions ...........................................................................................................14 Human Resources Interview Questions .................................................................14 Sales and Marketing Interview Questions .............................................................14 Department Strength of Workplace Score .....................................................................................14 Summary ........................................................................................................................................15 Appendix A: Organizational Charts..............................................................................................16 Human Resources Organizational Chart............................................................................16 Sales and Marketing Organization Chart ...........................................................................17 Appendix B: Strategic Alignment Worksheet .............................................................................18 Appendix C: Strength of Workplace Questionnaire ....................................................................24 Appendix D: Purpose Statement Worksheet.................................................................................26 Appendix E: Personal Insights .....................................................................................................27

ZILACK CORPORATION EXECUTIVE PLAN

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Executive Summary Zilacks company intends to increase sales by 100% within the next fiscal year. This will be accomplished though financial investments from investors which can be used to add the needed resources in both Human Resources and the Sales & Marketing departments within the organization. To meet Zilacks company goals there will need to be an increase in both these areas dealing with staffing in the Human Resources department. Next increasing the training within the Sales & Marketing department by upping the workforce questionnaire scores from a low of 2.67 and bring it to a score of 4. By addressing the items listed below the plan of goal can be reached: Departments purpose statements The goals for the Manager and Supervisor The goals and activities outlined on a daily basis The projected performance standards The functional areas supervisory strengths The new organizational charts for each functional area Purpose Statements Zilack Corporation Executive Teams has addressed the entire staff to insure that the sales goals that were set can be accomplished. Each department has a purpose statement which gives or determined what each department plans to do to meet the sales goal. Human Resources Purpose Statement The Human Resources Department will provide the employees with the tools and training to excel. We are dedicated to establishing a diverse, highly focused, and positive work environment..

ZILACK CORPORATION EXECUTIVE PLAN Sales and Marketing Purpose Statement The Sales and Marketing Department are dedicated to expanding sales and brand recognition in the market place. We will develop relationships and platforms through hard work and ethical practices to win in the marketplace. Department Goals

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Zilacks corporation would be able to the goals of 100% sales goals with the combine help of all departments. The Human Resources and Sales & Marketing Departments specified goals are as follows: Goals of Human Resources Management Retain existing department employees Hire two additional HR generalists Assist department managers in the hiring of new employees Support the departments in improving Strength of Workplace scores Obtain affordable benefits Create new interview questions Organize new trainings

Goals of Sales and Marketing Management Retain existing employees Hire seven new employees Create new organization chart Raise department score from 2.67 to 4.0

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Develop additional marketing strategies Five new advertisement methods Increase sales to double

Goals of the Sales and Marketing Supervisor Assume staff is meeting sales percentile Meet with staff to provide feedback to performance Train staff on maximizing sales and customer services skills Assure staff is using at least four different forms of advertisement

Departmental Activities The activities that the functional areas need to be aware of and to implement them in order to meet and achieve the goals of the company are listed below: Activities for Human Resources Management We will provide a suggestion box for employees in order to hear the employees opinions and suggestions. Interview and look for individuals with the right talent, education, and experience in human resource. I will have the department managers provide their skills and expectations needed for employees in that department. Depending on suggestions from employees I will provide trainings for management. We will then meet regularly for follow up. Research different insurance companies to find the less expensive insurance for employees.

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Develop new interview questions that will seek talent in new hire. Schedule a variety of new trainings to aid in educating employees.

Activities for Sales and Marketing Management Suggestions from employees will help guide me in knowing what is needed to keep existing employees. Choose seven new employees who posses talents, education, and experience in sales and marketing. Reevaluate the organizing of the department and develop new strategies. Develop incentives for employees maximizing in sales. Reward employees to let them know they are needed and their job is important. Educate staff on new marketing strategies through training. Introduce new affordable advertisements such as internet, print ads, and Television. Target international customers as well.

Activities for the Sales and Marketing Supervisor Monitor sales on weekly basis. Meet monthly to discuss progress and hear feedback. Schedule quarterly trainings to assist in customer service skills. Introduce and train in new marketing

Department Tasks

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The following departmental tasks are outlined accordingly:

Tasks of Sales and Marketing Supervisor Assure staff is meeting sales percentile Meet with staff to provide feedback to performance. Train staff on maximizing sales and customer service skills. Assure staff is using at least four different forms of advertisement.

Performance Standards Each employee or staff member needs to know what is expected of them, so being able to make sure that the standards are communicate