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  • Customer Satisfaction & Quality (CS&Q)

    Course #5

    Jérôme Firmin

    2015

  • Tools / methods - for non Quality Solving & Continuous Improvement

    5 Whys

    5 S

    Fishbone diagram

    PDCA – Deming wheel

    Failure Mode and Effects Analysis (FMEA)

    Eight disciplines (8D)

    Six Sigma

    Statistic Process Control (SPC)

  • 5 Whys is an iterative interrogative technique used to explore the cause-and-

    effect relationships underlying a particular problem. The primary goal of the technique is to determine the root cause of a defect or problem by repeating the question "Why?" Each question forms the basis of the next question. The "5" in the

    name derives from an empirical observation on the number of iterations typically required to resolve the problem.

    5S is the name of a workplace organization method that uses a list describing how to

    organize a work space for efficiency and effectiveness by identifying and storing the items used, maintaining the area and items, and sustaining the new order - "sort", "straighten", "shine", "standardize", and "sustain“.

    Ishikawa diagrams (also called fishbone diagrams) are causal diagrams created by Kaoru

    Ishikawa (1968) that show the causes of a specific event. Common uses of the Ishikawa diagram are product design and quality defect prevention, to identify potential factors causing an overall effect.

    PDCA, also known as Deming wheel, is an iterative four-step management method used in

    business for the control and continuous improvement of processes and products. PDCA was made popular by Dr W. Edwards Deming, who is considered by many to be the father of modern quality control

  • Failure Mode and Effects Analysis (FMEA) is a systematic techniques for failure analysis. It is often the first step of a system reliability study. It involves reviewing as many components, assemblies, and subsystems as possible to

    identify potential failures, their effects, causes and control. Probability for Effect / Cause / Control results in Risk Priority Number.

    Eight Disciplines (8Ds) Problem Solving is a method developed at Ford Motor Company to

    identify, correct, and eliminate recurring problems. It is focused on product and process improvement.

    Six Sigma seeks to improve the quality output of process by identifying and removing the

    causes of defects and minimizing variability in manufacturing and business processes. It uses a set of quality management methods, mainly empirical, statistical methods, and creates a special infrastructure of people within the

    organization ("Champions", "Black Belts", "Green Belts", "Yellow Belts", etc.) who are experts in these methods. It was introduced by

    Motorola in 1986.

    Statistical process control (SPC) is a method of quality control which uses statistical methods. SPC is applied in order to monitor and control a process.

  • © 2015 CS Odessa Corp.

  • Deming Wheel PLAN

    Establish the objectives and processes necessary to

    deliver results in accordance with the expected output (the

    target or goals).

    DO

    Implement the plan, execute the process, make the

    product.

    CHECK

    Study the actual results (measured and collected in "DO"

    above) and compare against the expected results (targets

    or goals from the "PLAN") to ascertain any differences.

    ACT

    If the CHECK showed something different than expected

    (whether better or worse), then there is some more

    learning to be done... and that will suggest potential future

    PDCA cycles and change of baseline

  • Mission of Problem to Prevention process

    For some issues, resolution is not enough:

    ● Safety Issues

    ● Business Risk Escalations

    ● Other severe issues (Industrial, Supplier,….)

    For both Quality and Supply Chain

    ● Recurrent issues (Industrial, Supplier,….)

    For both Quality and Supply Chain

    In I2P terminology, these issues are referred to as Problems.

    Additional action is

    needed in order to:

    ● Limit the immediate impact

    on customers

    ● Identify and correct the

    root causes

    ● Apply lessons learnt to prevent future

    problems

    The purpose of the Problem to Prevention process is to contain Problems, identify their root

    causes, correct them to avoid recurrence, and apply lessons learnt to prevent future

    problems.

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  • Process context

    Problem to Prevention is a key building block of Issue to Prevention

    Issue to Resolution Warm Loop

    Issue to Problem Analysis Loop

    issue

    resolution prevention systemic problem recurrent issue

    severe issue immediate prevention needed

    Problem to Prevention Cold Loop

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  • Problem to Prevention:

    A problem solving approach

    When you have a problem:

    1. Describe the problem

    ● Clearly state the Problem

    2. Isolate it & PROTECT your customer

    ● This is containment action

    3. Understand & Fix it once and for all

    ● This is corrective action

    4. Don’t let it happen elsewhere and in the future

    ● This is preventive action

    Problem

    Containment

    Correction

    Prevention

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  • Problem to Prevention:

    Four block 8D Structure

    D1 Problem

    Containment

    Correction

    Prevention

    D2

    D3

    D4

    D5

    D6

    D7

    D8

    Develop & Implement

    Containment Actions

    Assemble a

    Cross-Functional Team

    Describe the Problem

    Identify & Verify Root Causes

    Develop & Validate

    Corrective Action Plan

    Implement & Check

    Corrective Actions

    Develop and Implement

    Preventive Actions

    Communicate Results,

    Recognize the Team, and Close 8D

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  • 8D – the disciplines (1/2)

    D1: Assemble a team - Establish a team of people with product/process knowledge.

    D2: Define and describe the problem - Specify the problem by identifying in quantifiable terms

    the who, what, where, when, why, how, and how many (5W2H) for the problem.

    D3: Develop interim containment plan - Implement and verify interim actions, define and

    implement containment actions to isolate the problem from any customer.

    problem

    containment

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  • 8D – the disciplines (2/2)

    D4: Determine, identify, and verify root causes and escape points - Identify all applicable

    causes that could explain why the problem occurred. Also identify why the problem was not noticed

    at the time it occurred. All causes shall be verified or proved, not determined by fuzzy

    brainstorming. One can use 5 Whys and cause and effect diagrams to map causes against the

    effect or problem identified.

    D5: Choose and verify permanent corrections for problem/nonconformity - Through

    preproduction programs, quantitatively confirm that the selected correction will resolve the problem

    for the customer.

    D6: Implement and validate corrective actions - Define & implement the best corrective actions.

    D7: Take preventive measures - Modify the management systems, operation systems, practices,

    and procedures to prevent recurrence of this and all similar problems.

    D8: Congratulate your team - Recognize the collective efforts of the team. The team needs to be

    formally thanked by the organization.

    correction

    prevention

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  • Problem to Prevention process overview

    Issue to Problem

    prioritized

    problem

    existing problem

    new problem Report and Qualify

    Problem

    Prioritize

    Problem problem . . .

    Problem to Prevention

    correction

    prevention

    D1

    Select

    Team

    containment failure mode

    D2

    Describe

    Problem

    D3

    Contain

    Problem

    operational root causes

    systemic root causes

    D4

    Identify Root

    Causes

    D5

    Define Problem

    Correction

    D6

    Implement & Check

    Problem Correction

    D7

    Prevent

    Problem

    D8

    Close

    Problem

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  • Key business rules

    ● A Problem may be reported by anyone in various situations:

    Safety risk identified internally or based on customer report

    Business Risk Escalation – as a mandatory requirement

    Other severe issue identified (Industrial, Supplier,….)

    Recurrent issues (Industrial, Supplier,….) identified in the Analysis loop

    ● Each Problem requires an 8D project

    The 8D project is initiated immediately for Problems:

    With safety impact

    Related to Business Risk Escalations

    Related to a Customer shortage

    For other Problems, the Prioritize Problem process determines when to launch the 8D.

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  • Problem to Prevention: Executive Summary

    First 8D workflow tool

    for most businesses Supporting prevention of product-

    related issues

    Traceability from complaints, issues

    to root causes and prevention

    Complaints, issues can be linked to underlying 8D

    projects for traceability. Visibility of “known

    problems” in country front offices, in plants.

    Addressing recurrent customer complaints,

    Safety Risks, Business Risk Escalations,

    Industrial and Supplier issues (Quality and

    Supply Chain), etc. Used by plants and offer

    creation centers.

    Evolution from a broad variety of

    MS Office templates and in-house built tools.

    Key benefits

    From:

    To:

    Excel and Word templates, Lotus

    Notes

    Fully fledged workflow tool and ability to share

    with suppliers

    Front office and back office systems disconnected

    Front office complaints linked to back office

    problems

    Open loop field recovery notices to countries (QI)

    Assignment and tracking of field action by country

    Inconsistent 8D management practices

    Consistent definitions for consistent results

    Manual reporting as a bureaucratic burden

    Reporting embedded into workflow tool

    Key changes in a nutshell

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  • 16 Confidential Property of Schneider Electric

    g2G: Objectives & Definition

    Scope All kind of good practices that help us improve, especially Customer experience

    Definition Good Practice: is a method or technique that has shown superior results that can be used as a

    good example or benchmark.

    Great Practice: is a Good Practice adopted by at least 3 other entities, supported by the

    originating entity.

    • Gold Certificate (Adoption by 10 or more entities)

    • Silver Certificate (Adoption by 6 or more entities)

    • Bronze Certificate (Adoption by 3 or more entities)

    > Encourage collaboration in order to leverage good practices

    > Involve and recognize the original entity to promote excellence

    > Drive fast adoption to maximise return on time and resource

  • 17 Confidential Property of Schneider Electric 17

    Responsibility

    Global CS&Q > Help collect & share potential g2G practices

    > Validate & register ‘good practices’ (monthly)

    > Promote & share ‘good practices’

    > Validate ‘Great practices’ (quarterly) award certificates

    based on adoption outside of the originating entity

    > Publicize & share ‘Great practices’

    Global CS&Q

    Main responsibilities:

    • Animate the process

    • Identify and collect candidates for

    good practices

    • Assess and validate the good

    practices

    • Certify the Great Practices

    • Publicize and promote the Great

    Practices

    Originating Entity Main responsibilities:

    • Submit the candidate for good

    practices

    • Promote and explain the good

    practice

    • Identify potential entities to adopt

    • Support the adoption of good

    practice by potential entities

    • Apply for great practice awards

    Originating Entity > Complete deployment & deliver results

    > Submit the candidate for good practices (template1)

    > Identify potential entities to adopt the practice

    > Coach & support the adoption of good practice by

    other entities

    > Submit as a Great practice (template 2)

    START

    Complete deployment & deliver results Submit as

    a “good Practice”

    (Temp 1)

    Validate “good

    Practice”

    Promote “good

    Practice”

    Identify potential entities to

    adopt

    Coach & Support entities

    identified

    Submit as “Great

    Practice”

    (Temp 2)

    Recognize original

    entity with certificate

    good

    2

    Great

    Process

    Template

    attached

  • 18 Confidential Property of Schneider Electric

    Title : Please enter the title here Good Practice

    Describe the problem with clear numbers, pain points, etc. Especially related to

    customer experience... Prefer with photo.

    List major root causes based on 5-Why, Fishbone analysis, etc.

    Describe the improvement done, prefer with photos (before vs. after), etc.

    Prefer with photo.

    List the business benefits and impacts for customers (internal or/and external

    customers).

    Originating Entity: Ref. #: by CS&Q Date: YYYY/MM/DD

    - Orientating entity’s story board for submitting this good practice

    - Evidence of promoting, training and coaching other entities by originating entity

    - Adopting entities’ story boards as evidence of adaptation outside originating entity

    Improvement Done & Description Problem seen & Description

    Root Cause Results / Gain

    Comments/Attached Files or Links)

    Contacts: Name1 ([email protected]) (+Phone Number1)

    Name2 ([email protected]) (+Phone Number2)

    Template

    1

  • 19 Confidential Property of Schneider Electric

    Title : Please enter the title here Great Practice

    Application

    Describe the problem with clear numbers, pain points, etc. Especially related to

    customer experience... Prefer with photo.

    Describe the improvement done, prefer with photos (before vs. after), etc.

    Originating Entity: Ref. #: by CS&Q Date: YYYY/MM/DD

    - Orientating entity’s story board for submitting this good practice

    - Evidence of promoting, training and coaching other entities by originating entity

    - Adopting entities’ story boards as evidence of adaptation outside originating entity

    Problem seen & Description

    Improvement Done & Description

    Comments/Attached Files or Links

    Contacts: Name1 ([email protected]) (+Phone Number1)

    Name2 ([email protected]) (+Phone Number2)

    Location Stage (WIP or complete)

    Results

    B

    B

    B

    S

    S

    S

    G

    G

    G

    G

    Template

    2

  • 20 Confidential Property of Schneider Electric

    List of Job in CS&Q (1/2)

    Sub-function job code Short title

    QMG6 Customer Satisfaction & Quality Manager / Unit

    QMG7 Customer Satisfaction & Quality Manager / Country

    QMG8 Customer Satisfaction & Quality Manager / Multi-Country

    QMG9 Customer Satisfaction & Quality Manager / Global

    QMP6 Customer Satisfaction & Quality Project Manager / Unit

    QMP7 Customer Satisfaction & Quality Project Manager / Country

    QMP8 Customer Satisfaction & Quality Project Manager / Multi-Country

    QMP9 Customer Satisfaction & Quality Project Manager / Global

    QMS2 Quality Department Assistant

    QAT4 Manufacturing Quality Assurance Engineer

    QAT5 Manufacturing Quality Assurance Senior Engineer

    QBF7 Customer Satisfaction & Loyalty Development (CSLD) Manager / Country

    QBF8 Customer Satisfaction & Loyalty Development Manager / Multi-Country

    QBF9 Customer Satisfaction & Loyalty Development Manager / Global

    QBT5 Customer Complaint Management Engineer

    QBT7 Customer Complaint Management Manager / Country

    QCS1 Quality Control Operator

    QCS2 Quality Control Multi Skilled

    QCT3 Quality control inspector

    QCT4 Quality Control Engineer

    QM - Customer

    Satisfaction & Quality

    Management

    QA - Manufacturing

    Quality

    QB - Customer

    Experience

    QC - Quality Control

  • 21 Confidential Property of Schneider Electric

    List of Job in CS&Q (2/2) QDT4 Design / Industrialisation Quality Engineer

    QDT5 Design / Industrialisation Quality Senior Engineer

    QDT6 Design / Industrialisation Quality Manager

    QDP7 Offer Project Quality Leader

    QDP8 Senior Offer Project Quality Leader

    QDG6 Offer Quality Engineer

    QDG7 Offer Quality Manager

    QET4 Supply Quality Engineer

    QET5 Supply Quality Senior Engineer

    QEF8 Supplier Quality Manager / Multi-Country

    QEF9 Supplier Quality Manager / Global

    QFF2 Primary Customer Care Agent

    QFF3 Primary Customer Care Team Leader

    QFF4 Primary Customer Care Specialist

    QFF5 Primary Customer Care Supervisor

    QFT2 Primary Technical Customer Care Agent

    QFT3 Primary Technical Customer Care Team Leader

    QFT4 Technical Service Center Specialist

    QFT5 Advanced Technical Customer Care Supervisor

    QFT6 Expert Technical Support

    QFG6 Customer Care Manager / Unit

    QFG7 Customer Care Manager / Country

    QSF6 Quality System Engineer / Unit

    QSF7 Quality System Engineer / Country

    QSF8 Quality System Manager / Multi-Country

    QSF9 Quality System Manager / Global

    QS - Quality System

    QD - Offer Quality

    QF - Customer Care

    QE - Supply & Supplier

    Quality