Transcript of Csig future of phone a-friend 20150724 v5
1. Cognitive Systems Institute Group (CSIG): The Future of
Phone-a-Friend Join Weekly Calls:
http://cognitive-science.info/community/weekly-update/ Join Weekly
Discussion: https://www.linkedin.com/grp/home?gid=6729452 Jim
Spohrer, IBM Director, Global University Programs (GUP) and
Cognitive Systems Institute Group (CSIG) CSIG Overview, Friday July
24, 2015
http://www.slideshare.net/spohrer/csig-future-of-phone-a-friend-20150724-v5
7/24/2015 IBM 2015, IBM UPward - University Programs Worldwide
accelerating regional development 1
2. Questions come up. Answers matter. 7/24/2015 IBM 2015, IBM
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development 2
3. When Phone-a-Friend doesnt help 7/24/2015 IBM 2015, IBM
Upward University Programs Worldwide accelerating regional
development 3 CSIG 2 x 2 Dont Know You Know You Know Solution
Expert Cognitive Mediator Dont Know Solution Stranger/Tired Self
Mom
4. 7/24/2015 IBM 2015, IBM Upward University Programs Worldwide
accelerating regional development 4 Try Phone- an-Expert
5. 7/24/2015 IBM 2015, IBM Upward University Programs Worldwide
accelerating regional development 5 1955 1975 1995 2015 2035 2055
Evolution of Phone-a-Friend/Expert service
6. What exists in 2015? 7/24/2015 IBM 2015, IBM Upward
University Programs Worldwide accelerating regional development 6
360,000 100,000 120,000 60,000 150,000
7. What might $1000 buy in 2035/2055? 7/24/2015 IBM 2015, IBM
Upward University Programs Worldwide accelerating regional
development 7 2035 2055
8. 7/24/2015 IBM 2015, IBM Upward University Programs Worldwide
accelerating regional development 8 Smart Service System: All
entities in network use cognitive mediators to enhance value
co-creation interactions Cognitive Mediators: Cognitive systems
with deep knowledge of both customer (user) and provider (expert)
as co-creators of win-win value Entity augmentation boosts both
creativity and productivity of interactions
9. CSIG Mission Cognitive mediators for all roles/occupations
in smart service systems. Why would anyone want this? Who cares?
How hard is this and how long will it take? Is there a list of all
occupations? Does it change? What is a cognitive mediator?
Cognitive scientist? What is a smart service system? Service
scientist? What could possibly go wrong? 7/24/2015 IBM 2015, IBM
Upward University Programs Worldwide accelerating regional
development 9
10. What could possibly go wrong? 7/24/2015 IBM 2015, IBM
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development 10
11. 7/24/2015 IBM 2015, IBM Upward University Programs
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12. 7/24/2015 IBM 2015, IBM Upward University Programs
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13. Sciences provide Frameworks for people to ask and answer
questions systematically Explanations with instructions on how to
re-do 7/24/2015 IBM 2015, IBM Upward University Programs Worldwide
accelerating regional development 13 Kline: Conceptual Foundation
of Multidisciplinary Thinking - To our children and childrens
children, to whom we elders owe an explanation of the world that is
understandable, realistic, forward-looking, and whole. Proenneke:
Alone in the Wilderness - To do a thorough testing, should each
generation be required to rapidly rebuild from scratch? A re-makers
movement?
14. 7/24/2015 IBM 2015, IBM Upward University Programs
Worldwide accelerating regional development 14 Explain external
phenomena
15. 7/24/2015 IBM 2015, IBM Upward University Programs
Worldwide accelerating regional development 15 Explain internal
phenomena
16. 7/24/2015 IBM 2015, IBM Upward University Programs
Worldwide accelerating regional development 16 Explain value
co-creation phenomena
17. 7/24/2015 IBM 2015, IBM Upward University Programs
Worldwide accelerating regional development 17 Physics Chemistry
Biology Neuroscience Psychology Artificial Intelligence Engineering
Management Public Policy Education Design Humanities Natural
Systems Cognitive Systems Service Systems
18. Many questions & much work remains For what purpose?
Define capabilities and responsibilities Balance challenge and
routine Avoid too much anxiety and too much boredom What are future
jobs? Who would hire? What do they do? Why is O*NET missing?
Cognitive scientist Service scientist Data scientist 7/24/2015 IBM
2015, IBM Upward University Programs Worldwide accelerating
regional development 18
19. In Summary 7/24/2015 IBM 2015, IBM Upward University
Programs Worldwide accelerating regional development 19 A service
science perspective considers the evolving ecology of service
system entities, their value co-creation and capability
co-elevation interactions, and their capabilities, constraints,
rights, and responsibilities. Cognitive Systems Entities Service
Systems Entities With Cognitive Mediators Add Rights &
Responsibilities
20. Assisting individuals and organizations to close their
service innovation skills gap and co-create smarter service systems
empowering employees, customers, citizens with cognitive mediators
in the collaborative service economy
21. 7/24/2015 IBM 2015, IBM Upward University Programs
Worldwide accelerating regional development 21