Custom energy website analysis

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Transcript of Custom energy website analysis

Page 1: Custom energy website analysis

I have included my 3 created energy drink products at the top of the page as they are very eye catching since they are featured at the top of the webpage.

Navigational bar at the top of the page with not too many links which makes it have a clean and the women lying on each side of the banner make it seem much more stylish and creative.

Subsections are included underneath the main feature story on the homepage and you can navigate through each story by clicking the white circle placed above the image, once it is clicked the circle will turn blue (theme colour) and the story will appear in the highlighted story section above, advertisements such as Battlefield 4 are also included here.

Other news stories are featured in a vertical banner on the right hand side of the website, these are featured news stories that relate to the energy drink and are frequently changed depending on their popularity. Underneath this featured news section are the social network links that you can follow and share each story on.

The background is a stylish blue that has an electrical feel to it due to the bending of the wave and the light colour used, it contrasts nicely with the black backgrounds of the featured stories and fits in with the home colours of the energy drink brand itself.

Page 2: Custom energy website analysis

Very simple and clear navigational bar placed at the top of the page with evenly spaced out links and the main logo of the energy brand Flight featured in the middle of the six links to split them up and make it look more clean and fresh.

The main theme of the webpage is to feel very free and calm and to make this happen I made the background to be a subtle but light sky and clouds, this relates to the main logo of Flight being a bird (birds are also added on the main featured story to create more of an escapism effect) and this makes us feel much more at ease and relaxed in the website that we are viewing.

Just underneath the main story of the homepage are other links such as the Flight concert, various related videos, the store and the link to the drink and other products itself, as highlighted by Flights slogan, ‘Take Off’.

The main story features all 3 of the products for the energy drink Flight, the background is a calm blue that fades out to white in the top left, white birds are also flying out of the white in the top left into the sky blue that takes over in the bottom right corner, complimenting the theme of escapism.

Page 3: Custom energy website analysis

The website has a rather gothic theme with the relation of angels being current as the background is cloudy and even though it is bright it has a rather dark feel to it since it is very simple and plain.

The navigational bar is vertical on this website and between each link is the signature logo for the energy brand Angel Energy which means that it will always be there for the people viewing the website and so will become familiar and recognise the logo.

The main body of the website is made up of the different products of Angel Energy and a video clip of something that is related to the energy brand.

Each feature story has a white/greyish background that stands out and contrasts well with the background, making it bold and easy to see the image placed on it.