Core & Explore: Our Approach
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Core & Explore
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A summary of how to allocate time and resource, and develop a social media strategy that works for you. It includes 5 tips for implementing a strong core and a strong explore. Delivered by Ben Tyson, Head of Product at the Talk Social Conference 2014.
Transcript of Core & Explore: Our Approach
Core & Explore
Explore
20%
Core 80%
Know your audience.
Fish where the fish are.
Find your voice.
Define your content.
Measure and analyse.
Find new platforms.
Test + Learn
Social Integration.
Real-time.
Keep it simple.
Questions?
