Cut the Rope Business Case 22th September 2013
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Transcript of Cut the Rope Business Case 22th September 2013
Cut the Rope Business Case
Enjoy Brand Licensing
Iberia
The Strategy
Cut the Rope Licensees: Apparel
More than 100.000 units sold in 3 months!!!
El Corte Ingles: BTS Campaign, huge online promotion
EL Corte Ingles BTS Campaign: BTS Products
EL Corte Ingles BTS Campaign: BTS Products
EL Corte Ingles BTS Campaign: Publishing
EL Corte Ingles BTS Campaign: Apparel
EL Corte Ingles BTS Campaign: Apparel
EL Corte Ingles BTS Campaign: Apparel
EL Corte Ingles BTS Campaign: Apparel
EL Corte Ingles BTS Campaign: Apparel
EL Corte Ingles BTS Campaign: In Store Product Placement
EL Corte Ingles BTS Campaign: In Store Product Placement
EL Corte Ingles BTS Campaign: In Store Product Placement
EL Corte Ingles BTS Campaign: In Store Product Placement
TVE: Media Partner
TVE: Media Partner • Spectacular Results: In just 15 days, number 3rd in
Internet Game Ranking and number 7th in Video Downloads in Clan Website (TVE Kids Website) with a total of 1.175.278 downloads.
TVE: Media Partner
TVE – Clan Magazine
TVE – Clan Magazine
TVE – Clan Magazine
Cut the Rope Licensees: Toys
Cut the Rope Licensees: Toys
Cut the Rope Licensees: Toys
Cut the Rope Licensees: Publishing
Cut the Rope Licensees: Home Textile
Cut the Rope Licensees: Apparel
Cut the Rope Licensees: Candy
Cut the Rope Licensees: BTS
Cut the Rope Licensees: PC Game
Cut the Rope Licensees: Sweet Snack
Sweet Snack Product 3 million units to be
launched Sept 2013
Cut the Rope Licensees: Sweet Snack
Cut the Rope Licensees: Sweet Snack
Cut the Rope Licensees: Sweet Snack
