collaborative brief
3
TogetherOnLifesJourney www.EngageMutual.com Concept: Using Elements of logo to build illustrations. Increasing brand awareness and promoting the idea of Mutuality.
-
Upload
mille-haugnaess -
Category
Documents
-
view
223 -
download
0
description
Concept - showing mutuality through image. Used the sepearate pieces of the logo and make them work together to create the image/future
Transcript of collaborative brief
Together On Lifes Journeywww.EngageMutual.com
Concept:Using Elements of logo to build illustrations.Increasing brand awareness and promoting the idea of Mutuality.
Seen in context:Ambient campaign in transit stopsBus shelter and Train platform used as examples
PLATFORM 2
Alternative Colour:The designs would work just using the colours from your logo, but we feel you may wish to consider an alternative pallet to appear more friendly to the customer.