Connecting with BGS through Social Media Support for this Webinar Provided By: Beta Gamma Sigma...
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![Page 1: Connecting with BGS through Social Media Support for this Webinar Provided By: Beta Gamma Sigma Webinar Series.](https://reader036.fdocuments.net/reader036/viewer/2022062618/5514ad3f550346d36e8b5fb4/html5/thumbnails/1.jpg)
Connecting with BGS through Social Media
Support for this Webinar Provided By:
Beta Gamma Sigma Webinar Series
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Social Media Overview
What is Social Media?
A broad term for online communications that encourage social interaction between the author and audience.
Examples:• Blogs, wikis, podcasts, web forums
• Social networking sites: LinkedIn, Facebook, Myspace and Twitter
• Photo and video sharing sites: Flickr, YouTube
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BGS Online Communities
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• LinkedIn is a site intended for online professional networking
• Variety of features, such as a job board, company information and groups
• Allows users to create communities around shared interests and affiliations – like being a member of Beta Gamma Sigma
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Beta Gamma Sigma - The International Honor Society Recognizing Business Excellence The Official Beta Gamma Sigma LinkedIn Group
• This group is the largest of Beta Gamma Sigma’s online communities with more than 17,000 members.
• It is a closed group – your BGS membership must be verified with the Society to gain complete access to the group.
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• Unlike LinkedIn, Facebook is positioned as a more “social” networking site
• Users typically choose to connect with their real life friends, family and acquaintances
• Several community building features including Facebook Fan Pages and Facebook Groups
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Facebook Fan Pages
• Relatively new community feature
• All Facebook Fan Pages are public to users so no membership verification is needed.
BGS Fan Page • More than 1600 “Fans”• www.facebook.com/betagammasigma
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Facebook Groups
• Groups can be created for anything – activities, shared interests, etc.
• Beta Gamma Sigma encourages its student members to join the official BGS Facebook Group, Beta Gamma Sigma Current Student Members to network exclusively with their collegiate BGS peers
• This is a closed-group. Student members must have their membership verified by the group administrators to join
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• Allows users to send short messages 140 characters or less in length in real-time via the web or cell phone text message
• Messages you send are called “tweets” and can be viewed by “followers”
• More informal than Facebook or LinkedIn
• Useful for keeping audiences informed and engaged.
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BGS Twitter Feeds
BGSHonorSociety • Over 650 people following Beta Gamma Sigma’s tweets.
• All members and potential members encouraged to follow this account
• www.twitter.com/bgshonorsociety
BGSChapAdvisors
• Exclusive Twitter account for BGS chapter advisors and officers
• www.twitter.com/bgschapadvisors
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Interacting with BGS
LinkedIn• The Beta Gamma Sigma LinkedIn group is a great way to connect with fellow members and the Society
• Allows both members and BGS staff to start discussion topics, announce news, and post-job openings
• Promote Beta Gamma Sigma’s official LinkedIn group to potential and current members of your chapter
• http://www.linkedin.com/groupInvitation?gid=782197
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Interacting with BGS
Facebook Fan Page• Encourages fans to post discussions, comments and share their BGS photos and experiences
• To become a fan of BGS, visit www.facebook.com/betagammasigma Note: you must be a Facebook user and logged-in to the site to have complete access to the group.
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Interacting with BGS
Facebook Current Student Group• Member utilize the forum to network and discuss the topics that are relevant to them, such as finding a job or applying to graduate schools
• Be sure to communicate the Facebook BGS student group to potential members and recent inductees
• To locate the group within Facebook, please instruct members to log-in to site and type ‘Beta Gamma Sigma Current Student Members’
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Interacting with BGS
BGS Twitter Feed• Via the BGSHonorSociety Twitter account, members can view quick updates on what’s going on at BGS and the world of business
• Also a great way to interact with the Society in real-time
• Instruct members to visit our profile page www.twitter.com/bgshonorsociety and click the ‘follow’ button to begin receiving the Society’s tweets
Note: one must be a user of the Twitter before they can follow Beta Gamma Sigma
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Interacting with BGS
BGSChapAdvisors• The feed is a way for the Society to communicate short reminders, chapter-only news, information and deadlines
• Gives the ability to communicate with the Society directly, in real-time
• To start following BGSChapAdvisors, simply log-in and visit www.twitter.com/bgschapadvisors and click ‘send your request’
Note: if you are not logged in you will not see the ‘send your request’ button
• Tweets will be posted on Tuesdays and Thursdays.
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BGS Chapter Communities
• Consider creating a social network for your BGS chapter
• Great way to build a community with both your chapter’s student members and alumni
• Help members stay engaged and informed with their local chapter
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Call or email the Central Office:
Phone: 1-314-432-5650
Web: www.betagammasigma.org
Email: [email protected]
Questions?
Seth Treptow: [email protected]
Lauren Scheidemantel:[email protected]