Cleantech Intellectual Property
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Transcript of Cleantech Intellectual Property
Michael O’Connor Partner, Cruickshank Intellectual Property Attorneys
Cleantech Ireland Meeting10th September 2009
Cleantech Intellectual Property
Introduction
• 1975 intangible asset value of companies in S&P 500 Index ® approximately 17%
• 2005 intangible asset value of companies in S&P 500 Index ® approximately 80%
• Intellectual Property (IP) can no longer be ignored!
Introduction
• IP issues of relevance
• Benefits of developing an IP portfolio
• IP filing strategy
• Recent IP updates
Patents
• Monopoly
• Lasts 20 years
• Does not have to be complex
• Must be new
• Must be inventive
Benefits of Patents
• Barrier to entry
• Access to other markets
• An asset
• Taxation benefits
• Other benefits
Filing strategy – Patents
• Preliminary Patent application
• National Applications
• PCT application
Filing strategy – Patents - Main Factors
• Cost
• Company Profile
• Nature of Invention
Trade marks
• Any sign capable of being represented graphically…..
• Words
• Logos
• Slogans
• Colours
• etc
Benefits of Trademarks
• Facilitate repeat purchases
• Avoid confusion
• Facilitate expansion
• Valuable asset
Filing Strategy – Trademarks
• Similar rules apply
• Cover markets
• Consider future expansion
Recent Updates in IP law
• Green Channel at UKIPO
• Specifically for “Green” or “Environmentally Friendly” inventions
• Speeds up grant procedure significantly, grant in < 1 year
• Publications of Patent informatics on UKIPO website
Summary
• Every company has IPR
• Your IPR have a significant value
• Protection and exploitation crucial
For more information or a free 1 hour consultation contact:
8a Sandyford Business Centre
Sandyford
Dublin 18
Tel: 01 2992222
Fax: 01 2992299
Web: www.cruickshank.ie