Connect, the1st global out-of-home mobile interactive advertising platform

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  • date post

    02-Nov-2014
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    Marketing

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Out-of-home now even more mobile with Connect, the first global OOH mobile interactive advertising platform. The interactive network is a unique way for advertisers to integrate their outdoor campaign with their online activities and thus involve consumers more. The interactive network supports advertisers in a number of objectives, ranging from the creation of a brand experience to online sales, including extending their campaign to social media.

Transcript of Connect, the1st global out-of-home mobile interactive advertising platform

  • 1. C! Clear Channel Belgium connect Think Engagement connect Connect is the first global out-of-home mobile interactive advertising platform by Clear Channel. The tags are attached to digital or static poster structures on pedestrian-accessible sites such as trainstations and street furniture. Used operating systems Android IOS Windows Other 46% 34% P2339 8% O Possibilities for advertisers: F Download voucher Z O 0' Use of social media Application download U) I-I . o Navigate to 3 the nearest store Download music & video Share informatio Mobile interactions: by time of day XXCIIIZ IIHIZLLZ XXCIIZIEE If-liliil Iiililjl iiiiiiij 111113 III-IE1 0 iliiijl "00 31:13 iili i "ll iiil go _o go no 90 0 0" 0'1 65 0 0 00 . 7,-00 00 00 .00 00 coo