CIIC Online Education Show

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Targeted | Interactive | Systematic | Vertical Online Education Show Platform Powered by Tag Media TM onfidential © 2009 Shanghai CIIC Education International Co., Ltd.

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CIIC online education show is the 1st online interactive education show platform which provides services from online education show marketing targeting the whole China students to online university lecture live webcasting wherever and whenever you are. Connect your internet and webcast your university to the whole Chinese students now!

Transcript of CIIC Online Education Show

Page 1: CIIC Online Education Show

Targeted | Interactive | Systematic | Vertical

Online Education Show Platform

Powered by Tag MediaTM

Confidential © 2009 Shanghai CIIC Education International Co., Ltd.

Page 2: CIIC Online Education Show

• 298 million Chinese people access to the Internet everyday

• More than 30 million Chinese students access to the Internet everyday

• More than 15% Chinese graduates choose their further study abroad

• 179,800 Chinese students study abroad every year ( Source: Education Ministry

of China, 2008 )

- the 1 Online Interactive China Education Show

Grab the attention of students all over China before your competitors !

st

Page 3: CIIC Online Education Show

CIIC online education show is the 1st online interactive education show platform which provides services from online education show marketing targeting the whole China students to online university lecture live webcasting wherever and whenever you are.

Connect your internet and webcast your university to the whole Chinese students now!

Interactive Targeted Channel Information Delivery System

•400+ Online Channel Coverage•3,000,000+ Chinese Students Online Coverage

Targeted Potential Client

Live Visual Interaction

Targeted Visit

Live Webcasting

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Live Webcasting 30-party webinar/ lecture/ interview

2000+ live webcasting attendees

Whiteboard, PPT, MS documents, pictures, flash,

video, audio sharing

Web page sharing

Annotation

Hand-raising

Text chat

Breakout sessions

Integrated testing ( admission testing )

Polling

Q&A panel

8 language interface including English, Spanish,

French, German and Chinese

Support Windows, Mac and Linux systems

CIIC Online Education Show

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Live Webcasting Open Channels

Key 30-party VIP live visual interaction +

Live

Live

Live

Live

Live webcasting to the whole world

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Live Webcasting Services

Tailor-made Webcasting Kit Production

•E-entrance card ( via email )

•E-newsletter

•E-poster

•E-user’s card

Live Webcasting Set-up and operation

Online operation technical support

Online operation data analytics report

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Interactive Targeted Channel Information Delivery System

400+ targeted online channels

Source

:

Tag System:

“Education”, “Overseas learning”, “English

learning”, “Overseas travel”, “ University

students”

Online Channels:

Duration: 10 days

Frequency: 400*10=4, 000

Targeted Coverage:

Individual IP: 5, 000, 000+

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E-delivery kits:

•E-poster

•E-post / dialogue

•Online streaming videos

•Online newsletter

Online Channels:

400+ Targeted BBS, discussion forums, Social Network

Site, blogs, micro-blogs, customer review, photo, video

websites

Duration: 10 days, 240 hours / online column

Including e-kit production, online posting, daily

update and data analytics

How it works

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The University of Sydney 澳大利亚悉尼大学

EASB East Asia Institute of Management

新加坡莱佛士设计学院Raffles Design Institute

新加坡东亚管理学院

新加坡沙顿国际学校Shelton College International

Singapore Institute of Management 新加坡管理学院

Universität Leipzig 德国莱比锡大学

ELS Language Centers 美国 ELS语言中心

朝日日语Asahi Training

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Packages:

Online Promotion+ Live Webcasting

Online Targeted Channels: 60+ BBS, discussion forums, Social Network Site 40+ Instant Messaging Groups

Duration: 10 days

Targeted client hits: 10, 200

Potential clients: 353 ( online inquiries, online replies )

Client contact information No.: 53

Live Webcasting attendee No.: 24

Attendee location coverage: 9 provinces

3 - month hits in total: 15, 932

Universität Leipzig Online Lecture

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Packages:

Online Promotion+ Live webcasting

Online Targeted Channels:60+ BBS, discussion forums, Social Network Site 50+ Instant Messaging Groups

Duration: 5 days

Targeted client hits: 12, 120

Client contact information No.: 61

Live broadcasting attendee No.: 29

Attendee location coverage: 12 provinces

The University of Sydney Online Lecture and Interview

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Sample ( October, 2009 )

No. Date Time( Beijing Time ) InstitutionOnline Webcasting Topic

1Oct, 7th (WED)

8:00-10:00 AKLAHOMA UniversityAdmission Interview

( in break-out virtual rooms )

2Oct, 15th

(THU)13:00-15:00

ELS Language CenterELS 2010 Online Event Introduction ( institution

introduction, admission policy, career consulting )

3Oct, 16th

(FRI)9:00-11:00 Raffles Design Institute

Raffles VIP 2010 1-5 Online Admission Sessions

( in break-out virtual rooms )

4Oct, 20th

(TUE)13:00-15:00 ASAHI Training

Asahi 2010( institution introduction,

admission policy, graduate career plan, etc. )

6Oct, 31st

(SAT)14:00-16:00 ASAHI Training

Asahi 2010 Online Open Trial Course

( 2-hour live interactive JPLT-1 training course )

CIIC Online Education Show Webcasting Timetable

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General offline education show CIIC online education show

Frequency (Time/Year)

2-5 12

Location 1 location in China Everywhere via internet in the world

Interactive booth Exhibition booth Online tailor-made interactive live channel

Targeted Audience No.

30, 000+ 30 million+ in the whole China area, even more in the whole world

Promotion Cost At least 120, 000 RMB ( more than 17,600 USD )

Starting from 4, 000 RMB ( less than 600 USD ) ( 2-week package )

Promotion Methods

1-to-1 talk 1-to-2000 live presentation

1-to-5 face-to-face Q&A

1-to-30 / 1-to-500 video-talk Q&A

Brochures &CDs E-brochures / E-catalogueE-business card

Sign-up on site Online presentation ( PPT sharing, video, audio, picture sharing, official website sharing )Online admission testingOnline department interview and VIP consulting ( in break-out virtual rooms )Polling

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Item Price Duration Services

Live Webcasting 2, 000 RMB (Less than 300 USD) / hour

Minimum2 hours

1. Live Webcasting channel set-up 2. Entrance interface set-up 3. Tailor-made email entrance card 4. Online platform technical support and operation 5. Attendee IP analysis

Live Webcasting Recording ( online streaming video)

500 RMB (75 USD)/hour

Minimum2 hours 1. Format transfer to wmv, avi, swf, mpg, or rm 2. Services exclude video editing

Interactive Targeted Channel Information Delivery

4, 000 RMB ( Less than 600 USD)/ a week

7 days * 24 hrs

1. Online marketing targeted channel filtering 2. Online post/ post dialogue production ( post/post dialogue writing and graphic design ) 3. Online information delivery, starting from 50 targeted channels 4. Statistics of online post hits, post replies 5. Potential/ interested students contact list ( username, area, telephone, email and specific requirements )

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Online Visual Interactive Education Show

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Confidential © 2009 Shanghai CIIC Education International Co., Ltd.