Consensus Adspend Forecast

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Consensus Adspend Forecast. May 2010. Consensus Forecast: Total Advertising Expenditure. Current prices, y/y % change. Source: Warc ‘Consensus Forecast May 2010’. Consensus Forecast: Newspaper Advertising Expenditure. Current prices, y/y % change. Source: Warc - PowerPoint PPT Presentation

Transcript of Consensus Adspend Forecast

  • Consensus Adspend ForecastMay 2010

  • Consensus Forecast:Total Advertising ExpenditureSource: Warc Consensus Forecast May 2010Current prices, y/y % change

    20102011Australia3.93.8Brazil11.16.8Canada3.23.7China12.615.5France1.12.1Germany-1.00.3India11.212.5Italy-1.21.7Japan-1.8-0.9Russia8.710.8Spain-1.21.6UK1.62.8US-0.11.9Global2.83.8

  • Consensus Forecast:Newspaper Advertising ExpenditureSource: Warc Consensus Forecast May 2010Current prices, y/y % change

    20102011Australia2.31.4Brazil9.24.4Canada-4.1-2.0China2.31.7France-2.4-1.3Germany-2.2-0.5India9.712.8Italy-6.80.3Japan-5.9-6.6Russia7.610.3Spain-6.1-1.7UK-3.6-0.6US-10.6-3.9

  • Consensus Forecast:Magazine Advertising ExpenditureSource: Warc Consensus Forecast May 2010Current prices, y/y % change

    20102011Australia-0.61.4Brazil8.45.7Canada-0.41.2China6.86.8France-4.1-2.6Germany-3.5-1.7India8.310.4Italy-7.8-0.1Japan-6.0-2.7Russia7.711.0Spain-5.3-4.0UK-3.2-1.2US-6.0-2.0

  • Consensus Forecast:Television Advertising ExpenditureSource: Warc Consensus Forecast May 2010Current prices, y/y % change

    20102011Australia5.54.2Brazil11.26.4Canada3.31.1China11.912.2France1.31.6Germany-0.4-0.1India12.212.0Italy-0.70.3Japan-1.6-0.2Russia11.213.0Spain-2.80.7UK2.62.7US3.71.5

  • Consensus Forecast:Radio Advertising ExpenditureSource: Warc Consensus Forecast May 2010Current prices, y/y % change

    20102011Australia1.22.1Brazil8.46.4Canada3.03.9China8.29.1France0.21.1Germany-0.50.2India14.413.0Italy-1.40.8Japan-4.4-3.5Russia6.99.4Spain-0.7-0.5UK-0.8-1.7US-1.01.7

  • Consensus Forecast:Cinema Advertising ExpenditureSource: Warc Consensus Forecast May 2010Current prices, y/y % change

    20102011France3.35.6Germany-3.50.5Italy-7.10.2Spain-7.2-3.5UK-0.11.7US5.57.5

  • Consensus Forecast:Outdoor Advertising ExpenditureSource: Warc Consensus Forecast May 2010Current prices, y/y % change

    20102011Australia7.03.7Brazil8.34.2Canada5.53.7China9.911.9France0.41.5Germany-2.30.3India6.812.7Italy-4.1-0.6Japan-2.0-1.2Russia-0.512.8Spain-2.5-0.9UK2.44.1US1.95.4

  • Consensus Forecast:Internet Advertising ExpenditureSource: Warc Consensus Forecast May 2010Current prices, y/y % change

    20102011Australia13.312.0Brazil23.420.2Canada18.317.7China28.639.9France9.79.9Germany9.310.0India28.618.1Italy12.715.9Japan6.58.1Russia22.123.4Spain11.513.4UK6.65.6US10.213.5

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