Clink- Targeting the right customer(infograph)
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Raghav uses CLINK’s Precise+ platform to target customers like never before! HERE’S HOW : ROI ROI ROI ROI ROI ROI R ROI ROI ROI ROI ROI OI M A R K E T I N G H E A D Hi, I’m Raghav. I work for a Retail Brand. YOUR PERFECT CONSUMER PROFILE •Card Name •Store category •$$ spent •Offline/Online Transactions •Store Name •Shopping frequency •$$ spent at the store •Location •Demographics CONSUMER UNIVERSE } SHOPPERGRAPHICS filter precisely to find your perfect set of consumers how the campaign reaches the target audience SPENDING HABITS PREFERRED STORE OTHER FILTERS E-MAIL via bank SMS via bank PERSONALISED BANK PAGE COMMUNICATION CHANNELS 20% cashback on your birth- day 407701 15% cashback on purchase of Rs. 999 & above 407702 Get 20% cash- back on your 5th visit 407703 CAMPAIGN CREATION CARD LINKED OFFERS : OFFER REDEMPTION 1 2 3 Offers are automatically redeemed on card swipe Raghav tracks redemptions from his dashboard Cashback issued to consumer by CLINK via Bank Partner `
Transcript of Clink- Targeting the right customer(infograph)
Visiting Frequency
Card Name
Raghav uses CLINK’s Precise+ platform to target customers like never before!
HERE’S HOW :
ROIROI
ROI
ROI
ROIROI
R
ROIROIROIROI
ROIOI
MARKETING HEAD
Hi, I’m Raghav.I work for a Retail Brand.
YOUR PERFECT CONSUMER PROFILE
•Card Name •Store category•$$ spent •Offline/Online Transactions
•Store Name •Shopping frequency•$$ spent at the store
•Location•Demographics
CONSUMER UNIVERSE}
SHOPPERGRAPHICSfilter precisely to find your perfect set of consumers how the campaign reaches the
target audience
SPENDING HABITS
PREFERRED STORE
OTHER FILTERS
E-MAILvia bank
SMSvia bank
PERSONALISED BANK PAGE
COMMUNICATION CHANNELS
20% cashback on your birth-day
407701
15% cashback on purchase of Rs. 999 & above
407702
Get 20% cash-back on your 5th visit
407703
CAMPAIGN CREATION
CARD LINKED OFFERS :
OFFER REDEMPTION
1 2 3
Offers are automatically redeemed on card swipe
Raghav tracks redemptions from his dashboard
Cashback issued to consumer by CLINK via Bank Partner
`
