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Create a Custom TemplateUse your own HTML in MailChimp to createtemplatesyou can store and reuse for futurecampaigns. Custom templates are an advanced feature and are recommended for users familiar with custom coding, or who work with or have access to a developer.There are a few ways to create customtemplates in MailChimp. Below, you'll learn how to import your template via HTML or ZIP file and customize your template in MailChimp.Create Your TemplateThere are two ways to import custom templates. Below, you'll learn how to paste in your custom HTML and how to upload your HTML or ZIP file from your computer.Paste in HTML
Upload HTML or ZIP File
Paste in HTMLTo create a template by pasting in your own HTML, follow the steps below.Navigate to theTemplatespage.
ClickCreate Template.
http://kb.mailchimp.com/binaries/content/gallery/mailchimpkb/common/campaigns/templates/templates_createtemplatebutton.jpg
On theCode Your Owntab, selectPaste in code.
http://kb.mailchimp.com/binaries/content/gallery/mailchimpkb/common/campaigns/templates/templates_cyo_paste.jpg
On theEdit Codescreen, replace or edit the example code, and
clickSaveat the bottom of the editing pane.
http://kb.mailchimp.com/binaries/content/gallery/mailchimpkb/common/campaigns/templates/templates_cyo_save.jpg
Upload HTML or ZIP FileTo create a template by uploading a ZIP or HTML file from your computer, follow the steps below.Navigate to theTemplatespage.
ClickCreate Template.
http://kb.mailchimp.com/binaries/content/gallery/mailchimpkb/common/campaigns/templates/templates_createtemplatebutton.jpg
On theCode Your Owntab, selectImport HTMLorImport ZIPto upload a
file from your computer.
http://kb.mailchimp.com/binaries/content/gallery/mailchimpkb/common/campaigns/templates/templates_cyo_html.jpg
ClickBrowseand choose your HTMLor ZIP file.
Name your template, and clickUpload.
http://kb.mailchimp.com/binaries/content/gallery/mailchimpkb/common/campaigns/templates/templates_upload.jpghttp://kb.mailchimp.com/binaries/content/gallery/mailchimpkb/common/campaigns/templates/templates_importzip.jpg
After the file is uploaded, you'll find it on theTemplatespage
and on theTemplatesstep of the Campaign Builder. Review
ourtroubleshooting tipsif you run into problems with your ZIP
file.Customize Your TemplateAfter you've created your template,
make further changes to your design on theEdit Codetab.
http://kb.mailchimp.com/binaries/content/gallery/mailchimpkb/common/campaigns/templates/templates_codeyourown_editcodeeditdesign.jpgIf
you coded your template with MailChimp'sTemplate Language, which
createseditable styles, you can tweak your design on theEdit
Designtab.Insert Images and Files in Your TemplateInclude any
images and documents that should appear in campaigns you build with
your custom template, such as logos or fact sheets. To add hosted
files to your template, follow the steps below.Navigate to theEdit
Code panein yourCode Your Owntemplate.
Click theFile Managerbutton.
http://kb.mailchimp.com/binaries/content/gallery/mailchimpkb/common/campaigns/templates/template_fm_codeyourownbuttonarea.jpg
Locate the image or file you want to place in your template
orupload a new file, then clickCopy URL.
http://kb.mailchimp.com/binaries/content/gallery/mailchimpkb/common/campaigns/templates/templates_cyo_fm.jpg
The source URL of your image or file is copied to your clipboard, and theFile Managercloses.
Paste the source URL into the link or image tag where you want the file to use the file, and clickSave.
Preview and testyour new template to be sure everything appears as it should before you send to your subscribers.Technical Support30 days remainingIf you have questions about your account, contact our support team.Email UsCampaignsCreate Campaign
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Crear una plantillaHTML personalizadaActualizado: 06/11/2015
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Esta funcin requiere un usario de nivel Manager o ms alto.Crea, personaliza, reutiliza ycomparteplantillas en MailChimp y utiliza nuestrolenguaje de plantillaen tu HTML personalizado para crear reas de contenido editables y repetibles. Esta es una buena opcin para que los diseadores creen diseos personalizados y flexibles sin que sus clientes tengan que saber mucho sobre HTML y CSS. A continuacin, aprenders cmo importar y personalizar tu plantilla en MailChimp, as como la forma de insertar tus imgenes y archivos.Importa tu plantillaVe a la pginaTemplates (Plantillas).
Haz clic en el botnCreate Template (Crear Plantilla).
http://kb.mailchimp.com/binaries/content/gallery/mailchimpkb/common/campaigns/templates/templates_createtemplatebutton.jpg
Haz clic en la pestaaCode Your Own (Programa tu propia plantilla).
En la pginaCode Your Own (Programa tu propia
plantilla),eligePaste in Code (Pegar cdigo),Import HTML (Importar
HTML),oImport ZIP (Importar ZIP).
http://kb.mailchimp.com/binaries/content/gallery/mailchimpkb/common/campaigns/templates/templates_codeyourown_options.jpg
Elige entre las siguientes opciones:Paste in code (Pegar cdigo)para
pegar el HTML de la plantilla en MailChimp desde otra fuente
oImportar HTMLoImportar ZIPpara elegir un archivo de tu computadora
para subir.
http://kb.mailchimp.com/binaries/content/gallery/mailchimpkb/common/campaigns/templates/templates_codeyourown_importzipmodal.jpg
Despus de importar la plantilla, se te dirigir a la pantallaEdit
Code (Editar cdigo).
Personaliza tu plantillaUna vez que hayas subido tu plantilla,
puedes modificar el cdigo en la pginaEdit Code (Editar Cdigo).Si el
cdigo de la plantilla incluyeel lenguaje de plantilla de MailChimp,
tambin puedes utilizar herramientas de diseo familiares de
MailChimp para personalizar la apariencia de tu plantilla en la
pantallaEdit Design (Editar diseo).
http://kb.mailchimp.com/binaries/content/gallery/mailchimpkb/common/campaigns/templates/templates_codeyourown_editcodeeditdesign.jpgInsertar
archivos en tuplantillaSi tienes documentos o imgenes que deseas
utilizar en varias campaas, puedes codificarlos rpidamente en tus
plantillas utilizando elFile Manager (Administrador de archivos).Ve
al panelEdit Code (Editar cdigo)en la seccinCode Your Own (Programa
tu propia plantilla).
Haz clic en el botnFile Manager (Administrador de
archivos).
http://kb.mailchimp.com/binaries/content/gallery/mailchimpkb/common/file-manager/template_fm_codeyourownbuttonarea.jpg
Busca la imagen o archivo que deseas encastrar o vincular en tu plantilla. Haz clic enCopy URL (Copiar URL).
La URL fuente de tu imagen o archivo se copia en el portapapeles, y elFile Manager (Administrador de archivos)se cierra.
Pega la URL fuente en la etiqueta donde deseas que se use el archivo.
Tambin puedes hacer un montn de otras cosas interesantes, como cambiar todas las tipgorafas predeterminadas, los colores de fondobsicamente cualquier cosa que desees. Si ests diseando una plantilla con estilo de comercio electrnico con una cuadrcula o matriz de productos, puedes configurarla con marcadores de posicin para grficos y texto, y luego hacer toda la seccin repetible.SugerenciasEtiquetadoHTML
Artculos relacionadosIntroduccin al Lenguaje de Plantilla de MailChimp
Crear estilos editables con el lenguaje de plantilla de MailChimp
Crear reas de contenido editable con el lenguaje de plantillas de MailChimp
Repeatable or Variable Content Blocks
Servicio tcnicoSi tienes preguntas acerca de tu cuenta, enva un email a nuestro equipo de soporte.Chat With UsEnvenos un emailhttp://kb.mailchimp.com/images/logo-dark.svgPrincipio de pgina2001-2014 Derechos Reservados.MailChimp es una marca registrada de The Rocket Science Group.MailChiIntroduccin al Lenguaje de Plantilla de MailChimpActualizado: 06/05/2015
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Al crear plantillas de correo electrnico personalizadas con el lenguaje de plantilla de correo electrnico de MailChimp, hay algunas pautas bsicas que debes seguir. Estas pautas tienen por objeto servir de base para las mejores prcticas al utilizar el lenguaje de plantilla de MailChimp.Aplicacin de Estilos CSSLos diseos de correo electrnico no deben ser ms anchos que 600 pxeles para permitir la visualizacin correcta en diversos clientes de correo electrnico. La pgina deSoporte CSS en Aplicaciones de Correo Electrnico (Email Client CSS Support)en nuestraReferencia de Plantilla (Email Template Reference)proporciona una lista exhaustiva de los estilos CSS compatibles para diferentes tipos de clientes de correo electrnico.Como regla general, evita el uso de la siguiente CSS en tus plantillas:Flotantes
Posicionamiento
Imgenes de fondo (no funcionan en Microsoft Outlook o en Gmail)
Recuerda configurar la declaracin de @theme en tu CSS para el fondo de pgina, encabezado, pie de pgina, y espacio de contenido para que las plantillas se pueden personalizar rpidamente con los temas de color deMailChimp. Consulta el artculoEstilos de Plantillapara conocer la sintaxis correcta de los nombres que se pueden utilizar.Secciones EditablesLimite el nmero de espacios editables en la plantilla para mantener las cosas simples y nombra a todos los espacios editables de forma consistente. El nombre que asignas a travs de mc:edit="nombre" se utiliza para crear un campo en la base de datos para almacenar contenido nico. Si cambias las plantillas despus de escribir el contenido, podras perder la copia si los nombres de espacios editables no son consistentes. Utiliza las siguientes convenciones para las reas de contenido comunes.Ver ms ejemplos.mc:edit="header"se utiliza para denominar el encabezado de tu correo electrnico.
mc:edit="header_image"se utiliza para denominar una imagen editable del encabezado.
mc:edit="sidecolumn"se utiliza para denominar una columna izquierda o derecha editable.
mc:edit="body"se utiliza para denominar el espacio del contenido principal de tu correo electrnico.
mc:edit="footer"se utiliza para denominar el pie de pgina de tu correo electrnico.
No debes colocar imgenes editables en un lugar de contenido editable.Si estas editando secciones ocultables en el Constructor de Campaa (Campaign Builder) mediante el botnRemove (Eliminar)en tu plantilla, por favor ten en cuenta que la seccin no desaparecer en la pantalla del editor, sino que aparecer desvanecida como un marcador de posicin en caso de que decidas utilizar el espacio. Esa seccin no aparecer en la campaa que has enviado. Para ver una vista previa de la campaa, haz clic enPreview and Test (Prever y probar)y luego haz clic enPreview Mode (Modo de vista preliminar).Los botonesRemove (Eliminar)yHide this section (Ocultar esta seccin)no ofrecen la misma funcionalidad en el editor de plantilla (template editor). De hecho, en realidad no podrs eliminar nada mientras ests trabajando en el editor de plantilla (template editor). Si tienes que hacer cambios como ese, te sugerimos que trabajes en el Constructor de Campaa (Campaign Builder).Etiquetas Merge (Merge Tags)Debes ser creativo con el uso de lasetiquetas merge.Usaetiquetas mergepara proporcionar a tus suscriptores nuevas formas de conectarse contigo por Facebook y Twitter y compartir fcilmente tu contenido.
Utilice la etiqueta merge de la tabla de contenido (*|MC:TOC|*) para crear una lista automtica de enlaces para y encabezados en un correo electrnico.
Puede consultar lasEtiquetas merge para tu pie de pginapara obtener una visin rpida de las etiquetas merge que puedes incluir.
Siempre incluye la informacin CAN-SPAM requerida en el pie de pgina. De lo contrario, tu campaa podra ser rechazada. Estas etiquetas requeridas tambin se observan bajoEtiquetas merge para tu pie de pgina.*|UNSUB|*
*|LIST:DESCRIPTION|*
*|LIST:ADDRESS|*
Enlaces ExternosAl utilizar enlaces dentro de tu correo
electrnico, incluye el atributotarget="_ blank"en tus elementos de
anclaje para garantizar que abran una nueva pestaa o ventana del
navegador cuando los correos electrnicos los ven lo clientes de
correo electrnico basados en un navegador. Haz un esfuerzo por
incluir estos enlaces tiles en tu correo electrnico:Un enlace para
que los usuarios actualicen sus preferencias de suscripcin:
cambiar las preferencias de suscripcin
Un enlace para permitir a los usuarios que vean el correo
electrnico en un navegador:
ver este correo electrnico en un navegador.
Un enlace para tu sitio web:
visita nuestro sitio web
Un enlace para permitir a los usuarios reenviar el correo
electrnico a un amigo, por lo general algn lugar prominente:
Reenviar a un amigo
(Es una buena idea hacer un tratamiento de botn tranquilo para
ello, cuando sea posible, para fomentar el intercambio!)
PruebasPrueba tus plantillasmediante la creacin de una campaa y luego personalizando la plantilla. Esta prueba de esfuerzo puede ayudarte a asegurarte de que la plantilla funcionar bien para otras personas que pudieran estar utilizndola en diferentes situaciones. Tambin puedes encontrarejemplosy tutoriales sobre la construccin de plantillas en la web.Enlaces RpidosIdioma de plantilla: creacin de estilos de plantilla editables
Idioma de plantilla: creacin de reas de contenido editable
Idioma de plantilla: trabajar con selectores de variantes
Codifica tus propias plantillas
SugerenciasWeb typographyFrom Wikipedia, the free encyclopediahttps://upload.wikimedia.org/wikipedia/commons/thumb/a/a7/Web_fonts.png/250px-Web_fonts.pngWeb fonts allow Web designers to use fonts that are not installed on the viewer's computer.Web typographyrefers to the use offontson theWorld Wide Web. WhenHTMLwas first created, font faces and styles were controlled exclusively by the settings of eachWeb browser. There was no mechanism for individual Web pages to control font display untilNetscapeintroduced thetag in 1995, which was then standardized in the HTML 2 specification. However, the font specified by the tag had to be installed on the user's computer or a fallback font, such as a browser's defaultsans-seriformonospacefont, would be used. The firstCascading Style Sheetsspecification was published in 1996 and provided the same capabilities.TheCSS2specification was released in 1998 and attempted to improve the font selection process by adding font matching, synthesis and download. These techniques did not gain much use, and were removed in the CSS2.1 specification. However,Internet Exploreradded support for the font downloading feature inversion 4.0, released in 1997.[1]Font downloading was later included in the CSS3 fonts module, and has since been implemented inSafari 3.1,Opera 10andMozilla Firefox 3.5. This has subsequently increased interest in Web typography, as well as the usage of font downloading.Contents[hide]1CSS11.1Web-safe fonts
1.2Microsoft's Core fonts for the Web
1.3Fallback fonts
1.4Generic font families
2Web fonts2.1History
2.2File formats2.2.1TrueDoc
2.2.2Embedded OpenType
2.2.3Scalable Vector Graphics
2.2.4Scalable Vector Graphics Fonts
2.2.5TrueType/OpenType
2.2.6Web Open Font Format
3Unicode fonts
4Alternatives
5Practical considerations
6See also
7Notes
8References
9External links
CSS1[edit]In the first CSS specification,[2]authors specified font characteristics via a series of properties:font-family
font-style
font-variant
font-weight
font-size
All fonts were identified solely by name. Beyond the properties mentioned above, designers had no way to style fonts, and no mechanism existed to select fonts not present on the client system.Web-safe fonts[edit]Web-safe fontsarefontslikely to be present on a wide range ofcomputersystems, and used byWebcontent authors to increase the likelihood that content displays in their chosen font. If a visitor to a Web site does not have the specified font, their browser tries to select a similar alternative, based on the author-specifiedfallback fontsandgeneric familiesor it usesfont substitutiondefined in the visitor's operating system.Microsoft's Core fonts for the Web[edit]https://upload.wikimedia.org/wikipedia/commons/thumb/7/7e/3_Core_Fonts_for_the_web.png/250px-3_Core_Fonts_for_the_web.pngSince being released under Microsoft'sCore fonts for the Webprogram, Arial, Georgia, and Verdana have become three de facto fonts of the Web.Main article:Core fonts for the WebTo ensure that all Web users had a basic set of fonts,Microsoftstarted theCore fonts for the Webinitiative in 1996 (terminated in 2002). Released fonts includeArial,Courier New,Times New Roman,Comic Sans,Impact,Georgia,Trebuchet,WebdingsandVerdanaunder anEULAthat made them freely distributable but also limited some usage rights. Their high penetration rate has made them a staple for Web designers. However, most linux distributions don't include these fonts by default.CSS2attempted to increase the tools available to Web developers by adding font synthesis, improved font matching and the ability to download remote fonts.[3]Some CSS2 font properties were removed from CSS2.1 and later included in CSS3.[4][5]Fallback fonts[edit]Main article:Fallback fontThe CSS specification allows for multiple fonts to be listed as fallback fonts.[6]In CSS, thefont-familyproperty accepts a list of comma-separated font faces to use, like so:font-family: Helvetica, "Nimbus Sans L", "Liberation Sans", Arial, sans-serif;The first font specified is the preferred font. If this font is not available, the Web browser attempts to use the next font in the list. If none of the fonts specified are found, the browser displays its default font. This same process also happens on a per-character basis if the browser tries to display a character not present in the specified font.Generic font families[edit]To give Web designers some control over the appearance of fonts on their Web pages, even when the specified fonts are not available, the CSS specification allows the use of several genericfont families.These families are designed to split fonts into several categories based on their general appearance. They are commonly specified as the last in a series of fallback fonts, as a last resort in the event that none of the fonts specified by the author are available. There are five generic families:[6]Sans-serifFonts that do not have decorative markings, or serifs, on their letters. These fonts are often considered easier to read on screens.[7]SerifFonts that have decorative markings, or serifs, present on their characters.MonospaceFonts in which all characters are equally wide.CursiveFonts that resemble cursive writing. These fonts may have a decorative appearance, but they can be difficult to read at small sizes, so they are generally used sparingly.FantasyFonts that may contain symbols or other decorative properties, but still represent the specified character.Web fonts[edit]History[edit]A technique to download remote fonts was first specified in the CSS2 specification, which introduced [email protected] was (and remains[8]) controversial because using a remote font as part of a Web page allows the font to be freely downloaded. This could result in fonts being used against the terms of their license or illegally spread through the Web.TrueDoc(PFR),Embedded OpenType(EOT) andWeb Open Font Format(WOFF) are formats designed to address these issues.Since the introduction ofInternet Explorer 4, font embedding employing EOT has been used mainly for displaying characters inwriting systemsthat are not supported by default fonts. Use on English-language Web sites was virtually non-existent. With the releases of Firefox 3.5,Opera 10and Safari 3.1, usage employing other formats is expected to increase.File formats[edit]Main article:Comparison of layout engines (Web Typography)By using a specific CSS@font-faceembedding technique[9]it is possible to embed fonts such that they work with IE4+, Firefox 3.5+, Safari 3.1+, Opera 10+ and Chrome 4.0+. This allows the vast majority of Web users to access this functionality. Some commercial foundries object to the redistribution of their fonts. For example,Hoefler & Frere-Jonessays that, while they "...enthusiastically [support] the emergence of a more expressive Web in which designers can safely and reliably use high-quality fonts online," the current delivery of fonts using@font-faceis considered "illegal distribution" by the foundry and is not permitted.[10]Instead, Hoefler & Co. offer a proprietary font delivery system rooted in the cloud. Many other commercial type foundries address the redistribution of their fonts by offering a specific license, known as a web font license, which permits the use of the font software to display content on the web, a usage normally prohibited by basic desktop licensed. Naturally this does not interfere with fonts and foundries under free licences.[m 1]TrueDoc[edit]BitstreamdevelopedTrueDoc, the first standard for embedding fonts. TrueDoc was natively supported inNetscape Navigator4, but was discontinued in Netscape Navigator 6 and Mozilla, because Netscape could not release Bitstream's source code. A WebFont Player plugin was available forInternet Explorer, but the technology had to compete againstMicrosoft'sEmbedded OpenTypefonts, natively supported since version 4.0.Embedded OpenType[edit]Internet Explorer has supported font embedding through the proprietaryEmbedded OpenTypestandard since version 4.0. It usesdigital rights managementtechniques to help prevent fonts from being copied and used without a license. A simplified subset of EOThas been formalized under the name of CWT (Compatibility Web Type, formerlyEOT-Lite)[11]Scalable Vector Graphics[edit]Web typography applies toSVGin two ways:All versions of the SVG 1.1 specification, including theSVGTsubset, define a font module allowing the creation of fonts within an SVG document.Safariintroduced support for many of these properties in version 3.Operaadded preliminary support in version 8.0, with support for more properties in 9.0.
The SVG specification lets CSS apply to SVG documents in a similar manner to HTML documents, and the@font-facerule can be applied to text in SVG documents. Opera added support for this in version 10,[12]andWebKitsince version 325 also supports this method usingSVG fontsonly.
Scalable Vector Graphics Fonts[edit]SVG fontsis a W3C standard of fonts using SVG graphic that is now a subset of OpenType fonts.[13]This allows multicolor[14]or animated fonts.[15]It was first a subset of SVG 1.1 specifications[16]The SVG fonts as independent format is supported by most browsers apart from IE and Firefox, and is deprecated in Chrome (and Chromium).[17]That's now generally deprecated; the standard that most browser vendor agreed with is SVG font subset included in OpenType (and then WOFF superset, see below), calledSVGOpenTypeFonts.[18]Firefox has supported SVG OpenType since Firefox 26. All major browsers should comply soon.[19]TrueType/OpenType[edit]Main articles:TrueTypeandOpenTypeLinking to industry-standardTrueType(TTF) andOpenType(TTF/OTF) fonts are supported by Mozilla Firefox 3.5+, Opera 10+,[20]Safari 3.1+,[21]Google Chrome 4.0+.[22]Internet Explorer 9+ supports only those fonts with embedding permissions set to installable.[23]Web Open Font Format[edit]Main article:Web Open Font FormatWOFFhas been supported by Mozilla Firefox 3.6+,[24]Google Chrome5+,[25][26]OperaPresto,[27]and is supported byInternet Explorer 9(since March 14, 2011).[28]Support is available on Mac OS X Lion'sSafarifrom release 5.1.Unicode fonts[edit]Only two fonts available by default on theWindowsplatform,Microsoft Sans SerifandLucida Sans Unicode, provide a wideUnicodecharacter repertoire. Abug in Verdana(and the different handling of it by varioususer agents) hinders its usability wherecombining charactersare desired.Alternatives[edit]A common hurdle in Web design is the design of mockups that include fonts that are not Web-safe. There are a number of solutions for situations like this. One common solution is to replace the text with a similar Web-safe font or use a series of similar-looking fallback fonts.Another technique isimage replacement. This practice involves overlaying text with an image containing the same text written in the desired font. This is good for aesthetic purposes, but prevents text selection, increases bandwidth use, and is bad forsearch engine optimization.Also common is the use ofFlash-based solutions such assIFR. This is similar to image replacement techniques, though the text is selectable and rendered as a vector. However, this method requires the presence of a proprietary plugin on a client's system.Another solution is using Javascript to replace the text withVML(for Internet Explorer) orSVG(for all other browsers).[29]Font hosting services allow users to pay a subscription to host non-Web-safe fonts online. Most services host the font for the user and provide the necessary @font-face CSS declaration.An example of a CSS @font-face setup:@charset"utf-8";@font-face{font-family:'Journal';src:url('http://your-own.site/fonts/journal/journal.woff')format('woff'),url('http://your-own.site/fonts/journal/journal.svg#Journal')format('svg'),url('http://your-own.site/fonts/journal/journal.ttf')format('truetype'),url('http://your-own.site/fonts/journal/journal.eot'),url('http://your-own.site/fonts/journal/journal.eot?#iefix')format('embedded-opentype');font-weight:normal;font-style:normal;}Practical considerations[edit][icon]This section requiresexpansion.(August 2014)
In practice, it matters not only what web browser the audience is using but also how their operating system is configured. In 2010, typedesigner and consultant Thomas Phinney (Vice President ofFontLaband formerly with Adobe[30]) wrote a step-by-step process for finding the best rendering solution, whichmore or less jokinglyuses a large number ofgotostatements.[31]A more visually orientedflow chartwas posted in the same year on theTypophileforum by Miha Zajec.[32]See also[edit]Scalable Inman Flash Replacement
List of RFC as mentioned in WOFF (draft of 2009-10-23):RFC 1950ZLIB Compressed Data Format Specification
RFC 2119Key words for use in RFCs to Indicate Requirement Levels
RFC 4647Matching of Language Tags
Notes[edit]Jump up^SeeOpen-source typefacesandFree software Unicode typefaceslistings for such fonts.
References[edit]Jump up^Garaffa, Dave (2 September 1997)."Embedded Fonts In Microsoft IE4pr2".Internet.com. Archived fromthe originalon 8 July 1998.
Jump up^Cascading Style Sheets, level 1, W3C, 1996-12-17
Jump up^"Fonts",Cascading Style Sheets, level 2:CSS2 Specification(World Wide Web Consortium), 1998-05-12, retrieved2009-07-28
Jump up^CSS2.1 ChangesC.2.97 Chapter 15 Fonts,World Wide Web Consortium, retrieved2010-01-30
Jump up^CSS3 module: Web Fonts,World Wide Web Consortium, retrieved2010-01-30
^Jump up to:ab"CSS2 specification",Fonts(World Wide Web Consortium)
Jump up^Poole, Alex (2005-04-07),Which Are More Legible: Serif or Sans Serif Typefaces?, retrieved2010-01-30
Jump up^Hill, Bill (2008-07-21),Font Embedding on the Web, Microsoft
Jump up^Kimler, Scott Thomas (2009-07-04),xBrowser Fonts Expand Your Font Palette Using CSS3, retrieved2010-02-05
Jump up^Wubben, Mark (February 27, 2009)."Geek Meet: Web Typography and sIFR 3 - Slide 15 and 16".SlideShare. Retrieved17 March2010.
Jump up^Daggett, John (2009-07-31),EOT-Lite File Format v.1.1,World Wide Web Consortium, retrieved2010-01-30
Jump up^Mills, Chris (2008-12-04),Opera Presto 2.2 and Opera 10 a first look,Opera Software, retrieved2010-01-30
Jump up^SVG in OpenType, W3C, retrieved2014-09-20
Jump up^Colorful typography on the web: get ready for multicolor fonts, Pixel Ambacht, retrieved2014-09-20
Jump up^Anymated Glyph Example, people.Mozilla, retrieved2014-09-20
Jump up^Fonts, W3C, retrieved2014-09-20
Jump up^Can I Use SVG fonts, CanIuse, retrieved2014-09-20
Jump up^SVGOpenTypeFonts, Mozilla, retrieved2014-09-20
Jump up^The CSS Corner: Better Web Typography For Better Design, Microsoft, retrieved2014-09-20
Jump up^Mills, Chris (2008-12-04),Opera Presto 2.2 and Opera 10 a first look, Opera Developer Community, retrieved2010-01-29
Jump up^Marsal, Katie (2008-02-07),Apple's Safari 3.1 to support downloadable web fonts, more,AppleInsider, retrieved2010-02-05
Jump up^Irish, Paul (2010-01-25),Chrome and @font-face: It's here!
Jump up^Galineau, Sylvain (2010-07-15),The CSS Corner: Better Web Typography For Better Design, Microsoft
Jump up^Shapiro, Melissa (2009-10-20),Mozilla Supports Web Open Font Format, Mozilla, retrieved2010-02-05
Jump up^Gilbertson, Scott (2010-04-26),Google Chrome to Support the Web Open Font Format, webmonkey
Jump up^Bug 38217 - [chromium] Add WOFF support, WebKit
Jump up^Web specifications support in Opera Presto 2.7, Opera
Jump up^Galineau, Sylvain (2010-04-23),Meet WOFF, The Standard Web Font Format, Microsoft
Jump up^About Cufon
Jump up^http://www.adobe.com/products/type/font-designers/thomas-phinney.html
Jump up^Thomas Phinney (October 13, 2010)Font rendering in web browsers: a find-your-font adventure
Jump up^http://typophile.com/node/70216as cited by Phinney
External links[edit]https://upload.wikimedia.org/wikipedia/en/thumb/f/f2/Edit-clear.svg/40px-Edit-clear.svg.pngThis article'suse ofexternal linksmay not follow Wikipedia's policies or guidelines.Pleaseimprove this articleby removingexcessiveorinappropriateexternal links, and converting useful links where appropriate intofootnote references.(February 2013)
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CSS @ Ten: The Next Big Thing(ByHkon Wium Lie) (InA List Apart)
W3C Working Draft for CSS Fonts
Alberto Martinez Perez (2008-06-03)."Common fonts to all versions of Windows & Mac equivalents". Retrieved2010-06-29.
Font Descriptions and @font-face
Font embedding for the Web
Hkon Wium Lie(2006-06-19)."Microsoft's forgotten monopoly".CNET News.CNET Networks. Retrieved2010-06-29.
M+ Web Fonts(How to useM+ Fontsin web) (in English)
Using custom fonts in your web pages
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Template LanguageAlthough you dont have to use it in order to send emails with MailChimp, our template language is a powerful, easy way to code your own email templates that are reusable and editable from within the application.Creating Editable Areasmc:editmc:editis used to provide a content-editing action for a particular element within a template.
Addingmc:edit="$unique_name"to an HTML element allows you to add content or code from within the MailChimp campaign editor.
The name used in mc:editmustbe unique.
mc:edit=""should be used on a div, table cell, or any other element that can be considered a container.
mc:editshould be placed on anelement. This will allow the app to call up an image upload and editing dialogue.
The name you assign viamc:edit="$unique_name"is used to create a field in the database to store the users content. If the user switches templates after writing content, they could lose their copy if the editable space names arent consistent. The following naming conventions are a good rule of thumb for common content areas:mc:edit="header" Use this to name your email header.
mc:edit="header_image" Use this to name an editable header image.
mc:edit="sidebar" Use this to name an editable left- or right-side column.
mc:edit="body" Use this to name the main content space of your email.
mc:edit="footer" Use this to name your email footer.
A few things to watch out for when using mc:edit to create editable areas:You shouldnt nest editable elements within other editable elements.
You shouldnt place editable images within an editable content container.
Any content added within an editable window is tied to the name used in themc:edittag. If you change the name after saving the content to a template, youll lose the content.
mc:hideablemc:hideableis used to provide a hide/show action for a particular element within a template.
Syntax:mc:hideable
Usemc:hideableon any HTML element
Avoid placing themc:hideabletag on an element that already has anmc:repeatabletag.
When an element is hidden, it will not be visible when the email is sent from MailChimp.
There are no restrictions on the use ofmc:hideable. Any element can be hidden.
Theres no need to add a namespace to themc:hideabletag (IE:mc:hideable=$name)
If youre editing hideable sections in the campaign builder using your templates remove button, note that the section wont disappear in the editor screen. The section you want to remove will fade, but remainjust in case you change your mind and want to use the space. However, when you send out your email, the section you have removed wont appear in your campaign. You can preview this change by clicking on popup preview.
The remove and hide section buttons dont offer the same functionality in the template editor. In fact, you cant actually remove anything while working in the template editor. If you need to make changes like that, we suggest you work in the campaign builder instead.
mc:repeatablemc:repeatableis used to provide a duplication action for a particular element within a template.
Syntax:mc:repeatable
Usemc:repeatableon any HTML element
mc:repeatableelements can be nested within each other, but use care if youre going to do this.We dont encourage this use.
mc:labelmc:labelis an optional tag used to name an editable section within the application.
Syntax:mc:label=header_image
Usemc:labelon anymc:editelement
If nomc:labelname is specified, the app will use the name from themc:edittag instead.
mc:variantmc:variantis used to provide a way to switch between discrete blocks of HTML.
mc:variantmust be used in conjunction withmc:repeatable.
Syntax: mc:repeatable=product mc:variant=content with left image
Usemc:varianton any discrete HTML elements you wish to switch between
mc:variantblocks should not be nested within each other.
mc:variantblocks must be adjacent to each other in HTML:
Heading 4Lorem ipsum dolor sit amet.
Heading 4Lorem ipsum dolor sit amet.
Defining Editable CSSStyle Declaration BlockStyle declaration blocks share a basic structure regardless of the element style targeted. In this example, H1 tag styling is declared:/*** @tab Page* @section heading 1* @tip Set the styling for all first-level headings in your emails.* @style heading 1*/h1{/*@editable*/color:#202020!important;display:block;/*@editable*/font-family:Arial;/*@editable*/font-size:34px;/*@editable*/font-weight:bold;/*@editable*/line-height:100%;/*@editable*/text-align:left;}Each editable CSS ruleset opens with the declaration block:/*** @tab Page* @section heading 1* @tip Set the styling for all first-level headings in your emails.* @style heading 1*/@tab defines a tab under which you can organize several editable styles. Its best used for high-level groups like header, sidebar, or footer.@tab is required.
@section defines a subsection within a tab. Its best used for narrow-focus groups such as body content, footer links, or background colors. @section can encompass styles from several different elements or areas (@section body, for example, can have styles for the background color of the table, along with text and link styles.)@section is optional, but highly recommended.
@tip allows for a tooltip to show when the tab for its section is selected.@tip is optional.
@style allows you to add a rulesets styles to the drop-down menu in the campaign text editor window. This facilitates the quick application of specific CSS to any selected text. @style should only be used on text styles. @style is optional.
Each editable CSS property is preceded by the @editable declaration:h1{/*@editable*/color:#202020!important;display:block;/*@editable*/font-family:Arial;/*@editable*/font-size:34px;/*@editable*/font-weight:bold;/*@editable*/line-height:100%;/*@editable*/text-align:left;}@editable is required on each style intended to be edited in MailChimps campaign builder.
Basic Merge TagsMerge Tags for CampaignsUse the merge tags in this section in any type of MailChimp campaign (Regular Ol', Plain-Text, A/B Split, and RSS-Driven).*|ARCHIVE|*Pulls in the link to your campaign archive page.*|CAMPAIGN_UID|*Displays the unique id parameter from your campaign archive url.*|REWARDS|*Adds the MonkeyRewards badge to your campaign.*|REWARDS_TEXT|*Adds a text-only version of the Rewards link.*|MC:TRANSLATE|*Inserts links to translate your campaign archive into different languages.*|TRANSLATE:XX|*Adds links for translating your campaign archive from one language,XX. All other available languages will be listed for your subscribers to choose from.*|MC_LANGUAGE|*Displays the language code for a particular subscriber. For example, if your subscribers language is set to English, the merge tag output will display the code en. Use this merge tag to show conditional content based on subscribers' language settings.*|MC_LANGUAGE_LABEL|*Displays the language for a particular subscriber. All language labels appear in English. For example, if your subscribers language is set to German it will appear as German instead of Deutsch.*|COMMENTS_URL|*Populates the URL for Facebook comments on your campaign archive page.*|DATE:|*Displays the campaign send time or displays the current time if the campaign is still in Draft status. Date information displays based based on your settings under Account > My Defaults > Date Format.Use*|DATE:FORMAT|*to show the current date in a given format. For example,*|DATE:d/m/y|*where d is replaced by the day, m by the month, and y by the year.View a full referenceof date options on the PHP website.Not available for Autoresponders.*|LIST:RECENTX|*Displays a list of links for your recent campaign archive pages. Campaigns listed are based on the list youve chosen on the Recipients step of the Campaign Builder.Xis the number of campaigns to show. If a value forXisnt included, well pull in the 5 most recent campaigns by default.*|MC:SUBJECT|*Displays the campaigns subject line as specified on the Setup step of the Campaign Builder.*|MC:TOC|*Creates a linked table of contents in your campaign.*|MC:TOC_TEXT|*Creates a table of contents in your campaigns as unlinked text.*|POLL:|*and*|END:POLL|*Creates and records subscriber responses to a question using a rating scale of 1-10.*|QRCOUPON:XXX:YY:ZZ|*Generates a unique QR code coupon for each of your subscribers.Xis the description of the coupon,Yis the number of times it can be used, andZis the size of the coupon.*|LOCAL:EVENTS|*Pulls in local events from Eventful into your content.*|LOCAL:DEALS|*Pulls local Groupon deals into your content. Take a look aSocial Merge TagsUse these merge tags to add links to social networking sites in your campaigns.FacebookIf youve integrated MailChimp with a Facebook account, use the following merge tags to include information from Facebook in your campaigns.*|FACEBOOK:LIKE|*Adds a Facebook Like button that allows subscribers to like your campaign on Facebook.*|FACEBOOK:LIKE:URL|*Allows your subscribers to like a specific link in your campaign.*|FACEBOOK:FULLPROFILE|*Places your full Facebook profile (as set under Account > Integrations > Facebook) into a campaign. Includes any recent posts.*|FACEBOOK:FULLPROFILE:mailchimp|*or*|FACEBOOK:FULLPROFILE:IDnumber|*Allows you to specify which Facebook profile or page to place into a campaign. Includes any recent posts.*|FACEBOOK:PROFILE|*Places your Facebook profile (as set under Account > Integrations > Facebook) into a campaign. Doesnt include any recent posts.*|FACEBOOK:PROFILE:mailchimp|*or*|FACEBOOK:PROFILE:IDnumber|*Specify which Facebook profile or page information is pulled into a campaign. Does not include any posts.*|FACEBOOK:POSTS3:mailchimp|*or*|FACEBOOK:POSTS3:IDnumber|*Place just your recent Facebook profile or page posts into a campaign. Replace 3 with any number to specify the number of posts that will be shown on your campaign.*|FACEBOOK:COMMENTSURL|*Populates with a URL that points to the Facebook comments on your campaign archive page. This is a great way to create a custom link or button image for Facebook comments.*|FACEBOOK:PROFILEURL|*Displays the URL of the Facebook profile thats connected to your MailChimp account. For example: (http://www.facebook.com/mailchimp)TwitterIf youve integrated with a Twitter account, use the following merge tags to include information from your Twitter profile.*|TWITTER:FULLPROFILE|*Populates your campaign with your Twitter avatar, follower, tweet, and following counts. Plus, a follow link, and your latest tweets.*|TWITTER:PROFILE|*Populates your campaign with your Twitter avatar, follower, tweet, and following counts, as well as a follow link. Doesnt pull in your latest tweets.*|TWITTER:PROFILEURL|*Displays your direct Twitter profile URL. For example: (http://www.twitter.com/mailchimpux)*|TWITTER:TWEETS(NUM)|*This lets you control the number of tweets to show in your campaign. Replace(NUM)with the number of tweets youd like to display. Use this in combination with*|TWITTER:PROFILE|*to customize what youre sharing with your subscribers.*|TWITTER:TWEET|*Adds a Tweet button to your campaign that allows subscribers to share your campaign archive link. By default, the tweet includes your campaigns subject line, your Twitter handle, and a shortened link to your campaign archive page.*|TWITTER:TWEET [$text=my custom text here]|*Includes your own custom text, as opposed to the subject line of your newsletter, in your Tweet. Also includes a shortened link to your campaign archive page. Its important to be aware of the following when using this tag:Plain-text only, please.
No quotation marks.
$text needs to be lowercase.
The space betweenTWEETand[$text]is intentional and required.
Tumblr*|TUMBLR:SHARE|*Adds a button to share your campaign on Tumblr. By default, your campaign subject line is used as the name of the page being shared.*|TUMBLR:[$title=Google, $url=http://google.com, $description=A place where you search for things|*The optional variable$urlspecifies the URL shared. If not specified, links to your campaign archive.
The optional variable$titlespecifies the title of the page being shared. If not specified, uses the subject line of your campaign.
The optional variable$descriptionspecifies the title of the page being shared. If not specified the item is shared without a description.
Google+*|GOOGLE:PLUSONE|*Adds a button to share your campaign using Google+. Uses your campaign subject line as the title of the page being shared and a snippet of campaign text as the description.*|GOOGLE:[$title=Google, $url=http://google.com, $description=A place where you search for things|*The optional variable$urlspecifies the URL shared. If not specified, links to your campaign archive.
The optional variable$titlespecifies the title of the page being shared. If not specified, uses the subject line of your campaign.
The optional variable$descriptionspecifies the title of the page being shared. If not specified the item is shared without a description.
Instapaper*|INSTAPAPER:|*Adds a Read Later button to save your campaign archive to Instapaper.*|INSTAPAPER:[$title=Google, $url=http://google.com, $description=A place where you search for things|*The optional variable$urlspecifies the URL shared. If not specified, links to your campaign archive.
The optional variable$titlespecifies the title of the page being shared. If not specified, uses the subject line of your campaign.
The optional variable$descriptionspecifies the title of the page being shared. If not specified the item is shared without a description.
General SharingUse these merge tags to allow your subscribers to share your campaigns on various social networking sites.*|MC:SHARE|*Adds a series of icons to your campaign to let your subscribers quickly share the campaign on various social networking sites.*|MC:TOPSHARE|*Adds a series of icons for the most popular social networks.*|SHARE:SITE_NAME1,SITE_NAME2|*Allows you to select which social sharing sites your subscribers can use for sharing.*|SHARELINK:xxx|*Inserts a URL to share your campaign archive where xxx is Facebook or Twitter. This is a great way to create a custom link or button image to share your campaign.RSS Merge TagsPre-formatted ContentWith pre-formatted tags, you can quickly pull RSS content into an email. Well take care of the formatting for you.*|RSS:POSTS_HTML|*and*|RSS:POSTS|*Creates a progressively generated set of summaries for all of your posts in HTML format. Also displays the Title, Date, Author, Comments, Facebook, Google+, and Twitter sharing buttons. If you want to remove any of these options, you can set up RSS items individually.*|RSS:POSTS_FULL|*and*|RSS:POSTS_HTML_FULL|*Creates a progressively generated set of your full posts in HTML format. Also displays the Title, Date, Author, Comments, Facebook, Google+, and Twitter sharing buttons. If you want to remove any of these options, you can set up RSS items individually.*|RSS:POSTS_TEXT|*Creates a progressively generated set of summaries for all of your posts in text format. Also displays the Title, Date, Author, a URL to your post, and a URL to comments on the post.*|RSS:POSTS_TEXT_FULL|*Creates a progressively generated set of your full posts in text format. Also displays the Title, Date, Author, a URL to your post, and a URL to comments on the post.*|RSS:RECENT|*Generates links for the 5 posts published previous to those included in your current campaign.*|RSS:RECENTxxx|*Generates links for the posts published previous to those included in your current campaign. Replacexxxwith the number of posts youd like to display.Merge Tags for FeedsIf you want more control over your campaigns content, use these tags to specify which RSS elements to include.*|RSSFEED:TITLE|*Displays the title of the RSS feed.*|RSSFEED:DATE|*Displays the publish date of the feed. You can also include optional date formatting. For example,*|RSSFEED:DATE:d/m/y|*wheredis replaced by the day,mby the month, andyby the year.View a full referenceof date options on the PHP website.*|RSSFEED:URL|*Displays the URL for the feed as a whole, if provided.*|RSSFEED:DESCRIPTION|*Displays the feed description, if provided.Merge Tags for RSS ItemsIf you want to use individual RSS:ITEM merge tags, bookend the items youd like to include with*|RSSITEMS:|*and*|END:RSSITEMS|*. The stuff in between those tags gets replicated for each post from your feed.*|RSSITEM:TITLE|*Displays the title of the RSS item.*|RSSITEM:URL|*Displays the URL for the RSS item.*|RSSITEM:DATE|*Displays the publish date of the RSS item. You can also include optional date formatting. For example,*|RSSITEM:DATE:d/m/y|*wheredis replaced by the day,mby the month, andyby the year.View a full referenceof date options on the PHP website.*|RSSITEM:AUTHOR|*Displays the name of the author for the RSS item, if provided.*|RSSITEM:COMMENTS_URL|*Displays the URL for comments on your post, if provided.*|RSSITEM:CATEGORIES|*Displays a comma-separated list of the categories (tags and posted in) for the RSS item.*|RSSITEM:CONTENT|*Displays a short summary of the RSS item content in HTML format.*|RSSITEM:CONTENT_FULL|*Displays the full content for the RSS item in HTML format, if provided.*|RSSITEM:CONTENT_TEXT|*Displays a short summary of the RSS item content in plain-text format.*|RSSITEM:CONTENT_FULL_TEXT|*Displays the full content for the RSS item in plain-text format, if provided.*|RSSITEM:IMAGE|*Pulls in images from the RSS item. Images are pulled in and displayed at their original size. They cant be formatted or resized within the campaign.*|RSSITEM:ENCLOSURE|*Displays a link to a file youve attached to your RSS post (like a podcast) with an icon, file name, and file size.*|RSSITEM:ENCLOSURE_URL|*Displays the URL for the attached file.*|RSSITEM:SOURCE|*Displays a link to the external source of this item, if one is provided.*|RSSITEM:SOURCE_TITLE|*Displays the title of your source URL.Specialized RSS Merge TagsIf you need more explicit control over which RSS elements appear in your campaigns, try this:*|FEEDBLOCK:URL|* and *|END:FEEDBLOCK|*First, youll need to create the beginning and ending flags for each RSS feed. The stuff between gets replicated for each post in the feed. So if you want to use individual|FEED:ITEM|merge tags, use*|FEEDBLOCK:URL|**|FEEDITEMS:|*$feed_items*|END:FEEDITEMS|**|END:FEEDBLOCK|*as your open and close tags surrounding the following items you want to include.The text in your campaign will look something like this:*|FEEDBLOCK:http://blog.mailchimp.com/feed|*
*|FEEDITEMS:[$count=2]|*
*|FEEDITEM:TITLE|*
*|FEEDITEM:DATE|*
*|FEEDITEM:AUTHOR|*
*|FEEDITEM:CONTENT_TEXT|*
*|END:FEEDITEMS|*
*|END:FEEDBLOCK|*In the tag*|FEEDBLOCK:URL|*, replace URL with your RSS feeds URL. For the items open tag, use*|FEEDITEMS:[$count=X]|*to limit the number of posts that show on your campaign. The default is 5.Social RSS Merge TagsDepending on which social networks your subscribers use, you may want to customize their sharing options.*|RSSITEM:SHARE|*Adds icons to share the RSS item on popular social networking sites.*|RSSITEM:SHARE:Facebook,Twitter,Digg|*Specifies the social networks on which your subscribers can share your campaign.*|RSSITEM:LIKE|*Adds a Facebook Like button that allows a subscriber to like a specific RSS item.*|RSSITEM:LIKE_TEXT|*Adds a text version of the Facebook Like feature for subscribers to like a specific RSS item from your campaign.*|RSSITEM:TWITTER|*Adds a Tweet button that allows a subscriber to share a specific RSS item on Twitter.*|RSSITEM:TWITTER_TEXT|*Adds a text version of the Tweet feature for subscribers to tweet a specific RSS item from your campaign.*|RSSITEM:TUMBLR|*Adds a Tumblr button that allows a subscriber to share a specific RSS item.*|RSSITEM:TUMBLR_TEXT|*Adds a text version of the Tumblr share feature for subscribers to share a particular RSS item on Tumblr.*|RSSITEM:PLUSONE|*Adds a Google+ button for the particular RSS item.*|RSSITEM:PLUSONE_TEXT|*Adds a text version of the Google+ button to share a particular RSS item.*|RSSITEM:INSTAPAPER|*Adds Instapapers Read Later button for a given RSS item.*|RSSITEM:INSTAPAPER_TEXT|*Adds a text version of Instapapers Read More button.ResourcesEmail Client CSS Support & BrowserDesktopMobileOutlook.comYahoo!GmailAOL
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within
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E
E[$attribute]
E[$attribute="$value"]
E F
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E ~ F
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Back to topResourcesEmail Client CSS Support & BrowserDesktopMobileOutlook 2007 - 2013Outlook 2000 - 2003Apple MailWindows Live MailOutlook For Mac
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E F
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border
border-radius [CSS3]
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height
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max-widthPartial IE SupportPartial IE SupportPartial IE SupportPartial IE Support
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TablesBrowserDesktopMobileOutlook.comYahoo!GmailAOL
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direction
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text-overflow [CSS3]Partial Property SupportPartial Property SupportPartial Property SupportPartial Property Support
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backgroundNo Image Support
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Read On:Email Blueprints
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Getting StartedTemplate LanguageAlthough you dont have to use it in order to send emails with MailChimp, our template language is a powerful, easy way to codeyour own email templates that are reusable and editable from within the application.Creating Editable Areasmc:editmc:editis used to provide a content-editing action for a particular element within a template.
Addingmc:edit="$unique_name"to an HTML element allows you to add content or code from within the MailChimp campaign editor.
The name used in mc:editmustbe unique.
mc:edit=""should be used on a div, table cell, or any other element that can be considered a container.
mc:editshould be placed on anelement. This will allow the app to call up an image upload and editing dialogue.
The name you assign viamc:edit="$unique_name"is used to create a field in the database to store the users content. If the user switches templates after writing content, they could lose their copy if the editable space names arent consistent. The following naming conventions are a good rule of thumb for common content areas:mc:edit="header" Use this to name your email header.
mc:edit="header_image" Use this to name an editable header image.
mc:edit="sidebar" Use this to name an editable left- or right-side column.
mc:edit="body" Use this to name the main content space of your email.
mc:edit="footer" Use this to name your email footer.
A few things to watch out for when using mc:edit to create editable areas:You shouldnt nest editable elements within other editable elements.
You shouldnt place editable images within an editable content container.
Any content added within an editable window is tied to the name used in themc:edittag. If you change the name after saving the content to a template, youll lose the content.
mc:hideablemc:hideableis used to provide a hide/show action for a particular element within a template.
Syntax:mc:hideable
Usemc:hideableon any HTML element
Avoid placing themc:hideabletag on an element that already has anmc:repeatabletag.
When an element is hidden, it will not be visible when the email is sent from MailChimp.
There are no restrictions on the use ofmc:hideable. Any element can be hidden.
Theres no need to add a namespace to themc:hideabletag (IE:mc:hideable=$name)
If youre editing hideable sections in the campaign builder using your templates remove button, note that the section wont disappear in the editor screen. The section you want to remove will fade, but remainjust in case you change your mind and want to use the space. However, when you send out your email, the section you have removed wont appear in your campaign. You can preview this change by clicking on popup preview.
The remove and hide section buttons dont offer the same functionality in the template editor. In fact, you cant actually remove anything while working in the template editor. If you need to make changes like that, we suggest you work in the campaign builder instead.
mc:repeatablemc:repeatableis used to provide a duplication action for a particular element within a template.
Syntax:mc:repeatable
Usemc:repeatableon any HTML element
mc:repeatableelements can be nested within each other, but use care if youre going to do this.We dont encourage this use.
mc:labelmc:labelis an optional tag used to name an editable section within the application.
Syntax:mc:label=header_image
Usemc:labelon anymc:editelement
If nomc:labelname is specified, the app will use the name from themc:edittag instead.
mc:variantmc:variantis used to provide a way to switch between discrete blocks of HTML.
mc:variantmust be used in conjunction withmc:repeatable.
Syntax: mc:repeatable=product mc:variant=content with left image
Usemc:varianton any discrete HTML elements you wish to switch between
mc:variantblocks should not be nested within each other.
mc:variantblocks must be adjacent to each other in HTML:
Heading 4Lorem ipsum dolor sit amet.
Heading 4Lorem ipsum dolor sit amet.
Defining Editable CSSStyle Declaration BlockStyle declaration blocks share a basic structure regardless of the element style targeted. In this example, H1 tag styling is declared:/*** @tab Page* @section heading 1* @tip Set the styling for all first-level headings in your emails.* @style heading 1*/h1{/*@editable*/color:#202020!important;display:block;/*@editable*/font-family:Arial;/*@editable*/font-size:34px;/*@editable*/font-weight:bold;/*@editable*/line-height:100%;/*@editable*/text-align:left;}Each editable CSS ruleset opens with the declaration block:/*** @tab Page* @section heading 1* @tip Set the styling for all first-level headings in your emails.* @style heading 1*/@tab defines a tab under which you can organize several editable styles. Its best used for high-level groups like header, sidebar, or footer.@tab is required.
@section defines a subsection within a tab. Its best used for narrow-focus groups such as body content, footer links, or background colors. @section can encompass styles from several different elements or areas (@section body, for example, can have styles for the background color of the table, along with text and link styles.)@section is optional, but highly recommended.
@tip allows for a tooltip to show when the tab for its section is selected.@tip is optional.
@style allows you to add a rulesets styles to the drop-down menu in the campaign text editor window. This facilitates the quick application of specific CSS to any selected text. @style should only be used on text styles. @style is optional.
Each editable CSS property is preceded by the @editable declaration:h1{/*@editable*/color:#202020!important;display:block;/*@editable*/font-family:Arial;/*@editable*/font-size:34px;/*@editable*/font-weight:bold;/*@editable*/line-height:100%;/*@editable*/text-align:left;}@editable is required on each style intended to be edited in MailChimps campaign builder.
MailChimp GlossaryAA/B SplitCampaign typethat allows 2 different
versions of the samecampaignto be tested and determine the better
option. Subject lines, from names, or send times can be tested
along with content.Abuse complaintAnabuse complaintoccurs when your
recipient clicks to "report spam" in their email program. The abuse
complaint causes the recipient to be automatically unsubscribed and
they will no longer receive your email campaigns.Account
notificationsGeneral email updatesabout the account that are sent
to theaccount owner. Account notifications only include those that
are managed in theEdit Contact Info sectionin the Account
Settings.AdminUser typewith full access to all editable parts of
the account and who cancreate new account users,edit billing
information, andclose the account. Owners are admins by default but
they canadd additional users as adminstoo.Advanced formsA version
of a list'ssignup formwhere HTML code is editable.Affiliate
MarketingA type of performance-based marketing in which a business
rewards individuals for each visitor or customer brought in through
the by individual's marketing efforts.Learnhow MailChimp handles
affiliate marketing.APIApplication programming interface. An API is
a way for web programs to connect with one another using code
instead of an interface in a browser. You can use MailChimp APIs to
perform the same tasks that you can perform inside the
app.ViewMailChimp's API documentation.Archive barToolbarthat
displays across the top of a campaign'sarchive page. Can be turned
off.Archive pageOnline versionof acampaignthat displays in a
browser when someone clicks theView in browserlinkin a campaign's
header. Can be customized usingconditional merge tagsto display
information different from the campaign subscribers received in
their inbox.AuthenticationAlicense plate for your email that
provides a trackable identifier to indicate you're a legit
emailer.AuthorUser typethat can create, edit, and
deletecampaigns,templates, andAutomation workflows. This user type
also has access toview report overviews.Auto-convert
videoAnoptionwithin theCampaign Builderwhich looks for videos
embedded withinRSS contentand converts the videos to a linked
screenshot.Auto-postMailChimp's ability to post information to
other apps or sites on your behalf.Auto-translateFeaturethat
automatically translatessignup forms and response emailsfor
alistbased on the language settings in the subscriber's web
browser.Auto-updateAmethod of updating subscriber informationin
yourlistwhenimporting a file.AutomationApaid featurethat allows you
tobuild a series of emailsthat are triggered bya sending eventand
then sent to subscribers over a set period of time.AviaryAphoto
editorthat can crop, rotate, and enhance images in your campaign.
Aviary also supplies fun accessories like stickers, frames, and
meme additions for images.BBadgeThe MailChimp logo associated with
theMonkeyRewards program. Badges are required forForever Free
plansand are optional forpaid plans.Banded templateAn Email
Designertemplatethat has a band of color that stretches across the
page and contains the footer information. Regular non-banded
templates are generally a single, solid color and have a defined
border.Batch deliveryAmethod of sendingthat allows for a campaign
to be sent in chunks,at least a few minutes apart, to help
alleviate website traffic floods to the sender's website. Batch
sending is especially useful to help prevent crashing the sender's
website from an overflow of expected traffic.Black listAlistof
specific email or IP addresses blocked from by an email provider
orspam filter.BounceBouncesare undeliverable addresses to an inbox.
When an e-mail bounces, it is classified as either asoft or a hard
bounce.CCampaignAn email you send to yourlist. Each bulk email that
is sent to the list is considered a separatecampaign. Unlike an
advertising campaign that can include dozens of adsand take place
over the course of months, MailChimp's campaigns are a single
instance.Campaign BuilderAwizardused to create, design, and send
anemail campaignthrough MailChimp. The wizard walks you through the
different steps to select alist, set up campaign information,
choose atemplate, add content, and send orschedule
delivery.CAN-SPAM ActCreated in 2003, this act sets forth the basic
legal principles that differentiate legal and illegal commercial
email.Chimp ChatterActivity displayed on the account dashboardthat
provides a quick, at-a-glance overview of recent campaigns, lists,
and subscriber activity all in one convenient
location.ChimpadeedooMailChimp app that lets you use a list'ssignup
formon aniPadorAndroidtablet.CleanedAn address that hashard or soft
bouncedand been removed from your list of active subscribers.Clear
stylesA button option within thetext editoron the Design step of
theCampaign Builderwhich allows all of the formatting for the
selected text to be removed, thus leaving text ready to be
reformatted or left as is.ClickWhenclick trackingis enabled for
acampaign, MailChimp tracking information is added to each url.
When a tracked link is clicked in the campaign, this tracking info
redirects the subscriber through MailChimp servers before sending
them to the intended web address. That redirect through our server
will be logged as a click on yourcampaign report.Click
PerformanceTheclick performance reportlists each URL from a
sentcampaignand displays the total clicks versus unique clicks for
each link. Links generated bymerge tags, suchas"View in
Browser","Update Profile", or"Unsubscribe"are not tracked and do
not count towards your campaign's click report.Click RateThenumber
of clicksthat occur in a sentcampaigndivided by the number of
people sent to on thatlist.Conditional Merge TagsA special set of
text and characters used to create logic statements to display
dynamic content to subscribers based on their association to the
condition. Learnhow smart (or conditional) merge tags
work.ConversationsFeaturethat allows account users to comment
oncampaignsand correspond from outside of MailChimp.CreditsUnits of
paymentthat are used for thepay as you go plan. They work like
postage stamps for email. One credit is equal to one email sent to
one subscriber.CSVFile type for storing tabular data and a
preferred file type whenimporting subscribersinto
MailChimp.DDelivery DoctorFeature that tests your campaignusing
many commonspam filtersand consumer ISPs, giving you insight into
any potential delivery issues.DKIMDomainKeys Identified
Mailassociates aspecific domain namewith an email message which
allows a person or organization to claim responsibility for the
message.DMARCDomain-based Message Authentication, Reporting and
Conformancethat standardizes how email receivers perform email
authentication using theSPFandDKIM.DNS RecordDomain Name System is
a naming system that designates domain names and maps those names
to IP addresses.Domain KeysAn email authentication system that is
designed to verify the DNS domain of the sender to prove message
integrity.Double opt-inOpt-in requirementwhere a subscriber must
click a confirmation link in a follow-up email after they submit
their information through asignup form.DowngradeChanging from apaid
planback to theForever Freeplan.Downgradingis only allowed once
during the life of your account.EeCommerce360Featurethat
importssubscriber purchase activityinto MailChimp. Only available
with certainecommerce integrations.EditorTablet version of the
Email Designer where you can create, edit, send, and collaborate on
campaigns. Editor is available
foriPadandAndroidtablets.EepurlEepURL is MailChimp's in-house URL
converter. EepURL generates shortened links to replace longer, more
complex URLs. MailChimp uses EepURL for various different links
provided to your throughout the application and website. TheEepUrl
Activitysection of your Social Stats lets you see where in the
world people are reading your campaigns.Email BeamerAmethod of
campaign creationwhich allows you to use a unique address to import
an email from a regular email client.Email ClientA desktop program
or web application that displays and manages your email. Apple
Mail, Gmail, Outlook, Yahoo Mail, and Hotmail are a few examples of
popular emailclients. Email clients often have a strict daily
sending limit, of about 500 emails per day. If you need to send
more emails, an Email Service Provider (ESP) like MailChimp can
help.Email DesignerA tool within theCampaign Builderthat
allowscampaignsto have a very flexible and customizable layout
through the use of drag and drop modules.Email Genome
ProjectAnapplicationthat scans MailChimp's users, the subscribers
they manage, and the messages they send every day for nuggets of
information that we can use to improve our deliverability and train
ourOmnivoreabuse-prevention algorithms.Embed FormVersion of asignup
formdesigned to be placed on a website.ESPAn email service provider
(ESP), like MailChimp,is a company that provides bulk email
services and email marketing tools.Event TriggerListinformation
such as subscriber sign up date, a product purchase date, or even
the subscriber's birthday that is used to send anautomated emailto
a subscriber.FFilterA tool on theCampaigns,Reports, andAutomation
workflowpages used to display campaigns based on Status, Type, or
List.Final Welcome EmailAutomatic email sent from MailChimp after
someone confirms their subscription to a list. Off by default
butcan be turned on.Forever FreeMailChimp's basicfree planthat
allows you to send 12,000 total emails per month and have up to
2,000 total subscribers across alllistsin the account. All new
customers start out on the Forever Free
plan.GGeolocationThelocation and time zonedetermined for your
subscribers by data that's collected when they sign up for your
list or from campaign activity. This information is used for
ourTimewarp feature, Top Locations, and in your subscriber
profiles.GoalFeaturethat allows you totrack subscriber activityfrom
campaigns to a website that has the Goal tracking code
installed.Segmentscan be created using subscriber Goal
activity.Google AnalyticsAGoogle servicethat generates statistics
about a website's traffic and traffic sources to measure
conversions and sales.GroupFeaturethat gives you the ability to
categorize subscribers based on their interests or preferences. A
group consists of agroup title and group names(subgroups).Group
NameThename of a subgroupunder agrouptitle.Group
TitleDesignationgiven to a set ofgroupnames.HHard BounceAhard
bounceindicates an email that cannot be delivered. When a hard
bounce happens, MailChimp will remove the address permanently from
your list into thecleanedsection.High-VolumeCustomizedpayment
planfor customers who send millions of emails each month.
Ourbilling teamworks with you to set up this type of plan.IInbox
InspectionAfeaturethat allows you to quickly and easily see how
different email clients will render your campaign's HTML
content.IndustryThe type of business industry associated with your
account (e.g., retail, education).Industry AverageThe Industry
average displays the average reported percentages for campaigns
sent in the industry set for your account.ISPAn Internet Service
Provider is a telephone or telecommunications company that provides
Internet access to its customers.LListAcollection of subscriberswho
haveopted-into receive correspondence from you or your
organization.List AverageProvides real-time data showingsubscriber
engagementwith a campaign compared to other campaigns sent to the
same list.List GrowthGraphshowing your list's subscriber growth
trends over time.List IDAunique identifier for a listthat's used by
someintegrations, plugins, and widgets.MMailChimp Coupon
ScannerMobile app built by MailChimp that lets youinsert coupon
codes into your emailand scan them when people make a purchase.
Send a campaign using amerge tagand use the MailChimp Coupon
Scanner to scan the coupon from your mobile phone.ManagerUser
typewith permission tocreate and send campaigns,import lists, and
viewsubscriber level reports. This user type cannotexport
lists,access billing information, orclose the
account.MandrillOurpowerful delivery APIthat can be used for
personalized, one-to-one e-commerce emails, or automated
transactional emails.Merge TagsAset of system- and list-specific
tagsthat allow for dynamic and personalized campaign content,
likepermission reminder,virtual business card data,external web
content, orsubscriber information.Mobile StylesAnoption within the
Design tabof the Design step of theCampaign Builderwhich allows for
the existing fluid layout to be further adjusted for a custom look
when the campaign is viewed onmobile devices. Predesignedcampaign
templateshave mobile styling applied, but you can add more
customization if desired.MonkeyRewardsAMailChimp programwhere you
earn points toward purchases by displayinga badgeat the bottom of
your email campaigns. MonkeyRewards badges display on all campaigns
sent fromForever Free plansbut are optional forpaid plans.Monthly
PlanApayment planthat charges once per month based on the highest
number of total subscribers in an account during a 30-day billing
period. Monthly plans offer more features than inForever
Freeaccounts.OOAuth2Anauthorization methodused when you log in to
MailChimp from other accounts likeGoogle Apps. It enhances security
and usability by allowing two services to connect without having to
provide your credentials again.OmnivoreMailChimp'sabuse-prevention
initiativethat keeps our system clean by gathering information from
billions of emails and predicting bad behavior in campaigns before
they are distributed.OpenAstatisticthat indicates the campaign has
beenopened and viewedby your subscribers. When an email is opened
with images turned on, an invisible open-tracker graphic that we
embed into your email is downloaded from our server. Each time that
graphic is downloaded, we count that as an open on your campaign
report.Open RateArate of openscalculated for each sent campaign.
It's determined by the number of times the campaign was opened,
divided by the number of people who received the campaign.Opt-inThe
act of someonegranting permissionto be added to a list.OwnerThe
primary contact and administrator of an account who can invite and
setpermission levelsfor other users. Learn how totransfer ownership
of an account.PPay As You GoApayment plandesigned for sending
campaigns less than once per month. Instead of recurring charges,
you buycreditsfor the number of emails you need to send. Pay As You
Go offers more features than theForever Free
plan.PermissionAgreement from a subscriberthat indicates they've
consented to receive email communications from you. MailChimp
documents proof of this agreement when they join your list through
adouble opt-insignup form.Permission ReminderAline of textin the
footer of each campaign that explains why subscribers are receiving
the email campaign, and sometimes, how they were added to the list.
The permission reminder is created when thelist is initially set
up.PersonalizeContent tailored to individual subscribers. When used
in the "To:" field of the Setup step of theCampaign Builder, the
subscriber's name can display next to their email address in the
sent campaign.Plain TextAcampaign typethat does not contain any
images, rich text formatting, or links. This is the most basic type
of campaign, so that your content will appear the same in any email
client. Learn how tobuild a plain-text campaign.Popup
PreviewAnother term for the preview mode available from thePreview
& Testmenu on the Confirm step of theCampaign Builder.PostiniAn
email, web security, and archiving service that's owned by Google.
Providesspam filteringin addition to protecting client networks
from web-borne malware.Pre-headerThiscontent blockappears at the
top of predesignedcampaign templates, and is often acall to
actionorteaser of the email content. Its content appears as the
text that follows the subject line when an email is previewed in a
subscriber's inbox.Preview ModeAn option in thePreview &
Testmenu in theCampaign Builderthat displays how your campaign
should appear on a desktop or mobile device. You can also choose to
view livemerge taginformation, to see how that content will appear
for specific subscribers.Publicity SettingsAlist-specific
settingthat determines whether yourcampaign archivesare tracked
byWavelengthand othe parts of theEmail Genome Project.QQR
CodeDynamically-created imageyou can put in a campaign that
subscribers can use to access a coupon, signup page or other web
URL.RRegularAn HTML emailcampaign typethat containsimages,rich text
formatting, andlinks. A plain-text version is packaged with the
Regular Campaign, so that subscribers who don't view email in HTML
can still see your content.ReplicateTo make a copy of something. In
MailChimp, you canreplicate campaignsandliststo reuse their content
or settings.ReviewThe process ofchecking each listthat comes into
our system to make sure it meets ourTerms of Use.Thisreview
processof each new list helps us ensure MailChimp only sends
permission-based emails.ROIReturn on Investmentis calculated by
comparing the estimated cost of a campaign in MailChimp to the
goals set up inGoogle Analyticsor theecommerce salesgenerated on
your website.RSS-DrivenAcampaign typewhere content is automatically
populated by blog content and triggered tosend periodically(once a
day, week, or month).SSaved SegmentA reusable, user-created,
editablesegmentof a list. Learn how tocreate a
segment.SegmentAsection of your listthat includes only those
subscribers who share specific common field information.Send Time
OptimizationFeaturethat looks at your subscribers'click activity
historyto calculate thebest time of day to send your
campaign.SenderIDAnemail validation systemthat builds on the SPF
premise to verify sender IP addresses in order to prevent email
spoofing.Signup SourceSubscriber informationthat indicates how the
subscriber joined yourlist.Social ProfilesOptional paid add-onthat
gathers publicly available social data about your subscribers that
can be used to send targeted emails to them based on their age,
gender, or their presence on social networks.Social
ShareAfeatureavailable for sent campaigns which displays the
campaign's short URL, a suggested tweet including the short URL,
buttons to share the campaign on Facebook or Delicious, as well as
a QR code.Social StatsWhen a campaign is shared byauto-posting it
on Facebook, including thesocial share merge tags, or by including
thearchive bar, the campaign report tracks each like and archive
click.Soft BounceAsoft bounceindicates a temporary delivery issue,
such as the recipient's inbox is full, their server is down,
they're on vacation and have set up their email set to away.
MailChimp will try sending to that address again, but willcleana
soft bounce after five failed sends.SpamassassinA computer program
used for email spam filtering andscoringthat is based on
content-matching rules.SpamcopA spam reporting service that allows
recipients of unsolicited bulk or commercial email to report IP
addresses found to be sending spam to the abuse reporting addresses
of those IP addresses.SpamhausAn international nonprofit
organization that tracks spam operations and sources in order to
provide dependable anti-spam protection.SPFSender Policy Framework
is an email validation system that verifies sender IP addresses to
prevent email spoofing.Static SegmentA reusable, user-created,
non-editablesegmentof a list. Learn how tocreate a
segment.SubscriberSomeone who hasopted into your list in order to
receive emails from you.SuspensionAtemporary holdon sending placed
on a MailChimp account due to compliance-related issues.TTab
DelimitedSimple text format for storing tabular data and a
preferred file type when importing subscribers into MailChimp.
Learntips for using tab-delimited files.TemplateAnHTML filethat
serves as a starting point for a new campaign. This is the
container for the campaign's content where the design layout and
all content reside.TimewarpAcampaign delivery methodbased on your
subscriber's time zones. You canschedule your campaignsto go out at
the same time in different time zones.Tiny LetterA simpler email
service provider suitable for sending personal letters to friends,
fans, and followers.Transactional EmailAone-to-one emailprompted by
a specific trigger event on the part of the email recipient or
activity in an account they own.Tweet TrendsAfeaturethat allows you
to see subscriber activities on Twitter. Requires setup of
theTwitter integration.Twitter Lead Generation
CardAnintegrationthat allows advertisers to create an easy way to
sign up for MailChimp lists using Twitter.This serviceallows
Twitter to pass back three piecesof information regarding new
subscribers: Name, username or @twitterhandle, and the email
address associated with the Twitter account.Twitter Tailored
AudienceATwitter integrationto match your MailChimp subscribers'
email addresses to Twitter users for sending relevant, targeted
tweets. Learn more aboutusing Twitter Tailored Audiences with
MailChimp.UUnique ClicksAcampaign report statcounted only once for
each subscriber that clicks a link in a campaign.Unique
OpensAcampaign report statcounted only once for each subscriber
that opens a campaign.User AgentInformation that indicates which
browser, OS, or email client is used by the subscriber.User
TypePermission levelassigned to different account users. There are
four user types in MailChimp: Admin, Manager, Author, and
Viewer.VVcard/VCFA virtual business card linked within
eachcampaign's footerusing the default *|HTML:LIST_ADDRESS_HTML|*
merge tag. The information displayed in the vcard will change
depending on the list the campaign will send to. The vcard provides
subscribers a quick way to add your sender information to their
email address book.Verified DomainAn email domain which has been
authenticated, or confirmed, as being accessible by the sender.
Verified domains confirm ownership of and access to an email
domain.Learn how toverify a domain.ViewerUser typethat can view
reports in the account but cannot access subscriber level
reports.WWavelengthA feature powered by theEmail Genome Projectthat
analyzes your list and compares your subscribers to other publicly
available lists to find subscriber overlap. Once analysis is
complete,Wavelengthdisplays screenshots of publicly available email
campaigns with similar subscriber profiles. The goal of the app is
to help you contact those other MailChimp users and maybe form a
relationship with each other.WebhooksA convenient method for
triggering specific behavior on a web page or web application with
custom callbacks. Callbacks allow a client register an API endpoint
and receive data in a predefined format,as it'spushed by the
server.Learn how toset up MailChimp Webhooks.WhitelistA list of
email or IP addresses that have proven to be valid senders.
Whitelists are used frequently with email applications to allow
users to compile lists of senders they wish to receive email
from.Learn aboutwhitelisting MailChimp emails.WorkflowThe primary
tool for MailChimps powerfulautomationfeature.Workflowsallow you to
package an email or series of emails triggered by a
particularsending event.WYSIWYGAn acronym for "what you see is what
you get" that refers to text and image editors, that allow you to
see what your final product will look like as you are creating it.
MailChimp's drag and dropCampaign Builderis a WYSIWIG editor.