CLOUD COMPUTING

THE CHANGING PHYSICS OF IT

INDUSTRY TRANSFORMATION

1970s and 80s | Mainframe

1990s | Client / Server

2000s | Web

Today | Cloud

Consumerization of IT

50

Distributed Workforce

84Infrastructure Utilization

85

Infrastructure Complexity

70percent of IT capacity is idle on average

percent of IT budgets is spent maintaining IT operations

percent of organizations have a remote workforce

percent of business devices are expected to be smartphones by 2014

TODAY’S CHALLENGES

IMAGINE IF…

YOU COULD ACHIEVE THESE BENEFITS:

REDUCED COSTS

FLEXIBILITY MORE MOBILITY

EASY TO IMPLEMENT

AGILITY

HIGHLY AUTOMATED

END USERPRODUCTIVIT

Y

REDUCED COSTS FLEXIBILITY

MORE MOBILITY

EASY TO IMPLEMENTAGILITY

HIGHLY AUTOMATED

END USERPRODUCTIVI

TY

WITH AN INFRASTRUCTURE THAT IS:

EFFICIENTSELF

SERVICEUSAGE BASED

SCALABLE AND ELASTIC

CLOUD POWER IS…

A NEW APPROACHA NEW APPROACH

THE MOST COMPREHENSIVE FOR YOUR ORGANIZATION

THE MOST COMPREHENSIVE FOR YOUR ORGANIZATION

BUILT ON YOUR INVESTMENTSBUILT ON YOUR INVESTMENTS

IS CLOUD POWER READY FOR YOUR INFRASTRUCTURE?

IS IT SECURE?

HOW WILL WE GAIN PRODUCTIVITY?

WILL I STILL HAVE CONTROL?

WILL MY APPLICATIONS STILL WORK?

WHAT ABOUT COMPLIANCE?

WHAT CONSTITUTES CLOUD COMPUTING?

SOFTWAREAS A SERVICE

PLATFORMAS A SERVICE

INFRASTRUCTUREAS A SERVICE

CUSTOMER SERVICE PROVIDERS GLOBAL PROVIDERS

SALESFORCE.COMSALESFORCE.COM

ORACLE

PUBLICPUBLIC

ORACLE

IT as a SERVICE

BUT WHAT ABOUT THE HYPE?

“Public IT cloud services

will grow at over five times

the rate of traditional IT

products. Worldwide

revenue from public IT

cloud services exceeded

$16 billion in 2009 and is

forecast to reach $55.5 billion in 2014, representing a compound annual growth rate of 27.4%. This rapid growth

rate is over five times the

projected growth for

traditional IT products

(5%).”

IDC, "Worldwide and

Regional Public IT Cloud

Services 2010-2014

Forecast," Doc.#223549,

Jun 2010

“Although many in IT may

not like cloud computing

and see it as a threat to

their jobs or the overall

value of the IT department

— get over it. The compelling and differentiated economics and agility cloud services deliver are here to stay. As much

as they appear to be a

threat, they can be just as

powerful an enabler.”

Justifying Your Cloud Investment: Test And Development

Forrester Research, Inc.August 26, 2010

“The worldwide market for

cloud services was worth

$58.6 billion in 2009. By

2014, the market will be

worth $148.8 billion.”

Over the course of the next five years, enterprises will spend $112 billion cumulatively on software

as a service, platform as a

service and infrastructure as

a service combined.”

Daryl Plummer and

David Mitchell Smith

October 2010

Gartner Symposium

Presentation, The Cloud

Computing Scenario

IT ISN’T JUST HYPE

“We think online services

are the way of the future.

Even in the past 12 months I’ve seen huge steps forward in terms of business interest in—and adoption of—online solutions. As the 2010

series of Microsoft

products move into the

cloud, I think there’s going

to be even greater

adoption.”

Domnick Parretta,

Managing Partner,

Valorem Consulting

“What’s most exciting

about bringing Windows

Azure into the Intuit

Partner Platform is that

developers now have a best-in-class ‘platform as a service’ to both build applications and deliver them to market.”

Alex Chriss, Director,

Partner Platform, Intuit

“With Windows Azure, scalability, reliability, and security are handled by the platform itself, so

developers are free to

focus on addressing core

customer needs.”

Alex Barnett, Group

Manager,

Developer Relations, Intuit

“For our business, the

cloud provides incredible

marginal cost. We didn’t

have to go out and retain

data centers, implement

complex architectures,

and hire systems

administrators. We just pull resources as we need using the scalable, pay-as-you-go model.”

Evan Burfield, Chief

Executive Officer,

Synteractive

GODIVA CHOCOLATIER:

A CASE STUDY

THE SITUATION

DATACENTER

DATACENTER

?

THE SOLUTION

LOTUS NOTES

OR

THE BENEFITS

“At the end of the day, it’s about selling more chocolate… I sleep better at night knowing that I can deliver whatever the business needs.”

Steve Whitelam, Director of Information Technology, Global Shared Services, Godiva Chocolatier

REDUCED COSTS FLEXIBILITY

MORE MOBILITY

EASY TO IMPLEMENTAGILITY

END USERPRODUCTIVIT

Y

WEEKEND MIGRATION INCLUDING 500 SMARTPHONE USERSFAMILIAR AND CONSISTENT USER EXPERIENCE$250,000 ANNUAL SAVINGSFASTER RESPONSE TO BUSINESS NEEDSINCREASED USER SATISFACTION AND PRODUCTIVITY

AERLINGUS.COM AND IPLANIT:A CASE STUDY

aerlingus.com

VIDEO:AERLINGUS.COM

THE SITUATION

10 MILLIONPassengers Annually

a

b

KNOWROUTE

S

CURIOUSabout Aer Lingus Routes

STATICRoutes Map

BOOKING

THE SOLUTION

THE SOLUTION

THE SOLUTION

USED EXISTING ROUTE MAP SYSTEMSAME BUSINESS LOGIC DEVELOPED IN PHP

INCREASED OPPORTUNITIES WITH A TRUSTWORTHY SOLUTIONCOST-EFFECTIVE SCALABILITYIMPROVED SERVICE OFFERINGS FOR CUSTOMERSREDUCED BANDWIDTH

THE BENEFITS

“We are delighted with ... Windows Azure. We can dynamically scale for success without worrying about the availability of computing resources. “

Ronan Fitzpatrick, Director of Network DistributionAer Lingus

REDUCED COSTS FLEXIBILITY

EASY TO IMPLEMENTAGILITY

END USERPRODUCTIVIT

Y

CH2M HILL:A CASE STUDY

THE SITUATION

FIELD SERVERS

1,000 physical servers

150 physical servers

HEADQUARTERS

THE SOLUTION

HEADQUARTERS

FULLY VIRTUALIZED

THE BENEFITS

“We can now afford to tackle our 600 field servers. At $5,000 a server, that’s a savings of $3 million over the next three to five years.”

Greg Barton, Senior Analyst, Enterprise Systems GroupCH2M HILL

SELF-SERVICE PORTAL AND PERFORMANCE OPTIMIZATION SOFTWARE SAVINGS OF UP TO $280,000HARDWARE SAVINGS OF UP TO $3 MILLION30 PERCENT REDUCTION IN SERVER MANAGEMENT WORKVIRTUALIZATION THROUGHOUT BROADER ORGANIZATION

REDUCED COSTS

FLEXIBILITY MORE

MOBILITYEASY TO

IMPLEMENTAGILITY

NEXT STEPS

PARTNER WITH A TRUSTED ADVISOR

PARTNER WITH SOMEONE WHO:

Understands your

industry and your business

Understands your

industry and your business

Has IT Expertise

and Competenci

es

Has IT Expertise

and Competenci

es

Can create the right IT solution for

your business

Can create the right IT solution for

your business

Lets you focus on

what matters

most, your business

Lets you focus on

what matters

most, your business

1 2 3 4

A MICROSOFT PARTNER LIKE Rick Ulnick CAN HELP

YOU GET STARTED TODAY!

A MICROSOFT PARTNER LIKE Rick Ulnick CAN HELP

YOU GET STARTED TODAY!