Community Safety Comms Plan (1)

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Transcript of Community Safety Comms Plan (1)

Page 1: Community Safety Comms Plan (1)

Overall Community Safety Comms plan

COMMUNITY SAFETY ITEM ACTION ITEMS DESCRIPTIION/ BACKGROUND

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Alcohol Awareness Press releases, A5 posters, Elmbridge

Review, social media posts,

webpages/posts/ads, pay and display tickets,

pop up displays, website videos, leaflets,

letter/email, envelope stamps, case study

template, fact sheet template.

Alcohol awareness week 16 – 22 November. Prime

time for drinking is the build up to Christmas.

Christmas parties, Christmas activities and of

course the Christmas holiday. We could also tie this

in with 'Dry January'. Outdoor events in the summer

also mean that more people will be drinking.

x x x x x x x x x x x x x x x x

Burglary Press releases, A5 posters, Elmbridge

Review, social media posts,

webpages/posts/ads, pay and display tickets,

pop up displays, website videos, leaflets,

letter/email, envelope stamps, case study

template, fact sheet template.

We traditionally see an increase in burglaries during

the autumn, most likely caused by the longer, darker

evenings increasing the burglar's opportunity to go

about their criminal activity. There is also an

increased risk in the summer, when windows and

back doors are left open.

x x x x x x x x x x x x x x x

Distraction Burglary Press releases, A5 posters, Elmbridge

Review, social media posts,

webpages/posts/ads, pay and display tickets,

pop up displays, website videos, leaflets,

letter/email, envelope stamps, case study

template, fact sheet template.

One of the most shocking statistics on our UK

Burglary Statistics Infographic is that 59% of

burglaries occur when the victim is still in the

property. There are many different techniques that

burglars will use in this scenario, but one of the

most common is by means of distraction.

(https://www.lockrite.org/blog/distraction-burglary-

aware/)

x x x x x x x x x x x x x x x

Fly-tipping Press releases, A5 posters, Elmbridge

Review, social media posts,

webpages/posts/ads, pay and display tickets,

pop up displays, website videos, leaflets,

letter/email, envelope stamps, case study

template, fact sheet template.

Fly-tipping can happen anytime of the year. There

does however seem to be an increasingly large

proportion of fly-tipped waste arising from organised

criminal activity. Also, we can look at specific times

of the year, such as after Christmas, when large

amounts of packaging are disposed of.

x x x x x x x x x x x x x x x

Vehicle Crime Press releases, A5 posters, Elmbridge

Review, social media posts,

webpages/posts/ads, pay and display tickets,

pop up displays, website videos, leaflets,

letter/email, envelope stamps, case study

template, fact sheet template.

Insurance claims data from Norwich Union revealed

that September, October and November were when

most vehicle thefts occurred in the UK. The study,

based on three years of claims, found that despite

an overall decrease year-on-year in the number of

vehicles being stolen, car thefts peaked in the

autumn months. The most obvious reasons are the

shorter daylight hours. Thieves prefer to work in the

dark. Need to review these statistics based on the

latest Elmbridge Borough statistics. Essentially

vehicle crime can happen all throughout the year.

Elmbridge residents are notorious for leaving their

cars un-locked.

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Other information:

1. This plan is essentially a rough guide to how we can use communications, to spread them out throughout the year. Essentially, the aim of the community safety comms toolkit, will be to be able to use anything as and when it's needed.

2015 STATUS OF ACTION ITEMAUDIENCE CHANNEL

Page 2: Community Safety Comms Plan (1)