class notes: dtc356 1 16.14

dtc 356information, information, information is...

Thursday, January 16, 14

information is/as

http://www.youtube.com/watch?v=3A1LvXRnpVg






how we ‘see’ information matters


how one sees information

• perspective

• positioned

• social

• learned

• dynamic

• cultural

• embedded/naturalized (just ‘is’)


information has a cultural bias


ethnocentrism


information overload*new, old, updated?

http://www.npr.org/2010/11/29/131671951/information-overload-is-not-unique-to-digital-

age


http://www.npr.org/2010/11/29/131671951/information-overload-is-not-unique-to-digital-age






key terms web 2.0

• web as platform

• participation/ co-creation

• crowdsourcing (‘wisdom’ of crowds?)

• folksonomy (and tagging)

• data & metadata

• information shadow (growing?)

• privacy and access (this is a BIG one)


web as...network

co-createdharnessing collective intelligence


• free labor / selective information

• possibilities of / for exploitation

• little or no ‘value added’ (the ‘lick this’ problem...)


metadata

‘information about information’


information shadow(s)


Worldwide, there are over 950 million Facebook users. (Source: Facebook) What this means for you: In case you had any lingering doubts, statistically, Facebook is too big to ignore.


Photo uploads total 300 million per day. (Source: Gizmodo) The Implication: Again, this is an indication of engaged users; also, it is an indication that there are a lot of photos, as well as other information, competing for users’ attention, so target your efforts strategically.


Every 60 seconds on Facebook: 510 comments are posted, 293,000 statuses are updated, and 136,000 photos are uploaded. (Source: The Social Skinny) The Implication: Again, there are a lot of engaged and active users, but also a huge amount of information competing for their attention, so quality and strategy on your part matter.


‘the web is the world’-O’Reily and Battelle (2010)


who?<everyone>


internet users


NOT using the Internet 84% of the world


let’s think about this...Thursday, January 16, 14

the rhetoric of ‘everyone is online’

The art or study of using language effectively and persuasively


class notes: dtc356 1 16.14

Education

Transcript of class notes: dtc356 1 16.14