Convergence Of Priority And Profitability-B.V.Raghunandan
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Transcript of Convergence Of Priority And Profitability-B.V.Raghunandan
Convergence of Priority and Profitability
SDM Post Graduate Centre for Management Studies & Research,
Mangalore.
July 24, 2010
Priority Sector
• Socially Desirable• Considered to be Not Profitable for a long
time• Government Subsidy• Limited Growth• Private Initiative shied away• Housing, Telecom, Infrastructure, Rural
Finance and Marketing of Consumer Goods
Profitability
• Urban Orientation• Identification with Private Initiative• Highly Taxed• Considered Anti-Social• Identified with Monopoly and Limitation of
Competition• Identified with Big Time Entrepreneurs
Change in Attitude
• Nationalised Banks in early 1970s in Rural Finance
• Mid 1970s, HDFC in Housing Finance• Mid 1980s, Sam Pitroda & C-DOT• Early 1990s, Private Telecom Operators• Mid 1990s, Rural Marketing by Japanese
and Korean TV manufacturers• 1990s- Amartya Sen’s Social Security
Twenty First Century
• C.K.Prahlad’s Bottom of the Pyramid• Dr. Manmohan Singh’s Recognition of
Contributory Role of Moneylenders• Inclusive Development• Development of Micro-finance• Innovative Approach to Rural Coverage
through technology and bio-metrics• Increased Importance to Rural Marketing
Problems of Rural Development
• Lack of Education• Brain Drain• Lacking Significant Voice• Inefficiency of Local Bodies• Hypocritical Political Leadership• Lack of Suitable Delivery Channels for
Government Projects and International Aid
Unchartered Territories for Career Development
• Institutional Building• Limited Job Requirement• Scope to do ‘Sky is the Limit’ Approach to
a Wholesome Career• Simple People to Deal with• Obsession to make Money to be relegated
to a secondary place• Social Development being main concern
Where to Begin
• Understand Yourself• Study Your Passions• Lesser Orientation towards Market• Select an Occupation that will be a
Relaxation• No Occupation against your passion,
competence
Preparations
• Study various Occupations• Determine your Suitability • Localise your Selection• Understand the Requirements• Increase Your Ability for the Occupation• Use Your Imagination and work out the
scenarios of development
College Agenda
• 100% Attendance in the Class• Reading a General Newspaper• Reading Commerce & Industry
Supplement in General Newspapers• Reading & Subscribing to Business Line or
Business Standard• Reading Journals and Books
Resultant Abilities
• Listening Ability• Absorbing the Essentials & Vitals• Communication• Ability to Understand others• Leadership Qualities• Planning Ability• People Management
Advisable Careers
• Bank Correspondent• Self Help Group• Gram Panchayat Officer• Non-Government Organisation• Micro-Power Generation• Teaching• Anti-Corruption Bureau
Other Professions/Occupations
• Environment Protection• Disaster Management• Old Age Homes/Orphanage• Consumer Protection• Consultation for RTI• Labour Advisory Services• Agriculture Consultancy
Educating the Public
• Journalism• Writing Books• Movie or Documentary Making• Commercial Movies carrying a Message• Creating Video Content for Educational
Purpose
Public Life
• Politics• Administrative Service• Legal Practice• Health Practices• Running Associations for Specialised
Activities
THANK YOU