COMMUNITY DEVELOPMENT DIVISION COVER …1).pdfYWCA Madison 101 E Mifflin St, Ste 100, Madison WI...

COMMUNITY DEVELOPMENT DIVISION COVER PAGE CITY OF MADISON

COVER PAGE - 1 CDD 2018 APPLICATION FOR ADULT AND YOUTH EMPLOYMENT AUGUST 7, 2017

APPLICATION FOR 2018 ADULT AND YOUTH EMPLOYMENT FUNDS

1. AGENCY CONTACT INFORMATIONLegal Name of Organization

Mailing Address

Telephone

FAX

Director

Email Address

Additional Contact

Email Address

Legal Status

Federal EIN:

DUNS #:

SAM Registration:

2. PROPOSED PROGRAMS 2018 Req

Program Name Letter New?A $50,000

CONTContact: Phone: Email:

B $75,000

CONTContact: Phone: Email:

C $0

Contact: Phone: Email:

D $0


E $0


TOTAL REQUEST $125,000

Program E

Program D

Employability and Customer Service

Select the appropriate service population from the drop-down menu.

YWeb Career Academy

Adult Employment: Low Skills/Multiple Barriers

Adult Employment: Moderate Skills/Some Barriers


[email protected]

Select Status from Drop-Down

Maggie Porter Kratz

Proposed Service Populations/Models

Select a Priority Statement from the Drop-Down

Select a Service Population from the Drop-Down

YWCA Madison

101 E Mifflin St, Ste 100, Madison WI 53703

(608) 257-1436

(608) 257-1439

Vanessa McDowell

39-0806303

[email protected]

COMMUNITY DEVELOPMENT DIVISION COVER PAGE CITY OF MADISON

COVER PAGE - 2 CDD 2018 APPLICATION FOR ADULT AND YOUTH EMPLOYMENT AUGUST 7, 2017

3. SIGNATURE PAGE

AFFIRMATIVE ACTION

If funded, applicant hereby agrees to comply with City of Madison Ordinance 39.02 and file either

an exemption or an affirmative action plan with the Department of Civil Rights. A Model

Affirmative Action Plan and instructions are available at www.cityofmadison.com/dcr/aaForms.cfm.

LIVING WAGE ORDINANCE

If funded, applicant hereby agrees to comply with City of Madison Ordinance 4.20. This ordinance requires all

employees paid under this contract be paid (at least) the Living Wage for 2018 as established by the City of

Madison. In 2018 the Living Wage will be $13.01 hourly.

CITY OF MADISON CONTRACTS

If funded, applicant agrees to comply with all applicable local, State and Federal provisions. A sample contract that

includes standard provisions may be obtained by contacting the Community Development Division at 266-6520.If funded, the City of Madison reserves the right to negotiate the final terms of a contract with the selected agency.

4. SIGNATURE

Enter name:

By entering your initials in the box VW you are electronically signing your name and agreeing

to the terms listed above

DATE 9/21/2017

Vanessa McDowell

COMMUNITY DEVELOPMENT DIVISION PROGRAM DESCRIPTION CITY OF MADISON

PROGRAM A - 3 CDD 2018 APPLICATION FOR ADULT AND YOUTH EMPLOYMENT AUGUST 7, 2017

ORGANIZATION: YWCA Madison REQUESTED AMOUNT:PROGRAM/LETTER: A Employability and Customer Service 50,000

PRIORITY STATEMENT:

1.PROGRAM SUMMARY: Briefly describe the purpose, goals and desired outcomes of this project.

2. TARGET POPULATION: Describe the target population of your services include description of neighborhoods served and

demographics of client population (age, income level, English language proficiency, racial or cultural backgrounds, disabilities,

education levels and employment barriers).

3. What measure do you use to identify or describe client income levels of participants?

4. LANGUAGE ACCESS AND CULTURAL RELEVANCE: Describe your capacity and strategies to ensure language access and cultural relevance for your target populations.


This program targets w omen and people of color w ho participate in our training programs gain tangible job skills and access to employment f ields in w hich they have traditionally been underrepresented. As w e look at the impact of sexism and racism, w omen, and particularly w omen of color, experience adverse economic impacts. By focusing on empow ering w omen economically, the YWCA Madison hopes to improve the economic w ealth of individual families and our community.

The YWCA Madison's job training programs w ork w ith people w ho w ant to f ind, change, or maintain their careers so they can support their families and be part of our community's economic mainstream.

We target a variety of populations for these programs: residents in our housing programs, clients in our other programs, and individuals in the community w ho face employment barriers of unemployment, underemployment, homelessness, transportation.

YWCA Madison's Empow erment Center w here our Employment and Training programs are based has recently moved to 2040 S. Park Street, w hich signif icantly increases our visibility and accessibility.

YWCA Madison is a leader in employment training in Dane County. Through the past 18 years w e have offered a variety of employment and job training programs reflecting the changing needs and offerings of the community w hich w e serve.

YWCA Madison is revamping and strengthening our Customer Service program to prepare individuals for a w ide range of jobs in customer service f ields and links then to them employers across the county. Through evaluation of our existing programs and through conversations w ith employers and clients w e have found that there is both a need for committed w orkers and a need and hope for stable long-term employment among those w e serve.

This program expands our customer service course to include an element of individualized training and connections and placement w ith employers throughout the county.

Federal Poverty

YWCA Madison w orks to hire w omen and people of color w hen at all possible.

Our Employment and Training staff is 75% African American and 25% Caucasian, one of our Employment employees is f luent in Spanish. All four of these staff are committed to the individual success of students and have demonstrated their w illingness to go beyond expectations to mentor students, advocate for placement, and provide case management after placement. Because of the depth of the relationships, staff are able and w illing to provide direct feedback to individuals w hich has proven essential to their ability to attain employment and retain it.

Currently w e have 6 staff w ho are f luent in Spanish and are w illing to translate across programs. We ask all new employees about their language abilities upon application.



ORGANIZATION: YWCA MadisonPROGRAM/LETTER: A Employability and Customer Service

5. PROPOSED SERVICE NUMBERS: Include number of unduplicated clients to be served, number of service hours

to be provided, number of workshops/classes, etc.

6.PROGRAM DESIGN: Describe key components of program including hours of program, curriculum, staffing, and dosage.

Describe any credentials, or certifications earned. Describe the assessment tools used to assess participant mastery of

material.

7. PROPOSED SERVICE LOCATION(S) AND TIME: Location of service and boundaries of intended service area, if applicable.

In 2018 w e w ill provide tw o Customer Service courses.Each course is 6 w eeks and meets for 5 hours a day, 4 days a w eek. The total is 120 hours of training not including case management and any w ork to attain or retain employment follow ing the course. Thiscourse w ill serve 16-20 clients per course, 32-40 clients total, in 2018.

Customer Service Training, an 120-hour job training program, targets low -income w omen and people of color to increase opportunities to attain jobs w ith a family-sustaining w age to w ork in the customer service, or human services. Curriculum includes job readiness skills as w ell as customer service and phone skills. This program is being expanded and stregthened: Evaluation of student successes has show n students w ho are most successful in both attaining and then retaining employment are those w ho have a deep understanding of business professional skills, and have already seen those attitudes and expectations of a corporate w ork w orld modeled through course expectations, including timeliness and attention to detail.

This training w ill be taught by our Employment Manager and current YWeb Instructor, w ith placement cooridination by our Placement and Services Coordinator.

The f irst tw o w eeks of the Customer Service Training curriculum focus on soft skills w ith the goal of giving individuals the foundation they need to succeed in employment. This w ill include application, resume and interview techniques, as w ell as discussion of basic protocals associated w ith different w orkplace environments. The third w eek w ill take a step deeper into business professional skills, email protocals and basic computer skills.

Follow ing the f irst half the course w ill divide into three separate tracks: (1) reception or assistant positions, (2) call center skills and (3) broader hospitality and retail f ields. All of these tracks w ill include discussions and strategies for mobility w ithin a variety of corporate cultures.

Currently w e w ork closely w ith the United Way HIRE Initiative as w ell as directly w ith employers across Dane County. As many large employers in Dane County seek to diversify their w orkforce, they are also looking for individuals w ho have received training that prepares them for the basic duties of customer service jobs. The YWCA Madison is uniquely positioned to provide (1) case management that accompanies individuals, (2) custom training for large employers (e.g. specif ic phone skills for call center jobs) and (3) equity and inclusion trainings to companies to make sure that their culture and organization is one that supports the individuals from this population. (This training is offered separately on a fee-for-service basis or as part of a package w ith employers w ho commit to a variety of partnerships w ith us.)

YWCA Madison has relationships w ith employers across the county w ho are eager to partner w ith us to f ill a range of positions. They are attracted to our w illingness to w ork w ith them individually to ensure our clients have specif ic skills that f it the companies needs. Additionally w e w ork personally w ith clients to help craft an individualized employment plan. After the completion of the class, Customer Service Training program staff w ill provide job coaching to graduates to support them in employment and meeting future goals. This includes a year of case management follow ing their graduation from the program, w hich can include mediation if needed.

This course w ill be offered tw ice a year.

This training w ill be offered in our new Empow erment Center location, now at 2040 S. Park Street. This building has increased accessibility (including proximity to bus lines and number of parking spots) and larger and more appropriate classroom and training spaces.

This courses w ill be offered tw ice a year.




8. WORK EXPERIENCE OPPORTUNITIES: Describe work opportunities provided (if applicable), including whether paid or unpaid

and level of supervision. Include a list of committed employers (if applicable) and describe the recruitment and outreach plan for

job placement.

9. WORKPLACE AND ON-GOING SUPPORT: Describe the on-the-job support, time intervals at which it is provided and any

partnerships developed with employers to support these efforts.

10. PROGRAM STAFF: Record the Full Time Equivalent (FTE) program hours of each employee supporting this program and their total FTE hours worked

for the agency. For seasonal employees record the number of weeks per year worked at the specificed seasonal FTE. See application instructions.Program Duties

Such as administration,

Year Round Seasonal direct service,

Staff Title Position Position Total FTE supervision, teaching/ Hourly (one employee per line) FTE FTE in Agency training or recruitment Wage

Employment Services Manager 0.3 1 direct service, 25.88

Placement and Retention Coordinator 0.5 1 direct service, 23.29

Employment Services Director 0.2 1 supervision, teaching 31.38

Instructor 0.3 1 direct service, 21.79

EC Receptionist 0.2 1 administative 15

FTE in Program Choose Year Round or Seasonal

For Seasonal

only: wks/yr employed

Follow ing graduation from this course, YWCA staff w ill assist students w ith placement in either an internship, a job, or connect them w ith tools to pursue an entrepreneurial path.

YWCA Madison has had success in placing students individually w ithin companies and in partnering w ith companies to train and hire large groups of w orkers. We are currently in conversation w ith several employers w ho are interested in pursuing these needs in the future.

Yaminique Brow n serves as the Placement & Retention Coordinator for the YWCA Madison. In this position, she recruits companies, maintains partnerships & relationships w ith employers, for the purpose of developing a pipeline of employment for clients served. Yaminique also provides assistance to program graduates in the areas of job placement, mentoring, career-ladder planning, w age negotiation, and continuing education. Yaminique helps individuals to identify their ideal careers and empow ering them to make career changes.

YWCA Madison's case management is automatically paired w ith students for the f irst year that they are in their job. This can include a variety of interventions and support, depending on the student and employer's needs. For example, some students need help navigating mobility w ithin their company, other times w e offer HR help mediating situations that occur w ithin a company. Students have access to case management for a year follow ing their graduation, but this can be extended due to extenuating circumstances.

YWCA Madison has also w orked w ith over 25 employers to provide diversity and inclusion training, based on a philosophy that empow ers change from the inside.




11. RECRUITMENT, INTAKE AND ASSESSMENT: Describe recruitment plan, intake procedures and the assessment tools to be

used at intake.

12. SUPPORT SERVICES: Describe how your program will connect participants with needed supports including child care,

transportation, mental health or AODA services, housing stabilization and/or other employment training programs.

13. ONGOING SUPPORT: Describe program strategies for maintaining contact with participants after completion of

program. Include the nature of post-program completion support, and time intervals at which it is provided.


YWCA Madison has also w orked w ith over 25 employers to provide diversity and inclusion training, based on a philosophy that empow ers change from the inside w ith initial guidance and course setting.

YWCA Madison provides a range of services and has a variety of supports that participants can access. This includes accessing our Job Ride program for transportation to courses, other employment opportunities and our 9 housing programs. While w e don't off icially have a childcare program, in an emergency situation w e do have space and supplies for young children so that parents and caregivers do not have to miss class.

If internal YWCA Madison services are not a good f it, our case managers also assist w ith connecting students to resources across the community that can include child care, transportation, mental health or AODA stabilization and other training programs.

YWCA Madison recruits for these programs in a variety of w ays. We post on our w ebsite, hold an information session at the Dane County Job Center, f lyer the community, and get traction through w ord-of-mouth.

Students apply on our w ebsite or in person.

Clients have to be able to pass the TAB test and have an eighth grade reading level, but there are no additional tests to entry.




14. PARTNERSHIPS: : Identify community partners who have agreed to be an active partner in this project. Describe the partnership

components and how they will contribute to success for program participants.

Partner Organization: Contact Person:




Additional information on partnership or collaborations (if needed)

TDS

AmFam

We are in preliminary conversations w ith regarding a larger partnership w ith TDS and their needs.

AmFam has partnered for several years w ith our employment programs. We are having conversations about their customer service and call center needs, combined w ith conversations about transit and accessibility.

TASC originally partnered w ith a model of our customer service training program. They continue to w ork w ith our students.

600 characters (w ith spaces)

As part of our plans for our Employment and Training department, w e are w orking on hiring an Employment Director w ho can lead these specif ic conversations w ith companies and industries, and continue to shape our programming to address those needs.




15. What is your best estimate for the percentage of your program population that is low income? 85

16. DEMOGRAPHICS: Complete the following chart for unduplicated participants served by this program in 2016. Indicate the number

and percentage for the following characteristics. For new programs, estimate projected participant numbers and descriptors.

DESCRIPTOR PART # PART % STAFF # STAFF % GEN % POV % R/POV**RACE

WHITE/CAUCASIAN 8 20% 1 20% 80% 67% 16%BLACK/AFRICAN AMERICAN 27 68% 4 80% 7% 15% 39%ASIAN 0 0% 0 0% 8% 11% 28%AMERICAN INDIAN/ALASKAN NATIVE 0 0% 0 0% <1% <1% 32%NATIVE HAWAIIAN/OTHER PACIFIC ISLANDER 0 0% 0 0% 0% 0% 0%MULTI-RACIAL 5 13% 0 0% 3% 4% 26%BALANCE/OTHER 0 0% 0 0% 1% 2% 28%

TOTAL RACE 40 100% 5 100%

ETHNICITYHISPANIC OR LATINO 2 5% 0 0% 7% 9% 26%NOT HISPANIC OR LATINO 38 95% 5 100% 93% 81% 74%

TOTAL ETHNICITY 40 100% 5 100%

AGE *REPORTED MADISON RACE AND ETHNICITY PERCENTAGES ARE

<2 0 0% BASED ON 2009-2013 AMERICAN COMMUNITY SURVEY FIGURES.

2 - 5 0 0% AS SUCH, PERCENTAGES REPORTED ARE ESTIMATES.

6 - 12 0 0% See Instructions for explanations of these categories.

13 - 17 0 0%

18 - 29 25 63% **R/POV=Percent of racial group living below the poverty line.

30 - 59 13 33%

60 - 74 2 5%

75 & UP 0 0%

TOTAL AGE 40 100%

PERSONS WITH DISABILITIES 0 0%

RESIDENCYCITY OF MADISON 38 95%

DANE COUNTY (NOT IN CITY) 2 5%

OUTSIDE DANE COUNTY 0 0%TOTAL RESIDENCY 40 100%

TOTAL 40 100%

MALE 18 45%

FEMALE 22 55%UNKNOWN/OTHER 0 0%

MADISON*




17. PARTICIPANT DEMOGRAPHICS: The City is interested in addressing issues of poverty and racial equity for residents of

Madison. Examine the completed chart in question 16 on Madison demographics. Please comment on your programs current

service participants and identify your underserved population(s). Explain how you understand any disparities and plans you

have to address these issues.

18. STAFF DEMOGRAPHICS: Does the staffing of the program reflect the racial and cultural diversity of the residents served?

If not, what plans do you have to address this?

19. OUTCOMES: Select two outcomes from the drop down boxes that you expect the proposed program to achieve.

Outcome #1:

What systems will you put in place to capture the information you need to measure this outcome?

Outcome #2


YWCA Madison targets w omen and people of color for our programs. This is represented in the clients w e serve. We are w orking on actively recruiting a stronger Hispanic or Latino population.

The staff ing of our Employment programs is entirely made up of w omen and people of color, reflecting the racial and cultural diversity of our clients w ell.

Adult-Demonstrated improvement in Work Readiness Skills

Adult-Employment or increased employment to living w age/above living w age

Students w ill rake an assesment before and after the course. Additionally students have assignments throughout the course.

Participants w ill f ill out a self-tracked employment form before their enrollment and 6 months after graduation from the course.




PROGRAM BUDGET20. 2017 BUDGET

SOURCE SPECIALREVENUE SOURCE TOTAL PERSONNEL OPERATING SPACE COSTSDANE CO HUMAN SVCS 15,000 8,250 3,000 750 3,000

DANE CO CDBG 0 0 0 0 0

MADISON-CDD 0 0 0 0 0

UNITED WAY ALLOC 0 0 0 0 0

UNITED WAY DESIG 0 0 0 0 0

OTHER GOVT 0 0 0 0 0

FUNDRAISING DONATIONS 81,741 67,616 5,125 7,000 2,000

USER FEES 0 0 0 0 0

OTHER 0 0 0 0 0

TOTAL REVENUE 96,741 75,866 8,125 7,750 5,000

21. 2018 PROPOSED BUDGET

SOURCE SPECIALREVENUE SOURCE TOTAL PERSONNEL OPERATING SPACE COSTSDANE CO HUMAN SVCS 20,000 13,000 2,000 1,000 4,000


MADISON-CDD 50,000 44,500 2,000 3,500 0



OTHER GOVT* 0 0 0 0 0

FUNDRAISING DONATIONS 57,899 43,551 5,260 9,088 0

USER FEES 0 0 0 0 0

OTHER** 0 0 0 0 0

TOTAL REVENUE 127,899 101,051 9,260 13,588 4,000

*OTHER GOVT 2018

Source Amount0

0

00

0

TOTAL 0

**OTHER 2018Source Amount

0

0

0

0

0

TOTAL 0

ACCOUNT CATEGORY

Terms

Terms



ORGANIZATION: YWCA Madison REQUESTED AMOUNT:PROGRAM/LETTER: B YWeb Career Academy 75,000

PRIORITY STATEMENT:

1.PROGRAM SUMMARY: Briefly describe the purpose, goals and desired outcomes of this project.

2. TARGET POPULATION: Describe the target population of your services include description of neighborhoods served and

demographics of client population (age, income level, English language proficiency, racial or cultural backgrounds, disabilities,

education levels and employment barriers).

3. What measure do you use to identify or describe client income levels of participants?

4. LANGUAGE ACCESS AND CULTURAL RELEVANCE: Describe your capacity and strategies to ensure language access and cultural relevance for your target populations.

Adult Employment: Moderate Skills/Some Barriers

YWCA Madison is a leader in employment training in Dane County. Through the past 18 years w e have offered a variety of employment and job training programs reflecting the changing needs and offerings of the community w hich w e serve.

YWeb Career Academy (YWebCA) is a 3 month intensive program that teaches w omen and people of color the skills they need to be w eb developers and designers. Upon completion of the program, students are placed in internships or full-time employment. This program has been increasingly successful at providing a tranformational opportunity in a high-paying career path for individuals w ho are currently underemployed.

The target population of these programs are w omen and people of color aged 17-25 years old w ho are unemployed or underemployed. Our last cohorts have had a signif icant refugee population.

We target a variety of populations for these programs: residents in our housing programs, clients in our other programs, and individuals in the community w ho face employment barriers of unemployment, underemployment, homelessness, transportation.

We seek to help individuals f ind steady and stable employment through this grant.

Federal Poverty

YWCA Madison w orks to hire w omen and people of color w hen at all possible.

Our Employment and Training staff is 75% African American and 25% Caucasian, and one of our Employment employees is f luent in Spanish. All four of these staff are committed to the individual success of students and have demonstrated their w illingness to go beyond expectations to mentor students, advocate for placement, and provide case management after placement. Because of the depth of the relationships, staff are able and w illing to provide direct feedback to individuals w hich has proven essential to their ability to attain and retain employment.

Currently w e have 6 staff w ho are f luent in Spanish and are w illing to translate across programs. We ask all new employees about their language abilities upon application.



ORGANIZATION: YWCA MadisonPROGRAM/LETTER: B YWeb Career Academy

5. PROPOSED SERVICE NUMBERS: Include number of unduplicated clients to be served, number of service hours

to be provided, number of workshops/classes, etc.

6.PROGRAM DESIGN: Describe key components of program including hours of program, curriculum, staffing, and dosage.

Describe any credentials, or certifications earned. Describe the assessment tools used to assess participant mastery of

material.

7. PROPOSED SERVICE LOCATION(S) AND TIME: Location of service and boundaries of intended service area, if applicable.

YWeb is a bootcamp style course that is held tw ice a year. The class is a 15 w eek commitment, and meets 4 days a w eek for 8 hours a day; the total course commitment is 480 hours. Each course can can hold 26 students, so it annually serves up to 52 students total.

The YWebCA program creates both channels for individuals to become more self-suff icient and a diverse pipeline for local technology talent. YWebCA graduates w ill have long-term earning potential and career grow th opportunities. Training provides a pathw ay for graduates to move from unemployment/ minimum w age jobs to jobs w ith family-supporting w ages. In addition, YWebCA address the diversity gap in the tech industry by helping to provide qualif ied candidates to area employers. The course is taught by Rasheid Atlas w hile program coordination and case management is provided by Julia Block. The course is designed to begin w ith clear expectations and clear face-to-face instruction, transition to more independant learning and projects to more accurately prepare students for assignments in a w orkplace enviroment. All students learn the follow ing technical skills: : HTML5, CSS3, Web Design Basics, Bootstrap, GIT, Javascript, Jasmine, jQuery, Wordpress, SCRUM, Python, Freelancing, Project Management, PORTFOLIOs, Entrepreneurship, Paired programming. There are options to learn additional skills based on students' individual career paths and interests. Students receive grades on their assignments and are required to attend the entire course. (Exceptions can be made for emergencies). Industry volunteers w ork directly w ith students and also provide training on specif ic languages.

Students are placed in internships or helped to f ind employment follow ing graduation. YWeb graduates w ho take internships are eligible and ready for entry level positions in the tech industry. These jobs help move graduates out of poverty. We have now had several students begin jobs directly after leaving the YWeb Career Academy making $50,000-$65,000.

Rasheid Atlas, YWeb Instructor, has been a life-long designer and artist. Rasheid has designed experiences, both digital and spatial, all over the United States since 2000. His broad range of experience give YWebCA students inspiration for the many directions in w hich they can take their careers.

Julia Block, the YWeb Coordinator, has an extremely diverse background in Case Management. She has over 20 years of personal and volunteer experience w orking w ith w ide gamut of communities of all ages including: minorities, low -income, urban/inner-city, homelessness, mental illness, ADA, return citizens and refugee populations. Julia also possesses a w ealth of cross-cultural skills as result of her vast experience. Furthermore, Julia is f luent in Spanish.

Labor market gap: According to the 2013 Kaufman Foundation report, Wisconsin is falling behind in the high-tech and information technology sectors, despite Madison’s reputation as a young, liberal, and educated community. According to the report, Madison started w ith a relatively low score in 1990 and has seen more of a decrease in the Information Technology sector in 2010. Thus, it is evident that our community is struggling to maintain a strong presence in this sector. Madison is becoming a tech magnet and the community needs to provide a diverse pool of qualif ied applicants to support these demands. Increased diversity in the industry w ill improve research, development, innovation, and profit. The YWCA is the f irst local nonprofit organization to f ill this niche.

This training w ill be offered in our new Empow erment Center location, now at 2040 S. Park Street. This building has increased accessibility (including proximity to bus lines and number of parking spots) and larger and more appropriate classroom and training spaces.

This courses w ill be offered tw ice a year.




8. WORK EXPERIENCE OPPORTUNITIES: Describe work opportunities provided (if applicable), including whether paid or unpaid

and level of supervision. Include a list of committed employers (if applicable) and describe the recruitment and outreach plan for

job placement.

9. WORKPLACE AND ON-GOING SUPPORT: Describe the on-the-job support, time intervals at which it is provided and any

partnerships developed with employers to support these efforts.

10. PROGRAM STAFF: Record the Full Time Equivalent (FTE) program hours of each employee supporting this program and their total FTE hours worked

for the agency. For seasonal employees record the number of weeks per year worked at the specificed seasonal FTE. See application instructions.Program Duties

Such as administration,

Year Round Seasonal direct service,

Staff Title Position Position Total FTE supervision, teaching/ Hourly (one employee per line) FTE FTE in Agency training or recruitment Wage

Employment Services Director 0.3 1 supervision, teaching 31.38

Employment Services Manager 0.4 1 direct service, 25.88

YWeb Coordinator 1 1 direct service, teaching/training 21.33

YWeb Instructor 0.7 1 direct service, teaching/training 21.79

Placement & Retention Coordinator 0.5 1 direct service, 23.29

EC Receptionist 0.2 1 adminstration 15

FTE in Program Choose Year Round or Seasonal

For Seasonal

only: wks/yr employed

YWeb Career Academy offers either a paid internship placement, help obtaining employment, or the skills needed to pursue and entrepreneurial path. YWeb began w ith the promise of a paid internship, but as w e've evaluated cohort success, it became clear that some students w ere ready, upon graduation, to accept a full time position. It also became clear that for some students, tech can provide an appropriate and signif icant freelance w orkflow . Students are therefore placed in a variety of w orkforce experiences. This individualization is a core component of YWeb's continued success; students do best w hen their individual needs and w ishes are incorporated into the curriculum.

Our team w orks to f ind placement and employment opportunities for our students, and there are many employers in tow n w ho actively recruit our students.






11. RECRUITMENT, INTAKE AND ASSESSMENT: Describe recruitment plan, intake procedures and the assessment tools to be

used at intake.

12. SUPPORT SERVICES: Describe how your program will connect participants with needed supports including child care,

transportation, mental health or AODA services, housing stabilization and/or other employment training programs.

13. ONGOING SUPPORT: Describe program strategies for maintaining contact with participants after completion of

program. Include the nature of post-program completion support, and time intervals at which it is provided.

YWCA Madison recruits for these programs in a variety of w ays. We post on our w ebsite, hold an information session at the Dane County Job Center, f lyer the community, and get traction through w ord-of-mouth. YWeb is currently grow ing primarily through w ord-of-mouth and referrals including from past clients and other agencies. There is currently a w ait list.

Students must apply online to enter this programs.

Clients have to be able to pass the TAB test and have an eighth grade reading level, but there are no additional tests to entry.

Potential students are interview ed individually before they are accepted into the program. They must pass a basic computer competency test, and demonstrate they have the passion, commitment and time to complete the course. Our goal is to make barriers to the class as minimal as possible.

YWCA Madison provides a range of services and has a variety of supports that participants can access. This includes accessing our Job Ride program for transportation to courses, other employment opportunities and our 9 housing programs. While w e don't off icially have a childcare program, in an emergency situation w e do have space and supplies for young children so that parents and caregivers do not have to miss class.

If internal YWCA Madison services are not a good f it, our case managers also assist w ith connecting students to resources across the community that can include child care, transportation, mental health or AODA stabilization and other training programs.

A few individuals from our housing programs have enrolled in YWeb and graduated successfully; w e are w orking to increase the number of referrals from w ithin our program.





ORGANIZATION: YWCA MadisonPROGRAM/LETTER: eb Career AcadeB

14. PARTNERSHIPS: : Identify community partners who have agreed to be an active partner in this project. Describe the partnership

components and how they will contribute to success for program participants.





Additional information on partnership or collaborations (if needed)

Summit Credit Union Tara Klun

UWFAA Craig Hughes

TenForward Consulting Mark Norman

Flexion Scott Hasse

TenForw ard Consulting has taken YWeb interns resulting in some full time employment positions. In addition their employees volunteer w ithin YWeb regularly.

Flexion has taken YWeb interns resulting in some full time employment positions. In addition their employees volunteer w ithin YWeb regularly.

Summit Credit Union has taken YWeb interns resulting in some full time employment positions.

UWFAA has taken YWeb interns and is increasing their partnership.





15. What is your best estimate for the percentage of your program population that is low income? 75

16. DEMOGRAPHICS: Complete the following chart for unduplicated participants served by this program in 2016. Indicate the number

and percentage for the following characteristics. For new programs, estimate projected participant numbers and descriptors.

DESCRIPTOR PART # PART % STAFF # STAFF % GEN % POV % R/POV**RACE


TOTAL RACE 47 100% 6 100%

ETHNICITYHISPANIC OR LATINO 3 6% 0 0% 7% 9% 26%NOT HISPANIC OR LATINO 44 94% 6 100% 93% 81% 74%

TOTAL ETHNICITY 47 100% 6 100%

AGE *REPORTED MADISON RACE AND ETHNICITY PERCENTAGES ARE

<2 0 0% BASED ON 2009-2013 AMERICAN COMMUNITY SURVEY FIGURES.

2 - 5 0 0% AS SUCH, PERCENTAGES REPORTED ARE ESTIMATES.

6 - 12 0 0% See Instructions for explanations of these categories.

13 - 17 0 0%

18 - 29 25 53% **R/POV=Percent of racial group living below the poverty line.

30 - 59 21 45%

60 - 74 1 2%

75 & UP 0 0%

TOTAL AGE 47 100%

PERSONS WITH DISABILITIES 0 0%

RESIDENCYCITY OF MADISON 38 81%

DANE COUNTY (NOT IN CITY) 8 17%

OUTSIDE DANE COUNTY 1 2%TOTAL RESIDENCY 47 100%

TOTAL 47 100%

MALE 19 40%

FEMALE 28 60%UNKNOWN/OTHER 0 0%

MADISON




17. PARTICIPANT DEMOGRAPHICS: The City is interested in addressing issues of poverty and racial equity for residents of

Madison. Examine the completed chart in question 16 on Madison demographics. Please comment on your programs current

service participants and identify your underserved population(s). Explain how you understand any disparities and plans you

have to address these issues.

18. STAFF DEMOGRAPHICS: Does the staffing of the program reflect the racial and cultural diversity of the residents served?

If not, what plans do you have to address this?

19. OUTCOMES: Select two outcomes from the drop down boxes that you expect the proposed program to achieve.

Outcome #1:


Outcome #2


YWCA Madison w orks to empow er and serve underserved populations. We do that in part by making sure our staff reflects our client demographics.

The staff ing of our Employment programs is entirely made up of w omen and people of color, reflecting the racial and cultural diversity of our clients w ell.

Adult-Employment or increased employment to living w age/above living w age

At least 70% of our graduates w ill attain or increase employment to living w age or above. Measured by self-reporting income verif ication forms.

Adult-Employment in f ield of training

At least 70% of our graduates w ill attain employment in their f ield of training. Measured by tracking graduate employment.




PROGRAM BUDGET20. 2017 BUDGET



MADISON-CDD 40,247 40,247 0 0 0



OTHER GOVT 0 0 0 0 0


USER FEES 0 0 0 0 0

OTHER 0 0 0 0 0

TOTAL REVENUE 203,789 136,684 37,605 9,500 20,000




MADISON-CDD 75,000 50,000 18,000 7,000 0

UNITED WAY ALLOC 115,000 79,000 25,000 11,000 0


OTHER GOVT* 0 0 0 0 0


USER FEES 0 0 0 0 0

OTHER** 0 0 0 0 0

TOTAL REVENUE 304,050 187,113 62,815 29,122 25,000

*OTHER GOVT 2018

Source Amount0

0

00

0

TOTAL 0

**OTHER 2018Source Amount

0

0

0

0

0

TOTAL 0

Terms

Terms

ACCOUNT CATEGORY

COMMUNITY DEVELOPMENT DIVISION NON-APP AGENCY BUDGET CITY OF MADISON

NON-APP- 19 CDD 2018 APPLICATION FOR ADULT AND YOUTH EMPLOYMENT AUGUST 7, 2017

ORGANIZATION: YWCA Madison

PROGRAM BUDGET (See Instructions) 1. 2017 BUDGETED

REVENUE SOURCE SPECIALSOURCE TOTAL PERSONNEL OPERATING SPACE COSTSDANE CO HUMAN SVCS 599,306 413,529 35,609 127,968 22,200

DANE CO CDBG 25,000 14,000 11,000 0 0

UNITED WAY ALLOC 1,116,613 790,438 46,350 243,325 36,500

UNITED WAY DESIG 15,000 9,000 6,000 0 0

OTHER GOVT 848,946 371,418 59,647 299,881 118,000

FUNDRAISING DONATIONS 995,671 850,255 82,439 41,466 21,511

USER FEES 1,245,049 473,332 350,000 336,717 85,000

OTHER 7,600 0 0 7,600 0

TOTAL REVENUE 4,853,185 2,921,972 591,045 1,056,957 283,211


REVENUE SOURCE SPECIALSOURCE TOTAL PERSONNEL OPERATING SPACE COSTSDANE CO HUMAN SVCS 519,130 330,430 41,000 131,500 16,200

DANE CO CDBG 20,000 14,000 6,000 0 0

UNITED WAY ALLOC 1,137,538 838,038 22,000 241,000 36,500

UNITED WAY DESIG 24,000 18,000 6,000 0

OTHER GOVT* 631,116 324,515 24,765 216,836 65,000

FUNDRAISING DONATIONS 1,020,746 845,661 175,085 0 0

USER FEES 1,197,671 495,537 355,000 274,834 72,300

OTHER** 90,000 83,895 6,105 0 0

TOTAL REVENUE 4,640,201 2,950,076 635,955 864,170 190,000

*OTHER GOVT 2018

Source AmountHUD 411,826

WETAP 100,000

TBD 119,290

0

0

TOTAL 631,116

**OTHER 2018

Source AmountHeartland 90,000

0

0

0

0

TOTAL 90,000

ACCOUNT CATEGORY

ACCOUNT CATEGORY

Terms

Terms8/1/17-7/31/18 and anticipated renewal

additional grants to be written

anticipate 1/1/18-12/31/18 renewal

development fee proceeds

COMMUNITY DEVELOPMENT DIVISION AGENCY OVERVIEW CITY OF MADISON

AGENCY OVERVIEW - 20 CDD 2018 APPLICATION FOR ADULT AND YOUTH EMPLOYMENT AUGUST 7, 2017

ORGANIZATION: YWCA Madison

AGENCY ORGANIZATIONAL PROFILE

1. AGENCY MISSION STATEMENT

2. AGENCY EXPERIENCE AND QUALIFICATIONS IN PROPOSED PROGRAM(S)

3. AGENCY UPDATE: Describe any significant change or shifts that the agency has experienced in the last few years,

or that you may anticipate in the next few years. For example, changes in leadership, significant turnover in staffing,

strategic planning processes, expansions or loss of funding. What, if any, affects will these shifts have on the agency's

ability to provide contracted services? If there are no changes, write "no changes" in box below.

YWCA Madison has been providing Job Training and Employment Services for the past 18 years. Our Employment and Training Manager, Tory Latham, has been leading trainings for the past 6 years.

As an organization that has been part of Madison for the past 109 years, w e are continually adapting to the changing needs of our community. Our four-person employment team brings vast experience to the w ork in addition to a strong passion and commitment to the individual success of our students in our courses and in their jobs and careers follow ing completion.

We are committed to exploring avenues that lead to stable employment w ith family-sustaining w ages in f ields w here Madison has a grow ing need for strong w orkers. We continue to explore and assess additional training opportunities that could have life-changing results for students.

YWCA Madison has a new Chief Executive Officer, Vanessa McDow ell. Vanessa has w orked at YWCA Madison for almost three years including managing the Employment and Transit program as Chief Program Officer. She brings a direct-service perspective to the role. She is committed to incorporating client voices in a richer w ay.

We have moved our Empow erment Center from 3101 Latham Drive to 2040 S Park Street. This w ill have a remarkable impact on our employment programs. The new location is far more accessible because of it's proximity to the bus line and the adequecy and proximity of the parking. The space has signif icantly larger rooms that are more conducive to trainings. Additionally there is more space for staff off ices and programatic activities.

YWCA Madison is dedicated to eliminating racism, empow ering w omen and promoting peace, justice, freedom and dignity for all.



4. ENGAGEMENT: Describe how you integrate, or will integrate, community input into your agency and program planning

(e.g., input or involvement in the creation, design, implementation, and feedback for services)? How will these efforts improve

your services? Include specific strategies that address client and participant engagement, along with relevant community

engagement.

5. LONG TERM GOALS FOR PROGRAM DEVELOPMENT: What developments do you hope to see in your proposed

programming over the 3-5 year funding period?

We are actively exploring avenues for grow th and development in our employment programs.

One of our top priorities is to hire an Employment Director. This individual w ill lead conversations w ith employers and shape curriculum and the course of the department. Through that, w e hope to achieve the follow ing:

We hope to expand to offer employer specif ic trainings w ith the goal of connecting employers w ho need a skilled w orkforce w ith a diverse and competent w ork force, in addition to helping our clients access more employment opportunities.

In conjunction w ith employer specif ic trainings, w e are in active conversations w ith companies regarding pairing trainings w ith our transit program to ensure that w orkers w ith transportation barriers have a reliable, timely and consistent ride to w ork. We currently offer JobRide across the county for individuals outside of Metro's service area.

We are hoping to expand the model of YWeb to include other highly-paid skill set tracks (e.g. biotech) that have a high demand. We are commited to creating a true pathw ay out of poverty asnd opportunities for w omen and people of color to attain stable, high-paying jobs. As an organization w e are committed to exploring a variety of options w hile enhancing our core employability skills into all of our employment w ork.

YWCA Madison is committed to empow ering client voices into all our of our program design. The Employment staff collect individual feedback as w ell as survey data from clients after every training program. Additionally w e collect information from employers w ho have w orked w ith us to learn w hat skills and conversations are important to have w hen pursuing employment. All of this feedback is incorporated into our programs to stregthen them.

All of our employment programs have individualized elements in the second half of the course; curriculum decisions are made based on current student's feedback, strengths, w eaknesses and goals.

We are pursuing inviting past students to serve as guest lecturers in our courses, bringing a richness of a direct client voice into the core of our w ork.



6. BOARD-VOLUNTEER DEMOGRAPHICS

Indicate by number the following characteristics for your agency's current board and volunteers. Refer to application instructions

for definitions. You will receive an "ERROR" until completing the demographic information.GENERAL POVERTY R/POV**

Number Percent Number Percent Percent Percent PercentTOTAL 18 100% 333 100%GENDER

MALE 4 22% 90 27%FEMALE 14 78% 200 60%UNKNOWN/OTHER 0 0% 43 13%

TOTAL GENDER 18 100% 333 100%AGE

LESS THAN 18 YRS 0 0% 97 29%18-59 YRS 18 100% 222 67%60 AND OLDER 0 0% 14 4%

TOTAL AGE 18 100% 333 100%RACE


TOTAL RACE 18 100% 333 100%ETHNICITY

HISPANIC OR LATINO 3 17% 5 2% 7% 9% 26%NOT HISPANIC OR LATINO 15 83% 328 98% 93% 81% 74%

TOTAL ETHNICITY 18 100% 333 100%PERSONS WITH DISABILITIES 0 0% 10 3%

*REPORTED MADISON RACE AND ETHNICITY PERCENTAGES ARE BASED ON 2009-2013 AMERICAN COMMUNITY SURVEY FIGURES.

AS SUCH, PERCENTAGES REPORTED ARE ESTIMATES. See Instructions for explanations of these categories.

**R/POV=Percent of racial group living below the poverty line.

7. Does the board composition and volunteer pool of your agency represent the racial and cultural diversity of the residents you

serve? If not, what is your plan to address this?

DESCRIPTOR

MADISON*BOARD VOLUNTEER

YWCA Madison recruits w ith the goal of representing the racial and cultural diversity of the clients w e serve. We continue to have an emphasis on w omen and people of color. Tw o of our board members are part program participants.



8. AGENCY REVENUE DETAILED BY PROGRAM

REVENUE 2016 2017 2018 2018 PROPOSED PROGRAMSSOURCE ACTUAL BUDGET PROPOSED A B C D

DANE CO HUMAN SVCS 729,328 650,306 584,130 20,000 45,000 0 0

DANE CO CDBG 25,000 20,000 0 0 0 0

MADISON-CDD 328,049 40,247 125,000 50,000 75,000 0 0

UNITED WAY ALLOC 1,167,053 1,116,613 1,252,538 0 115,000 0 0

UNITED WAY DESIG 17,109 15,000 24,000 0 0 0 0

OTHER GOVT 651,733 848,946 631,116 0 0 0 0

FUNDRAISING DONATIONS 1,523,591 1,204,954 1,147,695 57,899 69,050 0 0

USER FEES 504,222 1,245,049 1,197,671 0 0 0 0

OTHER 9,599,677 7,600 90,000 0 0 0 0

TOTAL REVENUE 14,520,762 5,153,715 5,072,150 127,899 304,050 0 0

REVENUE 2018 PROPOSED PROGRAMS CONT.SOURCE E NonApp

DANE CO HUMAN SVCS 0 519,130

DANE CO CDBG 0 20,000

MADISON-CDD 0 0

UNITED WAY ALLOC 0 1,137,538

UNITED WAY DESIG 0 24,000

OTHER GOVT 0 631,116FUNDRAISING DONATIONS 0 1,020,746

USER FEES 0 1,197,671

OTHER 0 90,000

TOTAL REVENUE 0 4,640,201

9. Addional information about revenue and expenses.




10. AGENCY EXPENSE BUDGET

This chart describes your agency's total expense budget for 3 separate years.

Where possible, use audited figures for 2016 Actual. Budget and Proposed Subtotals will autofill from information you

provided in the individual program budgets, Center Support and Non-City worksheets in this application.You will receive an "ERROR" until the amounts equal the autofilled Budget and Proposed subtotals.

2016 2017 2018Account Description ACTUAL BUDGET PROPOSEDA. PERSONNEL

Salary 1,982,619 2,261,102 2,372,882

Taxes 160,523 216,303 227,796

Benefits 418,006 657,117 637,562

SUBTOTAL A. 2,561,148 3,134,522 3,238,240

B. OPERATINGAll "Operating" Costs 770,152 636,775 708,030

SUBTOTAL B. 770,152 636,775 708,030

C. SPACERent/Utilities/Maintenance 951,905 1,074,207 906,880

Mortgage (P&I) / Depreciation / Taxes 55,284 0 0

SUBTOTAL C. 1,007,189 1,074,207 906,880

D. SPECIAL COSTSAssistance to Individuals 4,180 4,950 3,000

Subcontracts, etc. 196,260 282,261 193,000

Affiliation Dues 25,673 21,000 23,000

Capital Expenditure 0 0 0

Other: transfer bequest funds to Foundation 575,322 0 0

SUBTOTAL D. 801,435 308,211 219,000

SPECIAL COSTS LESS CAPITAL EXPENDITURE 801,435 308,211 219,000TOTAL OPERATING EXPENSES 5,139,924 5,153,715 5,072,150

E. TOTAL CAPITAL EXPENDITURES 0 0 0



11. AGENCY GOVERNING BODY

How many Board meetings were held in 2016?

How many Board meetings has your governing body or Board of Directors scheduled for 2017?

How many Board seats are indicated in your agency by-laws?

List your current Board of Directors or your agency's governing body.

NameHome Address

Occupation

Representing

Term of Office President From: 09/2016 To: 09/2019

NameHome Address

Occupation

Representing

Term of Office Vice President From: 09/2015 To: 09/2018

NameHome Address

Occupation

Representing

Term of Office Treasurer From: 09/2016 To: 09/2019

NameHome AddressOccupation

Representing

Term of Office Secretary From: 09/2017 To: 09/2020

NameHome Address

Occupation

Representing

Term of Office Member at Large From: 09/2017 To: 09/2020NameHome Address

Occupation

Representing

Term of Office From: 09/2016 To: 09/2019

NameHome Address

Occupation

Representing


NameHome Address

Occupation

Representing


Paula Steinhorst

Quartz Health Solutions

Kimila Daniels

Associate Digital Manager

Justin Cruz

Spherion

Retired

5311 Tonyawatha Trail, Monona WI 53716

American Family Insurance / Arbonne International

American Family Insurance

Joyce Dieter676 Rinpoche Lane, Oregon WI 53575

Affiliate Services Administrator / Executive Regional Vice President

Stratgic Data and Analytics Vice President

Ally Spaight

Senior Strategy Analyst

825 Richard Way, Waunakee WI 53597

Dave Boyer

610 Clemons Ave, Madison WI 53704

Chief Administrative Officer

Retired

Spectrum Brands

309 W Johnson Street, Apt 505, Madison WI 53703

Exact Sciences

W290 S2783 Carmarthen Dr, Waukesha WI 53188

Vice President

Margaret Leitinger

1203 Stone Edge Court, Waunakee WI 53597

Strategic Project Manager

Alliant Energy

Kamal Calloway652 Bear Claw Way, Unit 206, Madison WI 53562



AGENCY GOVERNING BODY cont.

NameHome Address

Occupation

Representing


NameHome Address

Occupation

Representing


NameHome Address

Occupation

Representing


NameHome Address

Occupation

Representing


NameHome Address

Occupation

Representing


NameHome Address

Occupation

RepresentingTerm of Office From: 09/2016 To: 09/2019

NameHome Address

Occupation

Representing


NameHome Address

Occupation

Representing


NameHome Address

Occupation

Representing

Term of Office From: mm/yyyy To: mm/yyyy

Godfrey and Kahn

Resource Manager

806 Miami Pass, Madison WI 53711

Teresita Torrance

Ruth Rohlich

TASC

Senior Retention Advisor

205 Valley Ridget Dr., Sun Prairie WI 53590

Madison College

2701 Packers Ave, Madison WI 53704

3714 Teal Dr, Janesville WI 53545

Business Development Specialist

City of Madison

1822 Kropf Ave., Madison WI 53704

Katie Stadler

Jessica Palmer

Project Assistant

Adrienne Smolinski

Attorney

Couselor

4414 American Ash Dr, Madison WI 53704

MMSD

Eric Kestin

Race to Equity

Vogel Brothers

Jacqueline Hunt

Nehemiah Center for Urban Leadership

11 Anniversary Court, Madison WI 53704

Stephanie Munoz

Affirmative Action Officer

Project and Community Engagement Coordinator

3910 Dallas Drive, Madison WI 53719

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