Cole Whitney One Pager
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Nationality: US Citizen Address: 15022 Springwood Drive Frisco, TX, 75035 972.345.7537 [email protected] Gartner award-winning marketing leader with a background in AT&T mobile marketing, Big 4 management consulting and IT project management at IBM seeks a marketing role that leverages recent Digital Agency campaign experience with Sicola- Martin (WPP) and The PROFESSIONAL SUMMARY Responsible for leading the practice in Texas and managing or “key noting” events at MicroStrategy, Gartner, RetailWire, NRF, SAPPHIRE, CIO Summit by Evanta and AT&T Executive Briefing Centers. Led 178 client teams between 3 and 7 members through executive ideation that positions AT&T competencies in Mobility, Cloud, Big Data and Social Media. Led four (4) workshops and EDUCATION AT&T Mobility Solutions / December 2010 – May 2013 Manager, Industry Practice, Retail, CPG, Mobile Marketing Illinois State University, Bloomington Sales Overdrive, LLC / Vice President, Sales & Marketing / January 2009 – Present B.S. Economics Aug. 1979 – Dec. 1983 PROFESSIONAL SKILLS Cole T. Innovation Marketing Leader WORK EXPERIENCE Click for My Mobile Team Portfolio Marketing Communications using Pyramid Principle Campaign Management Direct & Channel Sales Management New Product & Service Launch Contract Negotiations Corporate Performance Management Financial Planning & Analysis Project Management Get in touch Resume Regional Sales Director, Southwest / 2001 – Jan. 2009 Business Strengths Mobile Marketing Management Consulting Business Intelligence Alliances Business Planning & Funding Integrity and Work Ethic Certifications Holden Power Base Selling Deloitte Coaching for Leaders Teradata Data Warehousing ITIL Foundations SAP Controlling PERSONAL SKILLS Enterprising Inspirationa l Analytical Lead sales teams between 5 to 10 professionals for clients who outsourced lead generation or entire sales functions to this pioneering sales BPO provider with a 17 year history of “blockbuster” revenue growth for marquis brands, such as, Newgistics (3 PL for Walmart returns), Great Wide, TXU, Safety Kleen, Adea IT Outsourcing – 107% ’08 Plan, 117% ’07 & ’06 Plan Everdream ITSM SaaS – 109% ’05 Plan, # 2 Ranked Performer EDS Global Alliance – 105% ’04 Plan, 172% ’03, 116% ’02
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Transcript of Cole Whitney One Pager
Nationality: US Citizen
Address: 15022 Springwood Drive
Frisco, TX, 75035
972.345.7537
Gartner award-winning marketing leader with a background in AT&T mobile marketing, Big 4 management consulting and IT project management at IBM seeks a marketing role that leverages recent Digital Agency campaign experience with Sicola-Martin (WPP) and The Marketing Arm (Omnicom). Client facing roles in retail , CPG, banking, oil & gas and transportation industries have developed the following strengths:
PROFESSIONALSUMMARY
Responsible for leading the practice in Texas and managing or “key noting” events at MicroStrategy, Gartner, RetailWire, NRF, SAPPHIRE, CIO Summit by Evanta and AT&T Executive Briefing Centers. Led 178 client teams between 3 and 7 members through executive ideation that positions AT&T competencies in Mobility, Cloud, Big Data and Social Media. Led four (4) workshops and provided investment options, roadmaps, personas and related UI/UX design/wire-frames to capture value from mobile initiatives. Launched mobile marketing and added 24 new customers in 2012.
EDUCATION
AT&T Mobility Solutions / December 2010 – May 2013Manager, Industry Practice, Retail, CPG, Mobile Marketing
Illinois State University, Bloomington
Sales Overdrive, LLC / Vice President, Sales & Marketing / January 2009 – Present
B.S. Economics Aug. 1979 – Dec. 1983
PROFESSIONALSKILLS
Cole T. WhitneyInnovation Marketing
Leader
WORKEXPERIENCE
Click for My Mobile Team Portfolio
Marketing Communications using Pyramid Principle
Campaign Management
Direct & Channel Sales Management
New Product & Service Launch
Contract Negotiations
Corporate Performance Management
Financial Planning & Analysis
Project Management
Get in touch
Resu
m e
Regional Sales Director, Southwest / 2001 – Jan. 2009
Business Strengths Mobile Marketing Management Consulting Business Intelligence Alliances Business Planning & Funding Integrity and Work Ethic
Certifications Holden Power Base Selling Deloitte Coaching for Leaders Teradata Data Warehousing ITIL Foundations SAP Controlling
PERSONAL SKILLS
Enterprising
Inspirational
Analytical
Social
Lead sales teams between 5 to 10 professionals for clients who outsourced lead generation or entire sales functions to this pioneering sales BPO provider with a 17 year history of “blockbuster” revenue growth for marquis brands, such as, Newgistics (3 PL for Walmart returns), Great Wide, TXU, Safety Kleen, Deloitte, Ellison Group and many others. Trained 10 Philippine outbound CSRs. Results were a MRR lift of $48K.
Adea IT Outsourcing – 107% ’08 Plan, 117% ’07 & ’06 Plan
Everdream ITSM SaaS – 109% ’05 Plan, # 2 Ranked Performer
EDS Global Alliance – 105% ’04 Plan, 172% ’03, 116% ’02
