Creative Portfolio

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Advert starts with model Yeti driving over rocks (gravel). Shot to look like real car driving off road. Sound effects of real en- gine noises. Camera follows car on off road adventure, through mud, over rocks and splashes through puddles. Sounds fades to child making car engine noises. Camera zooms out to re- veal childs hand control- ling a model Yeti through flower beds. Child making car noises continues Camera cuts to shot of fa- ther driving a ‘real’ Yeti up a drive way. Sound of crunching gravel and real engine noises come back. Father parks car and gets out to greet his son playing with the model Yeti on the driveway. Both smile at each other, showing that the fa- ther may have been driving off road (like the model) Sound of door closing and background noise from front garden (birds etc.) Cuts to end shot with Škoda logo, and a the line ‘to book a test drive visit ww.Škoda. co.uk/yeti Voice over of “the Škoda Yeti, the car you want to play with”

description

Campaigns for: Skoda AVIVA B&Q Innocent Drinks Range Rover Open University

Transcript of Creative Portfolio

Page 1: Creative Portfolio

Advert starts with model Yeti driving over rocks (gravel). Shot to look like real car driving off road.

Sound effects of real en-gine noises.

Camera follows car on off road adventure, through mud, over rocks and splashes through puddles.

Sounds fades to child making car engine noises.

Camera zooms out to re-veal childs hand control-ling a model Yeti through flower beds.

Child making car noises continues

Camera cuts to shot of fa-ther driving a ‘real’ Yeti up a drive way.

Sound of crunching gravel and real engine noises come back.

Father parks car and gets out to greet his son playing with the model Yeti on the driveway. Both smile at each other, showing that the fa-ther may have been driving off road (like the model)

Sound of door closing and background noise from front garden (birds etc.)

Cuts to end shot with Škoda logo, and a the line ‘to book a test drive visit ww.Škoda.co.uk/yeti

Voice over of “the Škoda Yeti, the car you want to play with”

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@InnocentDrinks, check out our new Facebook page!

@InnocentDrinks, Have you had your 5 a day?

@InnocentDrinks, blend your smoothie with our new app!

@InnocentDrinks, whats your favourite smoothie?

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