Why Use Company Ties in Your Sales Promotion

Sales Promotion an integral component of your marketing plan.

Whether you are offering products or services, a carefully thought of sales promotion can increase consumer’s interest on your products and relatively increase your revenue as well.In choosing an idea for your sales promotion, always go for items that expand the reach of your products or services and lead the market to choose you over your competitors.

Custom promotional products branded with company logos are often the advertising medium used by manufacturers, retailers and service providers.

Products like umbrellas, tote bags etc are becoming more like a cliché and very common, thus they do not spark the interest of the consumers anymore.

When planning a sales promotion any time soon

A great idea would be customer company ties, they are functional, practical and not overused.

A tie can significantly help you increase your brand awareness to a wider market

Outstanding Benefits of Using Company ties as your Promotional Items

Good Will Advertising Brand Awareness

Good Will Advertising

When a consumer is left with a choice to choose between a company offering the same service or product at the same price and with the same quality, he will feel more “good will” towards the company who gave a customised promotional item and buy from them.

Good will is a basic human nature and by handing out a customised company tie, you are showing to your consumers that you appreciate them and you value them. The good will factor comes into play during those times when your consumer needs a range of ties to use to a series of meetings and functions. Thus, the tie will remind him of his needs and the feeling of goodwill towards you will continue long in the future.

Brand Awareness

Brand awareness is letting the consumers know you exist. On a practical level, a consumer will always choose the service or the product that he has seen or been familiar with rather than choosing the product that is totally unknown to him.

Since customised company ties will reflect your logo, place it on the visible areas of the ties such as the tie lining and create a customised label or use bespoke tipping in an equally suitable design using luxurious silk fabrics or any style to fit your budget. People will remember your company when they see it on the mainstream or in the market. Thus, they will be more attracted to buy from you.

To know more on how your business can benefit from promotional ties and company ties, contact

the leading tie manufacturer in the UK today, James Morton at 0845 519 6748

http://www.jamesmortonties.co.uk