CONTENT CURATION AND PUBLISHING

Renato Mitra @renatomitra

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Aleyda Solis

«Content Curation is the process of collecting, organizing and

displaying information relevant to a particular topic or area of interest.»

Why Content Creation?

Curate

Create

Create vs. Curate

1. Content Curation should be personal and unique.

2. Content Curation should build value.

3. Content Curation should be more than product promotion.

4. Content Curation shouldn’t take all day.

1. Strategy

2. Collecting Content Sources

3. Publishing Content

4. Analyze Content

Platzhalter Curata

Define

Find

RatePublish

Analyze

Questions?