Connected car world
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Three communities to benefit from connected car world i-mobility.org
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In this video I talk about three communities which will see the impact of connected car revolution. You would find answers to what leading auto manufacturers are doing to stay ahead in the game and how the innovation is happening at the next curve. Also I discover how the developer community stands at benefit and the the rise of tech startups. A unique alliance between the auto industry and the developers will set the ball rolling in the connected car space and the advertiser community will play on the momentum. In this interesting video cum pod cast, explore a different side to the connected cars. And for more of such content, SUBSCRIBE!!
Transcript of Connected car world
Three communities to benefit from connected car worldi-mobility.org
#1- AUTO INDUSTRY
Auto industry is looking at connectivity to build customer relationship
Through being connected to their consumers, the industry will be able to build life-long relationship
GM ONSTAR
6 million+ subscribers
20,000 Red Button presses
7,500 Good Samaritan Calls
70,000 Key locked inside cars
3 million turn by turn navigation
1600 lines of diagnostic code
GM ONSTAR
Ford Motor Co.
Ford OPEN XC
Analysis of the accelerator pedal position The steering wheel positionAnalysis of vehicle speed data
Correlating speed data, GPS data and speed limit data reveals the best place for police to place a speed trap
#2 Developers
Industry supports
• “Customers want seamless in-car connectivity,” says Ford’s CTO Paul Mascarenas. But the biggest barrier to that goal is that every automakers wants its own branded, locked-in solution. That’s not a problem for monoliths like Pandora that can develop for multiple auto platforms, but smaller companies and individual developers just don’t have the resources to create one app across a dozen automaker systems. It kills innovation and is a massive hurdle for what’s shaping out to be the next great mobility platform.
#3 Advertisers
