The Global Website Renovation

Stage One Education Pack for Member Committees

The Global Website renovation

Refreshed content and visual design for all website pages hosted on the AIESEC web publishing system, including

•Global website•Country websites, and

•Local Committee websites

All Going Live to the Public on the 15th of April 2009!

The objectives?

1) Catch ‘traffic’, members and partners, and direct them into the

offices and recruitment stalls of the AIESEC network.

2) Create a hub for the momentum already;• here• here• here

3) Refresh our website to represent AIESEC as an organisation run by young people for young people

The implementation process for my country?

Stage One: Preparation of ‘offline’ content(10th of March – 1st of April)

Stage Two: country folders opened, Intensive Migration of content to the CMS

(1st of April – 10th of April)

Stage Three: Public Launch of the new global, country and LC websites!

(15th of April 2009)

Stage One:Preparation of offline content

(10th of March – 1st of April)

Your country template:available for download here

1) Contact Information

Prepare your countries contact information• Country Name• MC address• Phone number• Website• email contact address

2) Tabs and Sub Tabs ContentThe content of the tabs and sub tabs follows the same structure as the current Web Publishing System. We recommend you prepare content for 5 tabs with needed sub tabs:• Home• Students• Partners• Alumni• <insert tab name here>

Tip: Create your tabs and sub tab content in a

closed wiki to keep the same formatting as the

WPS!

3) HeaderThis header can be customised to rotate your countries I am an AIESECer/I am an AIESEC Partner/I am an AIESEC alumni images. For the time being, we recommend you prepare 7-10 case studies to insert into this header with the sample below as a visual template, size 800 X 300

Find more information on how to prepare an I am an AIESECer case study at the global

brandwiki

4) Youtube: “AIESEC TV”

The “AIESEC TV” space can be customised to stream your countries youtube channel. If you would like to customise this, please prepare a playlist on your Youtube channel with content for this space.

Tip: For a sample Youtube channel check

www.youtube.com/aiesecglobal/.

More information is available at the Telling

the Story 2.0 wiki

5) Flickr: “AIESEC Gallery”

The “AIESEC Gallery” space can be customised to stream your countries Flickr account or group. If you would like to customise this, please prepare an account or group with appropriate tags to appear in this space.

Tip: For a sample Flickr gallerywww.flickr.com/groups/aiesecglobalgallery/

.More information is

available at the Telling the Story 2.0 wiki

6) FacebookThe ‘AIESEC on Facebook space’ can be customised to link directly to your countries Facebook fan page or group. If you would like to customise this, please prepare a Fan Page or Group to be linked directly to this space.

Tip: For a sample Facebook space. Check

here for the Global Facebook Group.

More information is available at the Telling

the Story 2.0 wiki

6) Blog: “AIESEC Blog”The ‘AIESEC blog’ space can be customised to link directly to your countries blog. If you would like to customise this, please prepare a blog to be linked directly to this space.

More information on blogs and blogging is available at

the Telling the Story 2.0 wiki

N.B Global content

The top and bottom panels of the country page cannot be customised. The aiesec logo remains fixed globally while the other links pass through to the global pages dedicated to; ‘select country territory’, ‘about aiesec’, ‘Press’, ‘FAQ’ ‘contact us’ and ‘privacy policy’.

Checklist for Stage One10th March- 1st April

Contact Information Prepared?

Tabs and Sub Tabs content prepared?

7-10 ‘I am an AIESECer case studies’ prepared for the header?

Optional customised content:

Youtube channel playlist prepared for “AIESEC TV”?

Flickr group or account prepared and tagged ready for “AIESEC Gallery”?

Facebook group or fan page ready to link to “Find us on Facebook”?

Country Blog link ready to link to “AIESEC Blog”?

Resources to support you further

Communication Principles: Our global standards for building our brand through our day by day actions.

FAQ: See here for your questions answered on the global website renovation.

Online channels guidelines: See here for hints tips and resources to establish your own spaces on Flickr, Youtube, Blogs, Facebook, Linked In

etc…

Telling the Story 2.0 wiki,Including:

The End

Please await the next update to the education pack- Coming Soon!