Facilitator: Jennifer B. Nuya

25 October 2013

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Common Misconceptions

(Opinions)

VS. Business

Sense (Facts)

SATURATION

MYTH: It’s always good to join a new company while it is new; the “mature” companies have already saturated the market.

SATURATION

FACT: Saturation is just an excuse for lack of skill in any

trade. If it were true, it can be argued that there are more than enough lawyers and

dentists, or even IT people in the market. Is saturation were true, how do we explain the fact that refrigerator sales made record high sales in

1992?

ONLY THE TOP, PIONEERING MAKE THE MONEY

FACT: MLM companies are really just suppliers of products and services. Distributors are paid based on the volume of products sold. And not everyone that joins an MLM company moves products; some just choose to become users.

MYTH: All the people at the bottom of the pyramid are working for the people at the top. All the people that are working in the plan are making the company rich.

“In today’s world,

working for yourself is actually the safer route, and working for a corporation has become the

riskier propositions.”- Paul

Zane Pilzer, Economist

“If I would be given a chance to do it all over again, I would choose NETWORK MARKETING- Bill

Gates

FACT: MLM bypasses the normal supply chain and advertising to bring products direct to the consumers. With word- of- mouth advertising, it is to the best interest of the companies to produce high- quality products for its distributors to spread good news instead of the opposite.

MYTH: QUALITY OF THE PRODUCT MAY BE LESS due to the amount of commissions that are paid up to the distributors

Retailer

MLM vs Traditional Marketing

MLM (Multi- level Marketing)

Manufacturer

Consumer/ Distributor

Wholesaler

Distributor

ADVERTISING BUDGET

Traditional Marketing

Billboard

Television

Manufacturer

Dealer/ Distributor

Wholesaler

Retailer

Consumer/ End- user

ADVERTISING BUDGET goes to the owners of TV, Radio, Newspaper, Billboard, Internet and Commercial Model

FACT: No industry works for you. You have to work for it. Statistics show that 80% of people who try to start a traditional business fail in the first year. Does it mean it doesn’t work?

MYTH: BECAUSE MANY PEOPLE TRIED BUT DID NOT MAKE IT BIG, THE BUSINESS DOESN’T WORK

Excerpted from The Business School for

People Who Like Helping People by

Robert Kiyosaki

CORE VALUES

FOR

Find equal opportunities. Don’t be a victim of the survival- of- the- fittest technique.

Many of these companies are truly equal opportunity businesses, which everyone can join with a shoestring start- up capital. For anyone determined to put in hard work to reach their dreams, the network marketing business offers an unparalleled wealth- building opportunity.

Get a life- changing business education.

Many networking companies are really business schools that teach values not found in traditional business schools; the right attitude of success, self- mastery over fear, self- doubts, and lack of self- confidence, money management skills and time management skills among others.

Latch on to friends who will pull you up, not push you down. Protect yourself from negative influences.

One of the advantages of a direct selling business is that you’re able to meet new people who have dreams, aspirations, and core values similar to yours.

Find value in your network. The more people you can meet in business, the better.

In order to harness the power, your job is to essentially duplicate your actions by teaching someone to do what you do. Building a network of people is simply looking for friends, new and old, who want to go in the same direction as you do.

Develop your most important business skill. Communicate, communicate, and communicate.

To have any type of success in direct selling, you’re going to need to communicate with people. No matter what technique you use to help share your message, if you are to make any money, a product or service needs to be sold first. That’s what I really like about the direct selling industry- their commitment to helping others succeed. The potential for greatness is in all of us, and the direct selling industry does a masterful job of tapping this potential.

Be a leader. Influence others by being a great teacher.

Direct selling brings out a different type of leader. The world of business develops a type of leader that builds teams to beat the competition. In direct selling, the type of leader that is developed is one who influences others to fulfill their dreams. Instead of beating the enemy, direct selling leader inspire and teach others to find their financial rewards without harm to others.

Don’t work just for money. Work to build wealth, not money. Invest.

Thanks to our current educational system, most people have been trained to work for money when instead they should be working to build wealth. I’ve been able to meet some very successful direct selling business owners. For me, the pleasure was to find that the formula for success in direct selling is the same formula my rich dad taught me: Build a business- it takes up to five years to get a business up and going before you’ll see a good level of success. It can take less time and it can take longer. A business needs time to grow.

Live your dreams. “Many people don’t have dreams,” my rich dad said. “Why?” I asked. “Because dreams cost money.”

Direct selling companies stress the importance of going for your dreams. My rich dad explained, “Being rich and being able to afford a big house are not important. What’s important is striving, learning, doing your best to develop your personal power to afford the big house. People who live small dreams continue to live lives as small people.” It’s not the size of the home that’s most important; it’s the size of the dream that matters most. Many poor people are poor because they have given up on dreaming.

YOUR FUTURE AWAITS . . . SEIZE IT!!!