Crave Re Branding Etc
-
Upload
matt-crave-art-design -
Category
Design
-
view
928 -
download
2
description
Transcript of Crave Re Branding Etc
T H E F O O D P A C K A G I N G D E S I G N A G E N C YW W W . C R A V E B R A N D S . C O M
Crave is the food packaging design agency for brand marketers and retailers. We leverage creativity, design talents and social media tohelp our clients attract, influence and dominate.
welcome to food brand utopia
gaeryBEFORE + AFTER
HARVEST LARK | BEFORE
HARVEST LARK | AFTER
WALMART BAKERY | BEFORE
WALMART BAKERY | AFTER
before
after
CRAVE ALSO REDESIGNED PACKAGING CONTAINERSTO IMPROVE APPETITE APPEAL, ENVIRONMENTAL IMPACT
AND TO HELP ELEVATE THE PERCEIVED VALUE
SUGAR PLUM FAIRY | BEFORE
CLIENT ONLY HAD PRIVATE LABEL PRODUCT BRANDING BEFORE(WHOLE FOODS & TRADER JOE’S)
SUGAR PLUM FAIRY | AFTER
WALMART BEEF | BEFORE( B R A C E Y O U R S E L F )
Discover : Genuine Steak House Current Brand State
WALMART BEEF | AFTER
CRAVE ART DIRECTED THE FOOD STYLEDPHOTOGRAPHY AND IN STORE SIGNAGE
FARMDALE CREAMERY | BEFORE
FARMDALE CREAMERY | AFTER
ORGANIC COTTAGE | BEFORE
Discover : Organic Cottage Existing Logo & Business Card
ORGANIC COTTAGE | AFTER
NEW BRAND CREATION
FRENCH PANEL FORCOSTCO CANADA
our brand design process
DISCOVER +DEFINE
DESIGN +REFINE
PRODUCE +INTEGRATE
• Brand Creation
• Brand Refreshment
• Brand Integration
WHAT WE DO
Brand Creation• research• brand id strategy• naming• identity creation• packaging graphic design• structural
packaging design• brand id guidelines
WHAT WE DO
Brand Refreshment• research• visual brand
repositioning strategy• identity redesign• packaging graphic
redesign• structural redesign
WHAT WE DO
WHAT WE DO Brand Integration• in-store signage &
merchandising design• social media campaigns• web design &
development• sales & marketing
print collateral• trade show marketing• b2b marketing campaigns
OUR FOCUS Food & Beverage• multi-channel
experience• multi-category
experience• appetite appeal
experts• award-winning
T H E F O O D P A C K A G I N G D E S I G N A G E N C YW W W . C R A V E B R A N D S . C O M