Climate Change Dreams: Nightmares, Visions and Realities Communicating Solutions not Problems
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Transcript of Climate Change Dreams: Nightmares, Visions and Realities Communicating Solutions not Problems
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Climate Change Dreams:Nightmares, Visions and Realities
Communicating Solutions not Problems
: St. Francis Xavier University
CREATE – June 9, 2011Julian Boyle, P.Eng, Energy Manager
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Why do YOU care about climate change?
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Increase in Carbon Dioxide
Source: http://www.zero-carbon-or-climate-catastrophe.org/image-files/1000-years-of-carbon-emissions.gif
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Increase in Global Population
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Depletion of Oil Reserves
Source: http://peakoilportfolio.com/yahoo_site_admin/assets/images/PeakGraph.160111150_std.jpg
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Moral and Social Implications
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Why Does HRM Care?Large and diverse interest in climate change
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Cities in General• Are vulnerable to climate change• Are part of a global urbanization trend• Contain 50% of global population, yet produce 80% of GHG• Need to effectively plan for:
• Modes of transportation• Where and how people live • Economic opportunities• Where people work • Quality of life
Source: http://r3.iad04t03.c.bigcache.googleapis.com/static.panoramio.com/photos/original/3665599.jpg?redirect_counter=2&st=ts
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Why a local interest in reducing GHG’s?• By promoting the reduction or mitigation of GHG’s
cities can benefit by impacting…• The quality of living• Opportunities• Competitiveness
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The need to reduce GHG’s wasn’t so obvious as a short time ago…• No regional planning existed• No capacity considered• No understanding of issues• No language on climate change• No Dialogue
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HRM Milestones• 1997:• Committed to 20% reduction of 1997 levels by 2012• Blind commitment
• 2005:• Committed to 20% reduction of 2002 levels by 2012
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Application of Formal Policy, HRM• 2004:GHG Inventory• 2005:GHG Action Plan• 2006:25-year Regional Plan• 2007:Community Energy Plan
GHG Inventory
GHG Action Plan
Regional Plan
Community Energy Plan
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The process of adapting a formal policy• Increases:• Awareness• Dialogue• Understanding • Education• Benefits• Costs
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Climate Change EducationSteep knowledge climb on climate change aided by:• Several extreme weather events• Rapidly increasing fossil fuel costs• “Umbrella” of sustainability initiatives• Created tangible results
Source: http://www.ldmsoftware.com/Community/Hurricane/YHZ/Index.htm
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Lessons Learned: Communication1. Timing matters: Make sure the audience is ready;2. Detail of content: Use specifics when forming
“big picture” i.e. sea level rise, fossil fuel costs, etc;
3. Identify problem: Forward the problem with questions that have probable solutions;
4. Initiatives: Use multiple lenses to frame effectively.
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Thank you for your time
QUESTIONS?COMMENTS?CONCERNS?