Customer Care 5 Predictions for 2017
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Transcript of Customer Care 5 Predictions for 2017
Customer Care -
5 Predictions For
2017
If you want to attract more customers and
keep them with you for longer period of
time, it is essential to create consistent
and satisfying customer experience.
Customer Engagement is a vital factor
while deciding a good
customer experience. Let's see how
businesses will likely to respond to its
customers in 2017:
1. Companies Will Focus More on
Delivering Digital Connected Experience
Today's world is increasingly becoming a digital
one where more customers are engaging with
companies through digital means.
So, in coming days companies will get serious
about delivering contextual and continuous
customer service to win the loyalty of every
individual customer.
2. Companies Will Experiment with
Chatbots
In 2016, the use of chatbots for customer service
has increased. It is new technology that allows
businesses to easily identify and resolve customer
queries through messaging services.
This bot technology is the very first step in the right
direction and will be of particular importance
towards better customer service.
3. Companies Will Focus More on
the Intent of Customer
Companies will keep an eye on activities and
behaviour of the customers to get better picture of
customer's current and future intentions, So that they
can offer more customized help, information or
services in real time.
4.
Marketing and
Customer Care
Will Merge
Today, brand image totally depends on what
customer says about the company. So, most
companies feel marketing and customer service
should go together.
Truly understanding the customers ensures a
better customer base and several marketing
benefits.
5. Secure Cloud Applications for Customer
Service
Subscribing to secure cloud services, businesses can
access different databases to gather required
information on customer, so that time to respond to a
customer inquiry will reduced and in turn improve
customer satisfaction.
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References
The Customer Experience: 5 Bold Expert
Predictions For 2017- Forbes
7 Ways Call Center Software Enhances Customer
Experience - CallCenterHosting