Crm1

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description

This is the presentation about CRM

Transcript of Crm1

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About Company

HGTechSolutions is a leading software HGTechSolutions is a leading software development and web application development development and web application development company that provides offshore outsourcing company that provides offshore outsourcing services.services.

Our innovation and creativity combined with latest technologies and skills has given us a competitive edge. This has given us the benefit of delivering strategic value through operational efficiency, and providing cost effective, accurate, timely solutions.

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Why doWe exist

Deliver maximum value to the society by continuous Learning and Innovation.

Aim to provide cutting edge, and cost effective software solutions .

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Value partner

Ethical and Honest in all our dealings

Meeting end-to-end needs of customers

Professionalism

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ASP.NETProgramming

PHP Programming Web Designing

WHAT WE DO

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Online Marketing Solutions

Web ServicesContent Writing

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“Process of creating and maintaining relationships with business customers or consumers”

“A holistic process of identifying, attracting, differentiating, and retaining customers”

“Integrating the firm’s value chain to create enhanced customer value at every step”

“An integrated cross-functional focus on improving customer retention and profitability for the company.”

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CRM

Bottom-line:

The use of information-enabled systems for enhancing individual customer relationships to ensure long-term customer loyalty and retention.

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No!• Simply an extension of

relationship marketing• Builds on customer

service and satisfaction concepts

• Just the latest buzzword for creating customer orientation

• Bottom-line is still the same

Yes!•A shift in corporate philosophy concerning the approach to value delivery•Customer-centric approach to value chain•New and technology-enhanced processes•Focus is not just on bottom-line, but on top-line•Goal is to create satisfying experiences across all customer contact points

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Add Your Title

CRM

ERPDocument Manaement

ProjectManagement

Activity Management

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CRM AVATAR

CRM Avatar Unlocking Business Value

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Contact Points:◦ Advertisements, Retail counters, Website visits, Purchase,

Direct sales, Catalogs, direct mail, Telemarketing, Call centers, Internet email, Sales promotions, Banner advertisements, Market research……

What do we get: Data, Data, Data What do we want? Information and knowledge of

customers Why do we want this? Retain customers, Target

customers, Change strategies, Make it easy for customers to access information, product, services. Identify profitable customers

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About CRMAvatar

CRMAvatar is a thought CRMAvatar is a thought leader in CRM Applicationsleader in CRM Applications

CRMAvatar has created what has CRMAvatar has created what has come to be one of the most powerful come to be one of the most powerful and dynamic hosted CRM solutions and dynamic hosted CRM solutions available in the market today.available in the market today.

We are a rare breed in the market, practicing the true meaning of Customer Relationship Management (CRM) within the halls of all our offices.We take care of our customers, & that's why we have one of the highest customer retention.

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FEATURES OF CRM AVATAR

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Features

Customer ServiceProject Management

Contact Management

Invoices &PaymentsSales Management

Mailing System

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According to our director there are five steps in building IT-supported CRM. These are:

◦ Make it easy for customers to do business with you.

◦ Focus on the end customer for your products and services.

◦ Redesign your customer-facing business processes from the end customer’s point of view.

◦ Wire your company for profit: design a comprehensive, evolving electronic business architecture.

◦ Foster customer loyalty. In e-Commerce, especially, this is the key to profitability.

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To use technology and human resources to gain insight into the behavior of customers and the value of those customers

Provide better customer service

Make call centers more efficient

Cross sell products more effectively

Help sales staff close deals faster

Simplify marketing and sales processes

Discover new customers

Increase customer revenues

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Why CRM AvatarWhy CRM AvatarWhy CRM AvatarWhy CRM Avatar

Best Value-Low TCO

ConsumerSatisfaction

Complete 360Degree Solution

Integrated E-MAILMarketing

Advanced Secruity Options

InnovativeR&DTeam

East to Use Interface

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WHY ON DEMAND CRMWHY ON DEMAND CRM

BB

EE

CC

DD

AAAutomatic

SoftwareUpgrades

Add Users Rapidly

Up &Running in Minutes

No Software to install ,purchase

and maintain

Reduce IT Costs

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Providing Search and Comparison Capabilities

Providing Free Products and Services

Providing Technical and Other Information and Service

Allowing Customers to Order Customized Products and Services Online

Letting Customers Track Accounts or Order Status

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Personalized Web Pages

FAQs

Tracking Tools

E-mail and Automated Response

Help Desks and Call Centers

Troubleshooting Tools

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Buy software, install it, and you are all set (Wrong!)

Identify what information you need and what to do with it!

What are the sources of information, where, when, how data come? Where to store this data? How data is used currently?

CRM systems link these points.

Data flow between operational system (Sales, Inventories, etc.) to Analytical systems (Logical system/software to identify trends, patterns, behavior…by sorting through this records)

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Responses to campaigns Shipping and fulfillment dates Sales and purchase data Account information Web registration data Service and support records Demographic data Web sales data

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WHAT CRM Tactics Can We Do Quickly, Easily, Inexpensively & Get Results?

1. Define Your CRM Process, Requirements and Select a System that:

Best Meets Your Current & Future Requirements.Delivers that Greatest Value to Your Customers - Ask Them

2. Implement and Leverage the CRM System:Based on your Marketing/Project Plan & Business Case.Define, Target, Personalize, Test, Manage, Measure, Tune integrated

Offline/Online Marketing Campaigns.

3. Develop & Segment Your Contact List / Database:Top 20%, Most Valuable / Best Potential Customers, Network

Hubs/Media, Influentials by Interests, Needs…Partner on “Fit” Lists, Marketing Campaigns etc.Make contacts aware of your Privacy & Data Protection Policy as an

initial E-Mail message & Campaign

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Exceed constituent expectations with increased service levels

Government CRM empowers public sector entities to build constituent-focused organizations

Increase efficiency and productivity:

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CRM FOR TRADE VISITORS

As the starting point of the lead generation process is the Visitor, the CRM needs to be have the notion of Visitor and Visiting Company.A relationship needs to be build and maintained with Visiting Companies, Leads and Customers.LEADSExplorer is a: VCRM: Visiting Company Relationship Management for converting Visiting Companies into Leads.For building a relationship with any Visiting Company the visits are to be monitored and your communications towards the Visiting Company needs to be registered. Both are represented on one chart, as in most cases communications will induce visits.For any Visiting Company, possible contacts can be found using the provided Internet Data Mining tools. These contacts can be called, emailed or a letter can be send. LRM: Leads Relationship Management for converting Leads into Customers.Leads need to be nurtured by communicating with them into Qualified Prospects. CRM: Customer Relationship Management system.Once a lead has become a customer, the relationship needs to be maintained and further developed

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There for a CRM should not solely have all the typical features and functions for following up upon leads and customers, but should also be capable of capturing the website visits as these are elementary ands important parts of lead generation and customer relation processes.

Conclusion

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Enterprise

Resource

Planning

Avatar

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What isERP Avatar

Text

Text

Text

Facilitates company-wide integrated information systems, covering all functional areas

Performs core Corporate activities and increasescustomer service augmenting CorporateImage

ERP AVATAR

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The Current Scenario

Islands of Information

• Difficult to get timely & accurate information

• Poor connectivity between different organizational locations

• Sticking with obsolete technology

• Resist to change

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ERP Avatar - Definition

“Software solution that addresses theEnterprise needs, taking a process view ofthe overall organization to meet the goals,by tightly integrating all functions andunder a common software platform”

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Why ERP Avatar?

For Management – to know what is happening in the company

One solution for better Management For cycle time reduction To achieve cost control & low working capital To marry latest technologies To shun the geographical gaps To satisfy the customers with high expectations To be Competitive & for survival

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Relevant IssuesRelevant IssuesRelevant IssuesRelevant Issues

Need BasedApplication

Reduction In

ImplementationExpenditure

Wireless Technologies

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ERP Avatar Product selection Phase

ERP Team formation for selection Appointment of Consultants [if needed] Scoping study Product selection Implementation partners selection Hardware/Communication cost estimation

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ERP Avatar– Expectations

Integrating all the functions

Integrating the systems running in all the locations

Transparency of information using a single data source across the organization

Software must be responsive Modular Flexible Easy to add functionalities Provide growth path

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Critical Success Factors for ERP Avatar

The firm & optimistic approach of the Management- on adapting the ERP product driven methodologies- on customization- on monetary commitments

The dedicated Team Good Training Strict adherence to the Project schedules Right technical infra-structure Change Management

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DOCUMENT MANAGEMENT

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Document Management is critical to your success. Whether you work in words, pictures, audio, video or scanned images,DMAvatar can manage any type of document or file in its native formatDocument Management is critical to your success. Whether you work in words, pictures, audio, video or scanned images,DMAvatar can manage any type of document or file in its native format

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The rich set of tools will allow your users to interact with DMAvatar in their daily routines. DMAvatar was designed to help them do their work more efficiently without forcing them to change their work methods.

3

.Our integrated enterprise document management system enables organizations to efficiently create,classify, secure, share, distribute and manage electronic files and paper-based documents in a highly scalable and open environment that is web based.

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Maximized Security

Minimized Downtime

Disaster Recovery

Increased Productivity

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RETAIN&RETAIN&Archive Archive

DocumentsDocuments

CustomizabCustomizable le

DashboardDashboard

Simple Simple Web Web

InterfaceInterface

Deliver Deliver Documents&Documents&

ContentsContents

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ADVANTAGES OF DOCUMENT MANAGEMENT FOR CEO’S

Digital Archiving

Physical Space

Centralized Location

Additional Utilities Tools

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ActivityManagement provides you with a total office management solution that simplifies scheduling, customer management, time management, and group communications. Your entire office saves time, eliminates mistakes and improves productivity.

Automate your entire scheduling process* Schedule and share information for people, rooms, resources* Share customer information with multi-user Contact Manager* Eliminate scheduling mistakes* Use Automated reminders to save you time every day* Email Reminders for Appointment* Share and access via the web * Notes for every call,meeting and task* Task Management* Calendering

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Great Flexibility

Control& Secruity

Instant Access To Information

Increases Efficiency

Instant Information Access

Great Flexibility Control

&Secruity

Ease ofUse

Increases Efficiency

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PROJECT MANAGEMENT

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PMAvatar — the latest generation web based application for managing and tracking software development, IT, manufacturing, financial and many other types of projects.It is called "PMAvatar" for a good reason - it was specifically designed to make project management hassle free and straightforward.There are many options when it comes to project management software and all of them make your life easier.So what really sets PMAvatar apart from the rest?A No-Training-Course-Required InterfaceAn intuitive and friendly interface that is set-up-and-going-in-two-hours easy to use!

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Improves Team Productivity

Reduces PaperworkManaging events which depend on each other in different ways

- Being able to schedule the various members of the project team, including specific tasks for each member- The ability to predict and deal with uncertainties and emergency situations which may arise during the project- Making certain that tasks are finished on time and that new tasks are assigned

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ReportingFEATURES

Issue Mgt

Request Mgt

Dashboard

Team Collaboration

Support

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Contact HGTechSolutions +919041420021 www.hgtechsolutions.com [email protected]