Creating dynamic fitness and wellness experiences by felesha love

Wellness Proposal - Submitted by F. Love 11.1.13

WellnessWellness

Mental and emotional well-being, spiritual health, the stability and quality of relationships, the

environment in which we live and work, satisfaction with career, continuing education and finally how

financially sound we are” Stebbins (2002).


Company

LOGO

The X Wellness ExperienceThe X Wellness ExperienceProposal written by Felesha Love, BS, MBA, ACE, LMI

Submitted to X

November 1, 2013


Executive SummaryExecutive Summary• A Choice to Change the World echoes our responsibility as a department to provide opportunities

for the X community to evolve as a strong, healthy and vibrant community. Our mission is to change unhealthy habits and old belief systems that perpetuate poor health and wellness. We live in a time where success and happiness simply cannot be measured by money, education and power alone but in our ability to live long enough to enjoy it.

• The objective of this PowerPoint presentation is to demonstrate innovative ways to use physical education and wellness add value to the X experience. You will see how the areas can be strategically used to support a growing community of exercisers and create financial sustainability for the college. The X experience is a brand that demands quality, integrity and empowerment. The Physical Education, Wellness and Recreation experience cannot fall short of expectations.

• This PowerPoint demonstrates innovative ways to meet the goals of the Wellness Revolution. I will show you effective ways to establish research, add value to the education and service that we provide.

• Meet needs• Improve• Influence

• Team• What will this prove?


Where we are nowWhere we are now


Situation AnalysisSituation Analysis• The latest statistics confirm that more than half of all Americans are overweight or obese; a

startling one out of five children ages 5 to 17 is obese; approximately 28 million adults are dieting to lose weight and another 23 million think they should be. An estimated 40 billion dollars is spent annually on diet books, products, and services. Ninety percent of all dieters regain weight loss within one year.

• African American women have the highest rates of being overweight or obese compared to other groups in the U.S. About four out of five African American women are overweight or obese.

• In 2011, African Americans were 1.5 times as likely to be obese as Non- Hispanic Whites. • In 2011, African American women were 80% more likely to be obese than Non-Hispanic White

women. • In 2007-2010, African American girls were 80% more likely to be overweight than Non-Hispanic

White girls. • More than 80 percent of people with type 2 diabetes are overweight.1 • People who are overweight are more likely to suffer from high blood pressure, high levels of

blood fats, and LDL cholesterol -- all risk factors for heart disease and stroke. 1 • In 2010, African Americans were 70% less likely to engage in active physical activity as Non-

Hispanic Whites. • Deaths from heart disease and stroke are almost twice the rate for African Americans as

compared to Whites• http://www.cdc.gov/nchs/data/series/sr_10/sr10_256.pdf• http://

www.ahrq.gov/research/findings/nhqrdr/nhqrdr12/10_lifestylemodification/T2_10_1_5-2d.html• http://minorityhealth.hhs.gov/templates/content.aspx?ID=6456


http://www.4women.gov/glossary/index.cfm#obese

http://www.cdc.gov/nchs/data/series/sr_10/sr10_256.pdf

http://www.cdc.gov/nchs/data/series/sr_10/sr10_256.pdf

http://www.ahrq.gov/research/findings/nhqrdr/nhqrdr12/10_lifestylemodification/T2_10_1_5-2d.html

http://www.ahrq.gov/research/findings/nhqrdr/nhqrdr12/10_lifestylemodification/T2_10_1_5-2d.html

http://minorityhealth.hhs.gov/templates/content.aspx?ID=6456



Creating the “X Wellness Experience” All Hands On Deck

Creating the “X Wellness Experience” All Hands On Deck

Each a part of the whole

Curriculum ClassesWellnessGroup Fitness ClassesLabsGroup SessionsPersonal TrainingWellness CoachingWorkshopsIntramualsOutdoor EducationRecreation


Business StructureBusiness Structure The workplace environment—its energy and dynamics

—comprise the culture of a department. Business

culture is an influential and fluid entity that

represents who you are as a team, what you stand

for, how you conduct yourselves and how you treat

your participants. It will ultimately impact work quality,

job satisfaction and enjoyment, and employee retention;

it will also help define your brand in the customer’s

eyes. While company culture is important to any

business, in a service industry that exists to help people

achieve their health, fitness and sporting goals, a

positive and constructive culture is very influential.

Indeed, without a compass for culture, a business really

has no soul and, hence, little chance of survival. http://

www.ideafit.com/fitness-library/building-corporate-cultur

e-0


http://www.ideafit.com/fitness-library/building-corporate-culture-0



Manage Change EffectivelyManage Change Effectively


Organizational TransformationCreating positive change with

creativity, enthusiasm, energy and passion!

Organizational TransformationCreating positive change with

creativity, enthusiasm, energy and passion!

TransformationTransformationThe Fitness & Wellness Experience

Group Fitness Classes

Weight Room

Cycle Room

Cardiovascular Room

Physical Education Curriculum

Wellness Coaching

IntramuralsRecreation

Labs Personal Training

Community Service


Wellness in the WorkplaceWellness in the Workplace

Effectively communicating the a vision and mission including a position

on public accountability and sustainability will be important to the

company’s position as an innovative global leader (Laureate, 2007).


Code of EthicsCode of EthicsAn idea to formulate a code of ethics for our department is as follows:

As an employee/ of this department, I am committed to the vision and principles of professional

conduct, honesty and fairness. I pledge to spread enthusiasm about the fitness culture with all

wellness participants and the X community.

I promise to:

• Honor human life

• Practice sensitivity when consulting

• Provide safe and effective instruction according to the X’s brand

• Provide fair and equal treatment to all

• Maintain professional certifications and continuing education training

• Comply with all business and legal policies, procedures

• Maintain and promote health and wellness of mind, body and spirit.

• Maintain confidentiality of all member information

• Build a relationship of trust and respect in the workplace

• Contribute to a healthier world.



Creating a Fitness CultureCreating a Fitness Culture

Building Fitness CultureBuilding Fitness Culture

Exercise To Feel Good

No Judgment, No Stress

Exercise is Fun

The Body Follows the

Mind

Wellness is a Path to

HappinessWork for Results

Eat to Live Well

Healthy and Curvy is the New

Sexy

The Revolution

Begins From Within


ObjectivesObjectives• Educate and Serve with Excellence

• Promote Healthy Lifestyle Experiences

• Explore the needs of those we serve

• Actively participate in research

• Help people find the right fit. Providing exposure to everything Wellness has to offer helps people identify a fitness options they will stick to.

• Find ways to work with maximum efficiency and effectiveness

• Create Fitness Culture


Create a fitness experienceCreate a fitness experience

Lab 1 1 hour/ 1 session

Orientation: Introduction to the Fitness Experience. Fill out Health form, Fitness and

Wellness Assessment forms. *Includes participant response to physical and environmental

change, as well as, behaviors to reveal habits, barriers, self image and challenges with

current plan.

Lab 2 Goal Setting Lab 3 hours/3 sessions

FITT principle and National Standard recommendations

Basic Nutrition and Journaling with National Standard recommendations .

• Body Composition and National Standard recommendations.

• Participants will create a SMART Goal and a SWOT Analysis to determine short and long

term goals with accountability measures.

• Review and explanation of Fitness and Wellness Assessment taken in Lab 1 to determine

goals.Wellness Proposal - Submitted by F. Love 11.1.13

Serving the majority effectivelyServing the majority effectivelyThe number one priority for women is toning. Weight training helps to sculpt the

body, increase muscle mass and reduce body fat.

Consistency Consistency


Reap Benefits of Body PumpReap Benefits of Body Pump• The number one priority for women is toning. Weight training helps to sculpt the body, increase muscle

mass and reduce body fat.

• Increase exercise adherence

• Service more people in one hour

• Ensure safe and effective exercise programming

• Make exercise prescriptions easier and maximize results

• Opportunity for teacher training certification in Body Pump/ on going professional training four times a year/

quality control is easier

• Participating students should pay half of all fees, sign four semester teacher agreement and Wellness perhaps as

an incentive can pay for annual training that amounts to the equivalent of the total cost of the certification.

• Frequent marketing opportunities

• World Class programming breeds world class instructors in your own backyard

• Provide cutting edge fitness experiences

• Create Excitement!


Make Global Change One Class At A Time

Make Global Change One Class At A Time

• If you want to create change and get results you’ve got to think BIG.

• Drive a larger population of participants toward greater fitness results, faster.

• LES MILLS™ group fitness and team training programs has a proven track record of fitness results. Over twenty years of solid exercise science research is available to create a fitter planet, one workout at a time.


http://video.lesmillsusa.com/classes

http://video.lesmillsusa.com/classes

Flexible Active Lifestyle ProgramsFlexible Active Lifestyle Programs

Group Fitness Strength/Core

Cardio Equipment

Intramurals

Group Sessions Walk/Jog/Run

Group Fitness Cardio Classes

Ways To Promote Active Lifestyles

Private Group Session: Boxing/Kickboxing/Cross Fit

Speciality Sessions

Intramural


Personal Training vs. Group Fitness

Personal Training vs. Group Fitness


TrendsTrends

• 95% Require structured exercise programming

• 73% are obese

• 93% of clients do not know the importance of taking a pulse check during

cardio workouts or did not know how to conduct the pulse check

• 60% weight between 150-170 lbs

• Average age of participants 17-21

• 10% of faculty participate in personal training

• Average Resting Heart rate is 70-79

• 90% request Strength Training

• 80% request Cardiovascular Endurance Training


Trends are reflective of Felesha Love’s clients only

Group FitnessGroup Fitness

• One Body Pump instructor• 3 hours per week of instruction• Serving 150 participants per week• *Participants’ results are unlimited with proven exercise prescription and

motivating instructors.• Added bonus: Community, Comradely, Improved Confidence, Improved

Fitness and Wellness Results


New Participant IntakeNew Participant Intake


LabsLabs


Objective for LabsObjective for Labs

• Build Community, Motivate and Empower!

• During the X Wellness Experience tour participants explore all that the Wellness Center

has to offer. This method allows the participant to identify their favorite exercise

methods, build confidence in the fitness areas and learn to take care of equipment

while walking a new path to wellness.

• Create personal fitness plan to include Group Fitness Classes and Recreational activity

to best meet individuals goals. Personal training is best suited for specialized training.

• Check-in Sessions to indicate milestones

• The real work begins! Incorporate other dimensions of wellness elements to support

behavioral change. Based on their goals create accountability and milestones.

• Use every opportunity to create meaningful and pleasurable experiences to promote

fitness for life.


Lab 3 4 hours/4 sessions

X Wellness Experience Tour, Lifestyle

Management and Exercise Prescription

• Standard fitness assessment will be

administered

• Participants will observe group fitness classes,

group sessions and intramural activity before

their initial participation. Upon the first day of

physical activity, participants will test the new

activity for 15-30 minutes and consult with

wellness coach/PT. In addition, participants will

learn how to operate various cardio equipment

and use safety precautions as a part of

cardiovascular assessment lab.

• Participants will learn how to take their heart

rate and work within their aerobic target heart

rate zone, THR.

• Group fitness instructors should include lead a

heart rate check during all cardio classes to

keep participants aware of their heart rate

training zones.

• During strength training assessment and lab

sessions, participants will learn to use

equipment correctly and safely. In addition, they

will take sculpting classes that offer consistency

to National Standards and offer maximum

benefits.(see slide 30 )


Lab 4

Personal Wellness Sessions

Biweekly-Maximum/ 1.5 - 2 hours

• Coach/Trainer will conduct participant

consultations. Research, surveys and

questionnaires should be available to extract

data in advance. Use data from the participants

lab experiences to create a personalized

prescription to include a X Wellness Experience

Model and flexible contingency plans. Devise

action plans and accountability contract

• X Wellness Experience Model includes Body

Pump and the wellness component of lifestyle

management. Body Pump is used as a platform

to generate results

• Structure fitness models to meet all areas

according to National Standards to include the

following:• Cardiovascular conditioning• Weight reduction• Muscle building• Sport-specific training• General muscle tone and fitness• Body sculpting and toning• Rehabilitation from injury• 3 week, 6 week and 12 week programs• Participant should have opportunity to assess

Coach/Trainer and fitness experience


Putting goals in motion

• Create assessment tools to pull research data (see slides 36-37)

• Test and modify fitness and wellness plans as needed

• Communicate, Motivate, Inspire!

• Integrate Seven Dimensions of Wellness and Change Management

• Support healthy lifestyle choices and encourage lifestyle management

• Create new milestones

Check-in sessionsCheck-in sessions


Best PracticesBest PracticesPolicy Structure:

• Fitness Assessment:

• Wear comfortable, athletic-type clothing (i.e. shorts,

t-shirt, and athletic shoes).

• Drink plenty of fluids 24-hours preceding the

assessment to ensure normal hydration.

• Avoid food, tobacco, alcohol, and caffeine at least 3

hours before assessment.

• Avoid exercise or strenuous activity before the

assessment on the day of testing.

• Get an adequate amount of sleep (6 to 8 hours) the

night before the test.

• Inform your Coach/PT about any medication and/or

other supplements you are taking (take recommended

physician dosage the day of assessment).

Fitness Assessments Include

• Free service assessments include evaluation of the

following:

• Height

• Weight

• Resting Heart Rate

• Resting Blood Pressure

• Body Composition

• Hamstring Flexibility

• Hand Grip Strength

• Cardiorespiratory Endurance (VO2 max)

Participant receives summary of their current physical

fitness status. This summary can be used to plan a

workout program and formulate a personalized

exercise prescription provided by Wellness Coach/PT

• A Medical History Questionnaire

• Informed Consent for Testing should be completed

prior to consultation

• Create Coach/PT Evaluations and make them

available to all participants.


Wellness Program Structure

What should people expect? What do we

do? Add value to one-on-one sessions.

Program and services should be printed and

made available for the community.

• Participants are matched with Coach/PTs

based on availability, goals, and preferences

provided on Labs.

• Participants are not guaranteed a Coach/PT.

• Once matched, participants should be

contacted by Wellness Coach/PT within 5

business days by electronic.

• An Orientation, and Coach/PT Introduction

Letter should be emailed prior to visit.

• Correspondence for Group Sessions, Labs.

Fitness Assessment, initial consultation, Lab 1

and 2 should be completed before

beginning the participant’s first training

session.

• A personal Fitness Assessment and

Consultation are always included with all

training packages even if the college allows

paid private sessions.

• Personalized exercise prescriptions and

fitness programs will be written based on the

data collected in Lab assessments and

consultation.

• All Assessments and specialty training

sessions last 1 hour.

• All Check in sessions last 30 – 60 minutes.

Best Practices (continued)Best Practices (continued)



Contract/Letter of Agreement

Once matched with a Coach/PT and a mutual

agreement has been made outlining the terms of

the actual training program. Participant should be

required to acknowledge in writing with a

signature, and submit the official Letter of

Agreement to include Confidentiality & Coach/PT

Evaluation.

• All information regarding program and progress

should be kept confidential and remain in one

department participant file for at least 2 years

following the cessation of participation in the

program.

• Staff should attend workshop to adhere to

HIPAA guidelines to protect vital health

information given. Information should not be

discussed with anyone other than assigned

Coach/PT.

• At the completion of every semester and/or at the

cessation of involvement with the Wellness

program, participants evaluate Coach/PT on a

number of areas.

• Policy for running late for a training, Lab or consult

session. Staff are only required to wait 10 minutes

before that session is forfeited.

• If a participant is late, the session will only last until

the end of hour for which that session was

scheduled.


• If a participant needs to cancel, he/she is to

directly notify the Wellness Scheduler or contact

Coach/PT directly a minimum of 2 hours prior to

the scheduled session time.

• If a participant does not give his/her Coach/PT at

least a 2 hour notice, that session is forfeited and

will not be rescheduled.

• If a participant misses two (2) scheduled

sessions, the participant contract is forfeited.

• Participants will receive credit for any training

session cancelled by the Coach/PT, or due to

uncontrollable circumstances (i.e. severe

weather, power outages), or personal

emergencies. A missed workout session must be

rescheduled within 7 days or the bonus will be

waived.

• Individuals who have any of the following

conditions will be required to have a Medical

Clearance and Physician's Consent form before

beginning a Personal Training program:

– Hypertension (High Blood Pressure

>145/95mmHG)

– Hyperlipidemia (Cholesterol > 220 mg/dl or

a total cholesterol-to-HDL ratio of > 5.0)

– Diabetes

– Past or present history of Heart Disease

– Abnormal resting EKG

– Acute systemic infection, accompanied by

fever, body aches, or swollen lymph glands

– Other conditions that the Coach/PT may

deem to present an unreasonable risk to

participant’s health if he/she were to

participate in a fitness program.



Seven Dimensions of

Wellness

Physical

Emotional

Mental

Spiritual

Environmental

Occupational

Social


Improving Exercise and wellness Behavior

Objectives Support Fitness CultureObjectives Support Fitness Culture

• We have a once in a lifetime opportunity to create change that will effect our community and the world.

• Create a fitness and wellness web to include Seven Dimensions of Wellness and Change

Management.

• Strategically implement change across the departments

• Interconnect functional skills training, lifestyle management, FITT Principle, basic nutrition, components

of fitness, to support integration of the Seven Dimensions of Wellness and Change Management.

• The two Department Objects promote sustainable fitness and wellness over lifetimes.

• Generate data and plan research.

• Establish Learning Outcomes and Curriculum Map to meet Seven Dimensions of Wellness and Change

Management objectives. Plan with clear, measurable outcomes.

• Use data to address the needs of the X community and to create activities that support disparities

among African American women and families.


Action PlanAction Plan

• PE Curriculum should include obtainable, measurable outcomes.

• Wellness classes, recreation, outdoor and Intramurals can adopt two areas from one Department objective to build fun, creative ways of implementation.

• Build research objectives around this fertile opportunity.

• Measure everything to plan next steps.


Serve with ExcellenceServe with Excellence

The leading challenge in fitness programming and exercise prescription is

inconsistency leading to limited results!


Potential revenue contributions to sustainability of new facility

Potential revenue contributions to sustainability of new facility

Options can be available to students, faculty and

staff as added value to the Fitness and Wellness

Experience

Personal Sessions

• We offer both individual one hour and half hour

training sessions

• ½ hour sessions start at $23/session*

• 1 hour sessions starting at $40/session*

• Get fit with a friend!

• Buddy sessions start at $28 per person/session*

• *All Pricing is for 15 session packages. In addition to

free orientation and fitness assessments.

Group Fitness and Specialty Group Sessions

• $10 per month or $3 per class

• Body Pump, Boot Camp, Cross Fit, Functional and

Sports training

Workshop Labs are lecture and/or physical activity

coaching

• $10 - $25 (3-10 sessions)

• Stress Management

• How to Manage a college budget

• Time Management

• Mediation Technique

• Transforming Difficult Habits

• Restful Sleep Techniques

• Outdoor and Recreation topics and group training



InterconnectednessInterconnectedness


The Fitness & Wellness Experience

Group Fitness Classes

Weight Room

Cycle Room

Cardiovascular Room


Wellness Coaching

IntramuralsRecreation

Labs Personal Training

Community Service


Curriculum MappingCurriculum Mapping

Connecting components to support the physical education curriculum

Physical inactivity is the fourth leading risk

factor for all global deaths and the primary

risk factor in the U.S. (World Health

Organization, 2009).

Students will articulate the five components of a quality fitness program.

Students will increase weekly physical

activity by 2 hours. This is the equivalent of

two to 4 workouts.

Students will record their heart rate after

aerobic activity.

Students will distinguish the difference

between aerobic and anaerobic activity.


Adults spend 60 percent or more of their waking hours sedentary, according to a 2010 review of numerous studies over the past decade, conducted by a group of researchers from Australia and the United States. (Most of the data were gathered by connecting people to accelerometers to measure how long they are still.

(Retrieved from the Washington Post http://articles.washingtonpost.com/2011-07-12/lifestyle/35238403_1_health-risk-long-term-health-balance-exercises on November 1, 2013)

Students demonstrate stretches to relieve chronic lower back pain.

Students demonstrate how to prevent stress in on the lower back knees and hips during excessive sitting and

standing.

It might be time to shift the goal for obesity treatment away from just weight loss and BMI to include body fat reduction and a better understanding of nutrition. (Journal of the American Medical Association, 2012:307 [1], 47-55).

Students use critical thinking skills to determine their caloric expenditure to improve health. Students decrease their body fat percentage by 2% with increased exercise expenditure over 13 weeks.

Students determine the number of calories needed to make changes in their weight based on caloric intake

and exercise expenditure.

With human function, optimal body-wide tension needs to be sensitive to and stimulated by changes in magnitude, angle and rate of loading (Huijing, 2007)

Students improve core stability that translates to improved fitness and daily activities.

Students demonstrate a modified plank for 60 seconds. Students measure the number of sit ups performed in 60 seconds.

Curriculum MappingCurriculum Mapping


http://articles.washingtonpost.com/2011-07-12/lifestyle/35238403_1_health-risk-long-term-health-balance-exercises%20on%20November%201




Love’s ContributionLove’s Contribution

Awareness of Mind, Body and Spirit

Mental and emotional well-being, spiritual health, the stability and quality of relationships, the

environment in which we live and work, satisfaction with career, continuing education and finally how

financially sound we are” Stebbins (2002). As a transformative leader, I offer X College outstanding

organizational and management skills. I inspire to contribute 25 years of fitness experience into

creating awesome experiences for our fitness and wellness community.

I am passionate and prepared to offer a Mind, Body and Spirit component to the wellness

experience. Over the years, I have excelled in helping people change unhealthy lifestyle habits and

learn balance as a path to becoming healthier and happier.


Recipient of the Phoenix Award from former Atlanta Mayor Bill Campbell and

Lieutenant Aide De Camp from former Governor Zell Miller, in addition to

numerous accolades from Atlanta Public Schools and Cobb County Public

Schools for her outstanding achievements as a leader in fitness and

community service.

Felesha Love, BS, MBA, ACE,LMIChopra University

Certifying as a Vedic Master (Ayurveda, Yoga & Primordial Sound Meditation)

Instructor at X College since 2007Faculty since Fall 2013

(See resume for details)


Creating dynamic fitness and wellness experiences by felesha love

Marketing

Transcript of Creating dynamic fitness and wellness experiences by felesha love