CVP DS FINAL

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    GROUP MEMBERS Sharon Francis 50

    Juanita Dsouza 23

    Ruth Jacob 46

    Cassandra Dsouza 11

    Sushrut Sawant 55

    Joffine Joseph 22

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    FLOW OF PRESENTATION Introduction

    Basic concepts

    Margin of Safety Uses

    Assumptions

    Limitations Case Study 1

    Case Study 23

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    INTRODUCTIONCost-Volume-Profit (CVP) Analysis

    Technique that examines changes in profits inresponse to changes in sales volumes, costs, and

    prices

    Helps to estimate future revenues, costs, and

    profits in order to plan and monitor operations

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    Basic Concepts

    Contribution margin

    Contribution margin per unit

    Contribution margin ratio(CMR) or P/V Ratio

    Breakeven point

    In case of single products

    In case of multiple products

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    Margin of Safety The excess of an organizations expected future sales above the

    breakeven point.

    Can also be expressed in percentage

    .

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    Uses Of CVPo Calculation of expected sales and desired

    profit.

    o

    Decisions related to expansiono Product pricing

    o Comparision of different production units.

    o Estimating the future cost

    o Analysing the product mix and changing itaccording to profit.

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    ASSUMPTIONSo All costs can be analysed into their fixed and

    variable elements.

    o

    Fixed costs remain fixed even over a widerange of activity.

    o Selling prices are constant per unit.

    o Only levels of activity affect costs and

    revenues

    o Uncertainty does not exist.

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    Limitations of CVP Analysis

    Assumed that what is produced is sold

    Units Sold = Units produced

    Assumes that fixed and variable costs can be accuratelyidentified.

    Selling prices and costs are assumed to be known withcertainty.

    Inventory levels remain same.

    Decisions by sales staff and marketing personnel maylead to low profits or loss.

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    CASE 1

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    CASE 2

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    The owner of The Spotted Cow Creamery hasseveral profitable stores. He asked the storemanagers to provide information about theirsales mix

    The amount of beverage versus ice creamproducts sold

    Beverages provide a much larger contributionmargin than ice cream.

    After analyzing the data, they found that abouthalf of the revenues in the most profitable storeswere for the sale of beverages

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    these stores have more stable salesthroughout the winter because they sell

    specialty coffee beverages as well assoft drinks.

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    Spotted Cow Creamery

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    Spotted Cow CreameryCurrent Sales mix Desired Sales mix

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    THANK YOU

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