Corporate Lifan Industry Group

▲Outline of Chinese Motorcycle Industry

▲Outline of Chongqing Motorcycle Industry

▲Introduction of LIFAN GROUP

▲Overseas Marketing System of LIFAN

▲Products Series of LIFAN GROUP

▲ LIFAN and Society

Contents

Development History of China

• 1950s-1970s ,the starting period of Chinese motorcycle industry

• 1980s, establishment of the base of modern motorcycle industry

• 1990s, taking Lifan Group as the representative, with the private-owned enterprises

entered motorcycle industry, China became the No.1 motorcycle export country in the

world.

• After 2000s, taking Lifan Group as the representative, a number of Chinese motorcycle

manufacturers started to export motorcycles to overseas market.

Current situation and position in the world:

• Annual world motorcycle output is 30million units. Chinese motorcycles are 17million

units, accounting for over 50% of total motorcycle output in the world.

• Annual export is about 4 million, the importing countries and regions are over 160.

• In 1980s Local state-owned enterprises established hard foundation formotorcycle industry, besides acceleration the rapid growth of private-ownedenterprises.

The status at home and abroad :

• Chongqing maintain the half of Chinese motorcycle industry

• Annual motorcycle export is about 1.8 million units, account for 45% of Chinesemotorcycle export.

Unique advantage:

• Complete automobile & assembling industry foundation and motorcycle partssupplying system achieved the consequence of Chongqing in motorcycle industry.

• Support and service from government and society

Development History of Chongqing

INTRODUCTION OF LIFAN

Lifan Industry (group) Co.,Ltd., In 1992, 9 persons including YinMingshan invested RMB200,000 to start the business. Through 1７ years of hardworking, Lifan has grown rapidly into a large private corporation mainly engagedin Scientific research & development, engine & motorcycle manufacturing,marketing (including export) and integrated with automobile manufacturing,investment, finance etc.. By now, Lifan has a number of staffs of more than13200, Among them more than 5300 employees are middle-educated or high-educated;Lifan was continuously listed in China Top 500 enterprises for 7 times. It ranksat the first place of Chongqing Top 50 Private Companies and has been being No.1of Chongqing exportation for successive years. In 2008, Lifan was listed in“TopEnterprises in China”of Forbes for 2008, ranking the 88th. This is the firsttime for Chongqing enterprises being listed.

In 2008, Lifan Holding Group won a sales income statistics ofRMB12.59 billion, including a production and sells of 3.36 million sets ofengines and USD 568.85 million for exportation. It has possessed 4448 patents.All indexes showed Lifan kept as the leading position in motorcycle industry ofChina. It has produced and sold 1,777,000 units of motorcycles, ranking No.3 inmotorcycle industry of China.Besides,Lifan has produced and sold 116,400 unitsof vehicles as well as 368,800 units of general engines, Lifan became thebiggest taxation contributor in private companies in Chongqing.

The Structure of Lifan Group

Lifan Holding

Core Enterprises

Lifan Industry(Group) Co.,Ltd.

18 subsidiary

companies

20 sharing

companies

316 related

companies

General Gasoline Engine

Motorcycle

Automobile

Finance & Securities

Sports Industry

Business Scope of Lifan (Group)

Lifan Holding

co.,Ltd.

Lifan Industry(Group) Co.,Ltd.

★Motorcycle Sector ★ Automobile Sector★ General Engine Sector ★ Finance Sector★ Sports Industry Sector ★ Media Sector★ Overseas Sector ★ General Business Sector

R & D System

——National level R&D center

——200 experts in technology& research institution

——The most advanced motorcycle research equipment in China

Engine test platformMotorcycle test platform

In possession of 4448 patents in 2008, ranking the first among Chinese motorcycle industry

Motorcycle test platform

Technical center office Retrorse project

The Image formation system of

metallography , for metallography

organization's analysis of the metal

spare part.

Motorcycle test platform

Production System

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ries

8Mo

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cle factories

(inclu

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ne in

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1Bus

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Quality Control System

——ISO9000 certificated enterprise

——China “3C” certificated enterprise

Quality Control Diagram

Quality testing procedures —

Lifan makes fine works for you

Total Sales Revenue From 1998 to 2008

Lifan Industry (Group) Imp. & Exp. Co.. Ltd. is in charge of overseas market sale, and sales

amount from 1998 to 2008 is shown in histogram:

Overseas Sales

Lifan Industry (Group) Imp. & Exp. Co.. Ltd. is in charge of overseas market sale, and sales

amount from 1998 to 2008 is shown in histogram:

Lifan After Sales Service Company is in charge of building the Service Network

and Spare Parts Supply.

After Sales Service System

Glories

In November 2004, Two registered trade marks „力帆’and „LIFAN‟ were awarded by State Administration For

Industry & commerce as famous trade marks.

In March 2004, National Development and Reform commission,

Ministry of Commerce, State Administration For industry &

Commerce and General Administration of Quality Supervision,

Inspection and Quarantine issued that Lifan became the first an

unique private-owned enterprise owning one of the China top 100

technique centers in motocycle industry.

In December 2007, Lifan, Honlei, Qipai single cylinder

gasoline engine obtained the national qualification of

products exempt from inspection.

In Sep 2007, Lifan motorcycle was awarded „National

Famous Brand‟ for the second time by State General

Administration of the People‟s Republic of China for Quality

Supervision and Inspection and Quarantine.

On January 8th, 2008, Lifan Group,

together with other associates, won the

second-class of China National Science

Progress Award by right of their cooperant

project item.

• On January 8th, 2008, LIFAN won the second prize of National Science and

Technology Progress Award at the annual National Science and Technology

Award Conference for 2007.

• On April 23rd, 2008, the second session of Talents Screening in LIFAN Group

came to an end successfully with 16 standing out from more than 500

candidates.

• On 14th April 2008, LIFAN was listed in “Top30 for Automotive Industry in

2007”, ranking the 14th.

• On 12th May 2008, the strong Wenchuan Earthquake occurred. LIFAN donated

more than 4.3 million RMB totally to the disaster area, which received good

comments from all circles of society.

• On 13th June 2008, LIFAN got associated with AIG, which marks the success

of joint-stock mechanism transformation for LIFAN.

Ten Great Events of Lifan in the Year 2008

• In August 2008, LIFAN was listed in “Top Enterprises in China” of Forbes for 2008, ranking the

88th. This is the first time for ChongQing enterprises being listed.

• On 30th August 2008, with release of the “Top 500 Enterprises in China for 2008”, LIFAN was

among them for the 7th time.

• On 19th September 2008, LIFAN 620 was launched into market in Chengdu, Sichuan province,

marking the first step for LIFAN motor moving up to mid & high end. On 18tth October, LIFAN

620 was officially introduced into Beijing market.

• On 21st December 2008, Prime Minister Jiabao Wen inspected LIFAN. He urged LIFAN to strive

upward against all the difficulties, adverse circumstances, and by innovations.

• On 29th December 2008, the 100th Glory (Guangcai) School, which was donated by LIFAN, was

successfully built up in Caigongtang, Tibet.

On 16th,December, 2008, Chongqing Lifan Group was awarded the post-doctoral scientific

research workstation by Chongqing Municipal Personnel Bureau.

The Spirit Of Lifan

● Pure gold fears no fire.

●If one does not work hard,he is not Lifan people;Without good

reward and happiness,who wants to be Lifan people?

●To accumulate food for preventing from hungry,to raise children

for being old; to build Century Lifan needs our common efforts.

●Kind leader, loyal empolyees, harmonious organization

to achive huge success.

●Hero comes from nothing, success achieves through innovation.

Wealth has its essence, and quality determines prosperity.

●There are 3 ways to gain profits;

to monopolize we have no seat;

to speculate is out of our beat;

to stick on R&D, we shall have our meat.

●Without improvement in variety and quality, we will be deprived of

all income and wealth.

●No quality, no job;No customers,no boss.

●Three treasures of Lifan: Innovation, Exportation, Reputation.

●Three treasures of Lifan: Innovation, Exportation, Reputation.

●One who earns money in China is a winner.One who earns money

in overseas is a hero.

●Without reputable brand, our motorcycles are just like a pile of scrap iron.

●TOYOTA and SANTANA run around, what should LIFAN people do?

●We prefer others fail LIFAN to LIFAN fails others.

●If you do not work hard today, you will seek for job very hard tomorrow.

●Competitors from yesterday and tomorrow surround, we shall subject to

hardships to survive;Heroes over generations stand, we believe in new

arrivals surpass the old-timers.

Lifan Culture

• Our immediate objective: Make ten

billion Lifan, century-old Lifan

• Our management culture: People first,

pay attention to internal personnel

training.

• Our management theory: Quality and

brand are regarded as equally important.

• Our spiritual culture: Lifan is the

staff's honor, the staff are the pride of

Lifan.

With The Leaders Of China

In March 2004, Mr.Yin Mingshan, Chairman of Lifan

Industry(group) Co., Ltd.,was interviewed by +Hu Jintao,

Chairman of People's Republic of China.

On 20th June, 2003, Mr.Yin Mingshan,

Chairman of Lifan Industry(group) Co.,

Ltd.Was interviewed by Wu Bangguo,

Chairman of National People's Congress.

On December 21st 2008, Premier Wen Jiabao inspected Lifan Group accompanied

by Bo Xilai, Member of the Political Bureau of Chinese Communist Party Central

Committee and Secretary of Municipal Party Committee, and bestowed high praise

on Lifan Motorcycle.

In March, 2007, Mr. Yin Mingshan, the chairman of Lifan Group

was received by Jia Qinglin, the chairman of the National

Committee of the Chinese People's Political Consultative

Conference.

Overseas Market

Lifan has not been complacent about its achievements in domestic

market, it had the global market in view ages ago and positively

devised the global strategy.

Now, Lifan has not only exports its products to more than 160

countries, but also built its own office or factories in more than 15

main countries.

Organization

Lifan Imp&Exp Co.,Ltd is the principal unit with over 200 staff in charge of overseas

sales business. 13 overseas offices abroad is responsible for local market sales business.

Motorcycle General engine Import

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ent

No

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Latin

Am

erica

dep

artm

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So

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east Asia

dep

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t

Mid

dle east

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Africa

dep

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Ocean

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dep

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Lifan Overseas Sector

Automobile

Lifan products were distributed to more than 100 countries and regions including

• JAPAN,AMERICA,ITALY,VIETNAM,IRAN and BRAZIL.

Factory in Vietnam

Vietnam is one of the countries where Lifan initially

invests and builds motorcycle factory.

After the successfully build its motorcycle factory in

Vietnam, Lifan also invests and builds its second factory

for Lifan car.

Factory In Vietnam

Factory in Vietnam

Assembly line Vietnam choose Lifan car as taxi

Listing Ceremony in Iranlifan auto shops in Chile

Factory In Turkey

And it is expected that this new plant in Turkey will

come on stream this year.

Now, Lifan is positively preparing to build our motor-

cycle factory in Turkey, and the buildings of the factory

are nearly built.

Factory In Turkey

Exterior Of The Factory

Factory in Russia

The assembly plant of Lifan car have been built and

come to stream in Russia.

It is expected that this plant will assemble about

12,000 units car every year.

News release conference—the first car is producted in Russia

Russian Assembly Plant,successful CKD plans in Russia

Development Blueprint

In 2008, Lifan will intensify investments, and devise more positive

and more extensive global strategy. And also Lifan will quicken

the pace of overseas expansion.

After building the factories of motorcycle or car in Russia,

Vietnam, Iran, Ethiopia, Turkey and Egypt, etc., Lifan will build

more factories in Latin America, Africa, Eastern Europe and

Southeast Asia.

In three years, Lifan hope that the sales in overseas markets

could be a third of total sales of Lifan.

Lifan, vigor is limitless

On December 30 2001,

Lifan motorcycle succeed in

the leap Vietnam mother

river ——Red River, famed

overseas.

Lifan’s motorcycles have good salability for several years

in the domestic and foreign markets, because of their good quality,

advanced technology and wonderful after-sale service. In 2008,

more than 1,777,000 units of motorcycles have been produced and

sold .

Some representative products have been shown:

Motorcycles

Dimension ((L×B×H mm): 2240*730*1115

Wheel base (mm):1540

Min.Ground Clearance (mm): 160

Dry Weight: 175kg

Height Of Seat (mm): 720

Fuel Tank Capacity(L): 13.5

Engine Type: double-cylinder, air-cooled,4-stroke

Engine model: 2V68FMQ

Bore×Stroke: 68mm*55mm

Displacement: 399ml

Maximum Power 20kw/8500r/min

Maximum Torque: 22N.m/7000r/min

Clutch: Wet multi-plate

Lubrication: Pressure/splash

Start: Electric start

Ignition: T.C.I

Transmission: 5 gear

Max. Speed (km/h): 120km/h

Economical Fuel Consumption : ≤3.2L/100km

Front Type Size and Air Pressure: 3.00-19-49S

Rear Type Size and Air Pressure: 140/90-70S

Climbing Ability (°): ≥22°Exhaust Index: CO≤3.8%；HC≤800ppm

Start Performance: ≤15s

Braking system (front/rear): disk/drum

Brake Performance: ≤7m/30km/hS

PE

CIF

ICA

TIO

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Dimension ((L×B×H mm): 2250*780*1140



Dry Weight: 152kg


Fuel Tank Capacity(L): 14

Engine Type: double-cylinder, air-cooled,four-stroke

Engine model: 2V49FMM

Bore×Stroke: 49mm*66mm

Displacement: 248.9ml

Maximum Net Power 13kw/8000r/min





Ignition: T.C.I



Economical Fuel Consumption (l/100km): ≤2.4L/100km

Front Type Size and Air Pressure: 3.00-18/200KPa

Rear Type Size and Air Pressure: 5.00-15/225KPa

Climbing Ability (°): ≥20°

Exhaust Index: CO≤3.8%；HC≤800ppm



Brake Performance: ≤7m/30km/h

Dimension ((L×B×H mm):2110*830*1170



Dry Weight:135kg



Engine Type:Single-cylinder, air-cooled,four-stroke

Engine model: 163FML-2MP

Bore×Stroke: 63.5mm*62.2mm


Maximum Net Power 10.2kw/8000r/min

Maximum Torque:13.8N.m/6500r/min



Start: Electric start/kick start

Ignition:.C.D.I









Braking system (front/rear): disk

Brake Performance: ≤7m/30km/hS

PE

CIF

ICA

TIO

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SP

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Dry Weight:135kg




Engine model: 163FML-2MP








Ignition:.C.D.I




Front Type Size and Air Pressure: 100/80-17M/C 52S/200KPa

Rear Type Size and Air Pressure: 130/70-17M/C 62S//225KPa






SP

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Dry Weight:148kg



Engine Type:Single-cylinder, water-cooled,four-stroke

Engine model: 172MM-2

Bore×Stroke: 72mm*61.2mm



Maximum Torque:19N.m/5500r/min




Ignition:.T.C.I









Braking system (front/rear): disk/drum or disk


SP

EC

IFIC

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Min.Ground Clearance (mm):150

Dry Weight: 105kg



Engine Type:Single-cylinder,forced air-cooled,four-stroke

Engine model: 1P39QMB

Bore×Stroke:39mm*41.4mm


Maximum Net Power: 2.2kw/7500r/min


Clutch: dry auto-centrifugal



Ignition:.C.D.I

Transmission: automatic

Max. Speed (km/h):45km/h


Front Type Size and Air Pressure: 130/90-13/200KPa

Rear Type Size and Air Pressure: 120/70-12/225KPa




Braking system (front/rear): disk /drum


Dimension (L×B×H mm):1980*735*1120



Dry Weight:115kg



Engine Type:Single-cylinder,water/air-cooled,4-stroke

Engine model: 156MI-2/156FMI-2/162FMJ-M

Bore×Stroke: 56.5mm*49.5mm/62mm*49.5mm

Displacement:124.1ml/149.4ml

Maximum Power: 9.0kw/8500r/min/8.2Kw/9000r/min/

10kw/9500r/min

Maximum Torque: 9.2N.m/7500r/min/

8.5N.m/7500r/min/10N.m/7500r/min



Start: Kick start/electric start Ignition: C.D.I

Transmission: 5 gear or 4 gear

Max. Speed (km/h): 85km/h/90km/h

Economical Fuel Consumption(L/100km) : ≤2.1/2.2


Rear Type Size and Air Pressure: 110/90-16/225KPa

Climbing Ability (°): ≥18°Exhaust Index: CO≤3.8%；HC≤800ppm




SP

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Dimension ((L×B×H mm): 2080*760*1100



Dry Weight: 120kg




Engine model: 1P50FMG-2

Bore×Stroke: 50mm*49.5mm



Maximum Torque: 6.5N.m/6000r/min



Start: electric/kick start

Ignition: C.D.I



Economical Fuel Consumption (l/100km): ≤1.9L/100Km







SP

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Dimension ((L×B×H mm): 1993*1093*1120

Wheel base ( mm): 1233

Track(front/rear mm): 850/839


Dry Weight: 300kg


Engine Type:Single-cylinder, water-cooled,four-stroke,

Engine model: 185MQ


Displacement: 401ml

Maximum Net Power: 17.7kw/6000r/min


Clutch: Wet auto-centrifugal


Start: Electric/hand-kick start

Ignition: C.D.I

Transmission: CVT with reverse


Front Type Size and Air Pressure: 25×8-12

Rear Type Size and Air Pressure: 25×10-12



Braking system (front/rear): disk


By right of powerful capability of research and development,

Lifan’s engines are famous in professional products. Now Lifan has

developed, produced and sold multiple water-cooled, hyperpneustic,

electrical ejection, dual-fuel . environment-friendly and powerfrugal

engines. In 2008, including a production and sells of 3.36 million sets of

engines .

Some representative products have been shown:

Engines

Sales of Automobile

LIFAN automobiles

More than 91 thousand automobiles, especially Lifan cars are sold in domestic and overseas market

Reciprocate Society

In 1993, the first Lifan Guangcai School was established in Chongqing. Since then,

Lifan Guangcai School has been setting up one after another nationwide. After

fourteen years‟ effort, Lifan has built up 100 Lifan Guangcai School around China,

which honored the commitment of Chairman Mr.Yin Mingshan that Lifan would

support the education of depressed area and would build up 100 Lifan Guangcai

School in China.

According to statistics, 100 LIFAN Guangcai Schools offer the education

opportunities to nearly 50,000 children. Till 2008, LIFAN donated a total of 6,976,000

yuan to the community. During the Wenchuan terrible earthequake, LIFAN people

donated more than 4,300,000 yuan. In November, 2005, Mr. Yin Mingshan won the

“ China Chraty Award ” by the Ministry of Civil Affairs and China Chraty Federation,

and he is the only one entrepreneur in Chongqing to win this title.

Reciprocate Society

Up to December 2008,Lifan Group has donated 100 Lifan hope schools all over the country.

After 5.12 massive earthquake in Sichuan province,

Lifan Group was deeply concerned about the people in

disaster area, promote the spirit of “When disaster

struck, help came from all sides”, actively try our best

to do something for disaster relief. Lifan Group had

totally donated 4.3 million RMB .

Corporate Lifan Industry Group

Automotive

Transcript of Corporate Lifan Industry Group