Cultivationtheory waters

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Transcript of Cultivationtheory waters

  • 1.

2. 3. CultivationTheory
MassMediaCommunication
4. Hello!
5. Cultivation Theory
States thattelevision influences our view of reality
6. T.V. has become the majorcultural transmitter in todayssociety
Enculturation
Not Family Not SchoolsNot Churches
7. Mass Media
Mainstreaming
Commercial Sponsors
MoviesT.V. Show Producers
8. Perceive
the
differently
Confuse Media-Constructed
Reality with
Actual Reality
Heavy Viewers Beware!
9. WATCH OUT!
Too Much Viewing
He never seems to DIE!
10. Very Complex
Improve studies and research