ContentCreatorsChi.com Social Media Strategy
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Chicago Twenty Something x Content Creators OPTIMIZING SOCIAL MEDIA
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This is a presentation that we out together for Chicago Twenty Something, INC. Fore more information visit www.contentcreatorschi.com or feel free to jump in the conversation @312Marketing
Transcript of ContentCreatorsChi.com Social Media Strategy
Chicago Twenty Something x Content Creators
OPTIMIZING SOCIAL MEDIA
CURRENT LANDSCAPE WHO, WHAT, WHY
WHO
WHAT • Yelp • Facebook & Twitter • Instagram
• Foursquare
• YouTube
WHY • Entertainment • Answers • Information
• Conversation
CHICAGO TWENTY SOMETHING CURRENT SOCIAL MEDIA NETWORK
FACEBOOK • Base Established
• 5,462 Likes • 62 Talking • 57 Here • Consistent Post
• Followers Not Active
• Low Return On Status (ROS) • Voice • Content
TWITTER • Base Established
• 1,711 Followers • 1,493 Following • 2,293 Tweets
• Followers Not Active
• Conversation • Voice • Content
Website
Twitter Facebook
• Keywords • Products • Customers • Rewards
• Links • Page Rank • Links to Website • Links From Website
SEARCH
OPTIMIZATION INCREASE NETWORK, GENERATE LEADS
• Create
• Owned Content
• Customers
• Content
• Developing
• Optimize • Content • Voice • Timing
FACEBOOK & TWITTER
• Network • Link Social Networks • Keywords • Owned Media
SEARCH
TIME FRAME
CONTENT SCHEDULE September October November NFL Season Halloween Thanksgiving NCAA Football Chicago
Marathon Break
School Year Columbus Day
MEASURABLES
FACEBOOK • Increase Talking About • Grow Likes • Increase Return On Status (ROS)
TWITTER • Increase Conversation
• Mentions • List • Retweets • Favorites
• Increase Links
• Links to Owned Media
MATT MARTINEZ 847.609.2817 [email protected] CONTENTCREATORS.COM @312MARKETING
