CoWorkingevery dog has its days !

http://coworking.pbwiki.com/CoworkingRome

http://www.7thfloor.it

What-is-that?

What-is-that?• shared office + cafe cultures

What-is-that?• shared office + cafe cultures

• writers, developers, independents, cani sciolti

http://www.flickr.com/photos/seba_tf/

What-is-that?• shared office + cafe cultures

• writers, developers, independents, cani sciolti

• the opposite of modern cafè

http://www.flickr.com/photos/seba_tf/

http://www.flickr.com/photos/10363439@N00/ Uros Petrovic

objectives

objectives

• local pinpoint for the web (1.0, 2.0, ...X.0)

• local pinpoint for the softwarecommunitydeveloperaccountengineers

• ease access to the skills for market players (SBE) http://www.flickr.com/photos/61123283@N00/

PhotoJeff

benefits

• lowering costs (operative,research..., transaction, PR, marketing...)

• lowering skill shortage

• increasing transparency

forindepents - market players - users/SBE

http://www.flickr.com/photos/jamie3529gq/

Independents

Independents • Developers

• Information Architects

• Webmaster

• SEO/SEM/WebAnlist

• Content Manager

• Community Manager

• Marketing

• Media

http://www.flickr.com/photos/21667736@N00/Art Freak

• high level skills

• low burgain power

• PR

• isolation

• creativity - brainstorming

• training

trouble and needs

http://www.flickr.com/photos/21667736@N00/Art Freak

market players

market players

• Web Agencies

• Marketing Agencies

• Software House

http://www.flickr.com/photos/photosbymonicamichele/

problems & needs

• skills shortage

• Cost for the office

• Research & Developement

http://www.flickr.com/photos/photosbymonicamichele/

Stakeholders

Stakeholders

• Users

• SBE

• Digital Divide

http://www.flickr.com/photos/wiseacre/

• Busineness Processes

• Web apps (quality)

• Security

• e commerce

• online adv - marketing

• ebanking

• egov

problems & needs

http://www.flickr.com/photos/wiseacre/

responses

responses

Sharing

responses

• Resources

• Facilities

• Skills

• Opportunities

Sharing

responses

• Resources

• Facilities

• Skills

• Opportunities

Sharing

on line: socialnetworks -

communities

responses

• Resources

• Facilities

• Skills

• Opportunities

Sharing

on line: socialnetworks -

communities

off line: barcamp -CoWorking

responses

• Resources

• Facilities

• Skills

• Opportunities

Sharing

on line: socialnetworks -

communities

off line: barcamp -CoWorking

settling down barcamps

serviceshttp://www.flickr.com/photos/58921048@N00/

rodrick.reidsma

services

• wi-fi isle

• location for envents

• training facilities

• usability test place

• storage-back up

• cafe

• tech library

• meeting room

• usability test place

• Storage-back up

http://www.flickr.com/photos/58921048@N00/rodrick.reidsma

governance

governance

• The Starfish and The Spider, Ori Brafman Rod Becktrom

collective or space leaders?

• Catalysts and Guides (an open source dev model)

http://www.flickr.com/photos/macca/

mission critical

mission critical

• no critical mass no collaboration

mission critical

• no critical mass no collaboration

• keepeing the spaces populated and buzzing daily

mission critical

• no critical mass no collaboration

• keepeing the spaces populated and buzzing daily

• the more people are in the less “your office” is

mission critical

• no critical mass no collaboration

• keepeing the spaces populated and buzzing daily

• the more people are in the less “your office” is

• the more your “office” is the the more sterile it could be.

Business Model

• rent an isle

• Storage

• training

• Usabilty test area

• Events

• Projects

Revenues Costs

• rent a loft

• connectivity

• repair

• administration

• hardware

• Go Surfing

http://www.flickr.com/photos/carlosjm/

Cubespace, Portland

www.cubespacepdx. com

Cost: $250 per month or $40 a day. Includes Internet, unlimited local calls, and access to a break room stocked with snacks

Founded: 2006 by Eva Schweber, a nonprofit management consultant and her husband David Kominsky, a rabbi

CubeSpace's spacious break room can also hold presentations and networking sessions. Member Bill Woodrich, a chiropractor still in the startup phase of his health consulting firm, Lifeblood, says he looked into other rent-a-desk options in the area, but said that while they were affordable, "They didn't really address any of my needs beyond space —

there was no social environment I could relate to."

116 West HoustonNew York City

Founded: 1999 by John McGann, a musician-turned-computer programmer

Cost: $100 to $700 per month. Includes Internet, access to laser printers, copiers, and scanners

www.116westhouston.com

With no walls or partitions, "the space really fosters collaboration," says founder John McGann, and that's proven appealing to entrepreneurs as well as writers, designers, and artists. He recently began a renovation project to triple the amount of public space  removing desks to make way for a small conference room and a larger lounge area that includes a hammock for power naps.

theOfficeSanta Monica, California

• Designed as an oasis for writers and other creative professionals, theOffice is arranged according to feng shui principles and furnished with top-of-the-line Aeron chairs and Bose noise-canceling headphones. A wall of plaques commemorates the successful film, TV, and book projects written on-site.

Founded: 2004 by filmmaker/entrepreneur Aleks Horvat

Cost: $249 per month, including Internet, a reference library, and beverages. (24/7 access is available for an additional fee)

www.theofficeonline.com

Habitat

• Community Centered (developers, juornalists, designers, writers, filmakers...)

• Multi Purpose (professional melting pot)

• easier to market

• more creativity and more knowledge sharing, opportunities

Wherenear the University of Rome La

Sapienza

Links

http://coworking.pbwiki.com/

http://blog.coworking.info/2007/04/21/the-results-of-the-coworking-survey/

http://www.businessweek.com/smallbiz/content/feb2007/sb20070226_761145.htm

http://coworking.pbwiki.com/CoworkingRome

Via Lima 22

00198 Roma

Parioli - P.zza Ungheria - Villa Ada

Tel 0685356507

a.genovese@00map.com

scriptavolant@scriptavolant.net

credits