An exhibition by students and seniors

of the KU Leuven

Project by:Leen Bleys

Charlotte De CortIga Harasimowicz

Francesca Verbelen

Overview

1. Who are we?2. ‘Kunst in eigen huis’?3. Self-evaluation4. Communication and marketing5. Budget6. SWOT-analysis

1. Who are we?

Leen: Project manager

Charlotte: Head of communication Francesca: Wiki, webmaster,

communication

Iga: Head of Finance

2. ‘Kunst in eigen huis’?

• Seniors and students: a diverse exhibition

• Dialogue between generations

• Collaboration with Senioren KU Leuven

• Where? Naamsestraat, Leuven

• When? 25th & 26th October 2012 Thursday: 1PM – 8PM Friday: 1PM – 6 PM

• Free entrance

3. Self-evaluation

A) Originality and valueConnection between generations

B) Place in the environmentDiversity and inclusivity

C) TransversalityCollaboration with Senioren KU Leuven

INTERMEZZO: Which is which?

4. Communication and marketing

STEP 1: Contact with Senioren KULeuven

STEP 2: Looking for students

- Faculty Stars

- AmuseeVous

- ad on Cultuurnet

STEP 3: Result of our search- So far: 18 students, 13 seniors

- Diverse art disciplines

- Artistic “speed date” in September

STEP 4: Promotion of event- Poster and flyer

- Website

- In&Uit, contact newspapers etc.

- Invite prominent figures in Leuven

5. Budget

TOTAL € 2000

Funding from Senioren € 1400

Funding for promotion € 600

6. SWOT-analysis

STRENGTHS1) Project will take place2) Strong, diverse team3) Free entrance

WEAKNESSES4) Selection process of artists5) Date of exhibition6) Language obstructions

OPPORTUNITIES1) Win-win situation students and seniors2) Platform for amateur artists3) Fascinate and inspire public

THREATS4) Amount of visitors5) Timid artists/visitors6) Reliability on artists’ word

We cordially invite you all to come!