Collaborative Consumption: Is this the Future of Retail?
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Transcript of Collaborative Consumption: Is this the Future of Retail?
Collaborative consumption: Is this the future of retail?
@ewyleung, Gaifong AppAsian ConsortiumSept 27, 2015
Alex McKayʼs Story from 2050:
From the book The World We Made, J. Porritt
“By the ear ly 2020s . . . persona l ownersh ip became much less impor tan t , wh i le ren t ing , shar ing , swapp ing and bar te r ing became the
new norm. . . I t was re fe r red to as ' co l labora t i ve consumpt ion ' back then . ”
From the consumer perspect ive
H i , th is i s Bob
100
1,000
Before:10 people each own $100 worth of goods
After:10 people each consume
$1,000 worth of goods
H i , th is i s Bob
$1,000,000 worth of goods
. . . and i t ’s real ly scalable
in 200m radius a lone:
•Home & D IY•Outdoo r s & Le i su r e•C lo th ing and A c ce s so r i e s•Baby/Ch i l d r en A c ce s so r i e s•Mus i c s c o r e s and i n s t r umen t s