Content Strategy

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POWER PROTECT PROMOTE Making Geographies Transparent to Users Neil Araujo, VP, Autonomy Andy Jurczyk, Global CIO, SNR Denton Lorey Hoffman, CIO, Akin Gump

Transcript of Content Strategy

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POWER PROTECT PROMOTE

Making Geographies Transparent to Users

Neil Araujo, VP, AutonomyAndy Jurczyk, Global CIO, SNR Denton Lorey Hoffman, CIO, Akin Gump

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POWER PROTECT PROMOTE

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POWER PROTECT PROMOTE

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Making Geographies TransparentILTA 2011

Andy JurczykGlobal Chief Information Officer

[email protected]

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About SNR Denton

SNR Denton is a client-focused international legal practice delivering quality and value.

We serve clients in key business and financial centers from more than 60 locations in 43 countries, through offices, associate firms and special alliances across the US, the UK, Europe, the Middle East, Russia and the CIS, Asia Pacific and Africa, making us a top 25 legal services provider by lawyers and professionals worldwide.

Joining the complementary top tier practices of its founding firms—Sonnenschein Nath & Rosenthal LLP and Denton Wilde Sapte LLP—SNR Denton offers business, government and institutional clients premier service and a disciplined focus to meet evolving needs in eight key industry sectors: Energy, Transport and Infrastructure; Financial Institutions and Funds; Government; Health and Life Sciences; Insurance; Manufacturing; Real Estate, Retail and Hotels; and Technology, Media and Telecommunications.

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Our Locations

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Autonomy Technologies

Global Inventory

20 million documents

TB’s email storage

SharePoint intranet and extranet sites

Interaction CRM

Elite financial records

Products

Worksite/Filesite - DM and e-mail management

Worksite for SharePoint

Express Search – AES Desktop

IUS – Enterprise Search

WorkSite Mobility Client/Server

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Strategic Drivers and Obstacles

Global Objectives Collaboration

Standardization/Common Desktop

Information & Data Management

Enterprise Service & Support

Challenges Communication Limitation (latency)

Diverse DM Standards

Data Architecture

Disparate Systems: NBI * Conflicts * Office * Windows * HR Active Directory * C/M Numbers

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Current DM State

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Future DM State

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Autonomy Search

SEARCHDocuments

Financials

HR

CRM Portal

Pitch DB

NBI

E-Mail

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Key Factors

Mobility Global Organization

Fee earners requiring “Road Warrior” access

Rich Device Support

Blackberry

iPhone / iPad

Laptops / Tablets (Personal)

Enterprise Search

Global View

Low bandwidth

Reporting privacy and compliance

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Roadmap

Priorities Organize Operational Work Streams

Engage business on common goals and strategy

Invest in people, standards, and infrastructure

Common document management

Followed by Global Enterprise Search

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© 2011 SNR Denton. SNR Denton is the collective trade name for an international legal practice. Any reference to a "partner" means a partner, member, consultant or employee with equivalent standing and qualifications in one of SNR Denton's affiliates. This publication is not designed to provide legal or other advice and you should not take, or refrain from taking, action based on its content. Attorney Advertising. Please see snrdenton.com for Legal Notices.

SNR Denton US LLP233 S. WackerChicago, IL 60606 USAsnrdenton.com

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POWER PROTECT PROMOTE

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© 2010 Akin Gump Strauss Hauer & Feld LLP

Making Geographies TransparentContent Management & Search Issues

Lorey HoffmanChief Information Officerwww.akingump.com

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Firm Overview

Akin Gump Strauss Hauer & Feld LLP was ranked among the nation’s top 25 corporate law firms in a recent study conducted by Corporate Board Member magazine

14 Offices WorldwideAutonomy Technologies● WorkSite● RecordsManager● IUS● OffSite● Email Management● Mobility● WorkSite Web

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Content Management/Search Strategy & Goals

Some observations on Attorney customer use patterns & technology● Highly mobile – strong need for Wireless, and switching solutions between Wi-fi &

Mobile telephony● Attorneys & Deal teams know no physical boundaries – hence “work” is not well

associated with physical location of Content● Cross-platform delivery – increasingly the Web Browser & network is the desired

critical delivery mechanism of content – not a software client, if possible Goal is to provide Universal Access to All Content – Documents, Email, Records, Video,

etc. – to All Users & Client, subject to Security Rules and Content Governance Deploy Search tools to support this Access, from various “workplaces” – e.g, MS Office,

Outlook, Browsers, toolbar menus, etc. Migrate our Private Cloud model to allow for both full client and HTML5 enabled

browser delivery models Expertise based search Mobility Issues Training Issues

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Universal Access

Universal Access means – access to all documents, email, records, video, and eDiscovery materials (e.g. video depositions, TIFFs, etc.) related to Clients & Matters. Also includes HR, Accounting/Billing & other operational content, e.g. Help Desk Tickets.

Records means Content subject to Records & Retention Policy. Almost all records are electronic. Content is Filesite documents made into Records, or injested via Client/Matter OCR software

Operational Issues in provision of Universal Access● Effective content tagging – matter centricity & small number of doc/file types – avoid

complexity; ● One employee/One document – universal ID schema for each● Architectural Issues – software performance over the WAN of a Global business is

challenged by latency; tool choice and design is critical● Search of document metadata is fast – document save/retrive less so - high latency

between some libraries in a challenge to overcome. Future state goal may be a GUID based Storage model with Library replication to provide a) strong chain of ownership/version control of documents in a common library framework, and b) fast document/TIFF retrieval

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Common Searches from Outlook

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Expertise Based Search

“Expertise” is used to enhance Search with several tools:● IDOL algorithms● Our in-house KM collections & Firm experience database around Matters,

Clients, etc. ● Integration with WESTKM, i.e. applying WESTKM filters against the firm’s

document collection. Also permits Shepardizing of content.

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Email Search

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WestKM Filters

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Two Pane Viewer

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Shepardized Example

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Shepardizing continued – view of document

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Miner (Autonomy Express Search)

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AES Email Search

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Video Strategy

Video Content Treated like other Content Sources Manage AV content via a content server that tags files, e.g. depositions,

with Client & Matter information – thus enhancing search. Subject AV content to governance rules on storage in order to enhance

storage utilization via advanced compression & playback, e.g. move to conversion to MPEG-4 and other advance standards, where possible

Move away from local office server solution to a global service oriented experience – playback with “YouTube” like experience, from anywhere to any device.

Integrate with Unified Communications strategy – e.g. provide an ability to review client matter related AV content, with other attorneys, in multiple locations via different video delivery mechanisms and endpoints

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Mobility Issues

Attorney Use Case for Mobility Content Delivery Browser & network delivery to mobile devices, e.g. Smartphones, iPads, etc

● Land line charges – once dominant expense – are now immaterial.● Different use cases for iPad versus laptops & desktops

Large investment in Access Points within Private Cloud model in preparation for a more mobile future

Integrate with Unified Communications Strategy Practical Issues in rolling access broader access to Ipads, etc.

● Secure environment vs. conflicting goals of users for devices with personal and commercial uses

● Allowing non-firm endpoints risks putting them out of synch via a variety of software components

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Change Management Issues

Change Management Issues Strong Content Management & Governance means new rules & user

behaviors – creates stronger risk management results as well Enforcement of a single version of the truth – move to only one DMS/V MS

and elimination of Outlook folders for email management, PST files, P and other drives

Email policy – part of the Matter or Personal Workspace with prescribed time limits– or gone

Training around new devices and use patterns is forming a large & critical part of our efforts

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Washington, D.C.Robert S. Strauss Building1333 new Hampshire Avenue, N.W.Washington, DC 20036-1564202.887.4000www.akingump.com

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POWER PROTECT PROMOTE

Thank you

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We invite you to join Autonomy executives and your peers for an exclusive Customer Appreciation Event during ILTA.

Join us along the river in the heart of Nashville's world famous music scene for food, cocktails, and live music by top Nashville band, The Big Chill.

Wednesday, August 24th7:00 p.m - 11:00 p.mCellar One Nashville, TN Shuttle Service will be provided.