Crash Mexico
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Transcript of Crash Mexico
At the beginning, everything was Propaganda
19th Century – Propaganda and AdvocacyFew readers, high visual images
Spanish vs Rebels (Independence Wars, 1810-1821) Centralists vs Federalist (1822 - 1848) Foreign Wars (France, USA, England, France) Reformers vs Conservatives (1857 – 1867) Porfiriato The Revolution
The 20th Century – After the Revolution
Press was managed by political elites who wanted to gain adepts to their cause.
Narrative and advocacy, rather than information journalism was the norm.
Tipping Point Event: 1968, Poniatowska
1968 - 2000
TV Opened Slowly to Pluralism Privatization of TV, Radio, Newspapers Lost of power of Public News Agency – Notimex Key Events: 1985 earthquake, elections 1988, 2000, 2006 Several journalists killed by drug lords, guerrillas and
organized crime.
Mexican Model - Infoteinment
1990s Investigative Teams: Reforma, El Universal, Proceso
Media has no more than 3 Invesigative TV Programs, few stories on radio. More “coverage and anecdotes” rather than journalism.
Media loves scandals: Videoscandals with Brozo Few “watchdog” efforts Lots of killings and drug “events related” coverage
A Profile of the Mexican News Cosumer
Mexican spend about 4 hours daily watching TV Night news: Televisa, TV Azteca
Local News owned by national media Only 13% listen to news radio at least 1 hour a week
Radio stations clustered in Mexico City Mexicans read about 0.5 books a day About 133 newspapers,
Reforma, El Universal, Milenio Internet News
CNN, Televisa, CNI
The only thing more denigrating than tricky advertising is news that distortions the truth