Craig Rispin Futurist Keynote for Complementary Healthcare Council of Australia
Craig Rispin, Futurist Keynote for Professional Advantage - Maestro
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Craig Rispin Keynote for Professional Advantage - Maestro: Get Sales, Marketing & Operations working together better!
Transcript of Craig Rispin, Futurist Keynote for Professional Advantage - Maestro
Craig Rispin CSP
Today We’ll Discuss:
Business, People and Technology Trends Transforming Commerce
How to Get Your Sales, Marketing and Operations to Work in Concert
81.5%of companies that reported a decrease in sales revenue last year
- have separate Sales, Marketing and Operations silos.
76%of Operations Teams, Marketing Teams and Sales Teams say they are
unclear about metrics of success in other departments.
65%of CEOs say their Marketing, Sales and Operational teams must work
better together to be competitive in today's complex marketplace.
People
Business Technology
People
Business Technology
Life SciencesWork/Life Shift A
cceleration
People
Business Technology
Life SciencesWork/Life Shift A
cceleration
Education Re-Engineering
Global Mobility
DigitalCustomers
End ofRetirement
Emerging Models
OutrageousOutsourcing
MarketingMegatrend
InnovationImperative
Speed & Size
Cloud Computing
Robots Rise
Coworking &Collaboration
Massively Mobile
SecurityScare
Big DataDeluge
Youth Unemployed
Internet of Things
TransparencyTrend
We Live in Times ofAccelerating Change
Every Industry in Every Country has
Seen Massive Change
Many of Us Still Operate a Business Model
Invented in the 1600s
Internal Departments Mostly Work Together
The Same Way
It’s Time to Orchestrate Business a Bit Better
Don’t You Think?
Let’s Talk About...Accelerating Change
Karl Fisch - Educational Futurist
Discuss with a Partner:
What Did You Find Most Surprising in the Video?
Did You Know?
Most of Those Facts are Out of Date...
“If change is happening on
the outside faster than on
the inside -the end is in
sight.”
-Jack Welch
Digital Customers
What’s the First and Last Thing She Does Everyday?
And Her Baby?
Is a Digital Native from Birth...
And Sally’s Granny?
Life Changing Device at 99 Years
And Sally’s Company?
Requires New Hires to Update Linkedin.com Profiles on Their First Day
She’s Quantifying HerselfRe-Imagination of Health Awareness…
THEN…
Awareness Campaigns /Physician Visits
NOW…(Nike+ / Jawbone UP)
Always-On Tracking + Syncing + Analytics / Quantified Self
47
And That’s Today...In 5 Years What Will Customers Be Like?
Discuss with a Partner:
Is Your Organisation Keeping Up with Your
Customers?
Massively Mobile
How Big is Mobile Today?
7B People in the World
6.8B Mobile Subscribers
1.5B 3G/LTE Subscribers
1.8 Billion Mobiles Sold in 2013
97%Phones per 100 Citizens
+52%Tablets Growing Faster Than PCs Ever Did
7
Global PC (Desktop / Notebook) and Tablet Shipments by Quarter Q1:95 – Q4:13
0
20
40
60
80
Q1:95 Q1:97 Q1:99 Q1:01 Q1:03 Q1:05 Q1:07 Q1:09 Q1:11 Q1:13
Glo
bal U
nits
Shi
pped
(MM
s)
Desktop PCs Notebook PCs Tablets
Tablet Units = Growing Faster Than PCs Ever Did +52%, 2013
Source: Morgan Stanley Research. Note: Notebook PCs include Netbooks.
Smart TVs
Wearables
This is Leading Many Companies to Have a ‘Mobile First’ Policy...
Discuss:Do You Have a
Mobile First Policy For Your Organisation?
The Internet of Things:50 Billion Devices
by 2020?
MWC IoT: 50 Billion Is Only the Beginning!
What Year Did the Number of Devices on the Internet Exceeded
Number of People?
With the IoT You Can Measure Physical Things
That Report Back
Big Data:Data Scientists & Visualizations
Meet David McCandless:
What’s This a Chart of?
What’s This a Chart of?
It’s the Facebook Breakup Chart
Ultimate Big Data Collection Tool:
Multiple Sensors: Sound, Vision, Location, Motion, Biometrics
Can Send Data Back to Databases 24/7/365
And People Buy This Ultimate Tool Themselves!
Even If You’re a SME,You Need to Understand
Big Data
Business is Realtime,Reports Are Not.
Change How You Work
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The OneTEAM MethodHelping you to bridge the gap between Sales and Marketing
So Let’s Think About...
How Sales, Marketing & Operations Can Work Better Together
Transparent Realtime Reports
Rapid Feedback Loops
Discuss with a Partner:
How Could Realtime Info Change Your
Organisation?
Discuss with a Partner:
What Would Be On Your Visualisation?
People
Business Technology
Life SciencesWork/Life Shift A
cceleration
Education Re-Engineering
Global Mobility
DigitalCustomers
End ofRetirement
Emerging Models
OutrageousOutsourcing
MarketingMegatrend
InnovationImperative
Speed & Size
Cloud Computing
Robots Rise
Coworking &Collaboration
Massively Mobile
SecurityScare
Big DataDeluge
Youth Unemployed
Internet of Things
TransparencyTrend
Download My eBook Free!
Go to:is.gd/think
Go to: http://is.gd/think
