CIEC AGENT MEMBERSHIP ANUAL - Canada India Education ...ciec agent membership manual date of issue:...

CIEC AGENT MEMBERSHIP MANUAL

DATE OF ISSUE: 1-DEC-2012

Canada India Education Council (CIEC) FACILITATING ENHANCED INFORMATION EXCHANGE & CO-OPERATION

IN THE EDUCATION SECTOR

100 KING ST W, SUITE 5700 TORONTO, ON M5X 1C7

[email protected] TEL: (905) 699 8011 • FAX (905) 864 0580

www.CanadaIndiaEducation.com

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Copyright © Canada India Education Council Inc. 2012

Date of Issue: 1-DEC-2012

TABLE OF CONTENTS

ICE – International Center for Education Page 3

CIEC – Canada India Education Council Page 4

Objectives Page 5

Founding Members Page 6

Services Page 7

Events Page 9

Synergy Page 9

Ed-Mission Page 10

UnFAIR Page 11

iCARE Process – Introduction Page 12

iCARE Pilot Project Update Page 13

Update: iCARE…Now an All Inclusive Process Page 13

iCARE Mandatory Training Page 14

iCARE Benefits & The Need for iCARE Page 15

CIEC Agent Membership Benefits Page 16

Eligibility Criteria Page 17

Testimonials Page 18

Steps Towards Agent Membership Page 19

Initial Review `Page 19

Assessment Review 0

Final Review Page 20

iCARE Process – Sample Timeline Page 22

Membership Decision – CIEC Membership Committee Page 25

Terms of Membership Page 25

iCARE Standards – Introduction Page 27

iCARE Standards Page 27

Organization Page 27

Quality and Integrity Page 27

Engagement with Students and Families Page 28

Engagement with Academic Institutions Page 28

Authorized Use of CARE Logo and CIEC Agent Membership Certificate Page 29

CARE Logo Page 29

iCARE Recognized CIEC Agent Membership Certificate Page 30

iCARE Recognized CIEC Agent Membership Statement Page 30

CIEC Agent Membership Fees Page 31

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ICE – INTERNATIONAL CENTER FOR EDUCATION

ICE was incorporated in Canada in 2003 to provide a one-stop shop to institutions for all their educational needs and services. ICE is a network of resources where institutions can receive up to date information on post secondary and professional educational opportunities globally from experienced professionals.

Our vision is that “Canadian education becomes the preferred choice internationally by attracting 20% of the world’s student mobility by the year 2020.” Albeit a bit optimistic, this vision can only be realized by setting up International liaison/outreach offices in key countries, conducting strategic and penetrative recruiting initiatives, off shore campuses, ‘Fam’ tours for HS Counsellors, Joint programming and other delivery models. ICE’s role is to proactively pioneer international recruitment techniques and market programs based on national and international developments within the education landscape which is evident in each of our new projects events including the “Synergy” series of events held in Toronto, the India ‘Rep’ Office, unFAIR recruiting tours & “Ed-Mission” series of high level education missions to various countries.

ICE’s team is upbeat because of Canada’s reputation of world-class educational offerings, and, as we continue to grow ‘Brand Canada’, this requires a cohesive effort. We make a clarion call to encourage all stake holders to work together to truly make Canada a desirable destination for International students & for educational partnerships. The iCARE process and CIEC Agent Membership category (described in the next few pages) has been authored by ICE and will be the first of its kind operating within the burgeoning Canada-India education corridor. iCARE will be managed & overseen by CIEC under an exclusive operating license from ICE.

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CIEC – CANADA INDIA EDUCATION COUNCIL

CIEC is an independent, national, not-for-profit, member founded, event-driven organization established to operate exclusively within the burgeoning Canada-India education corridor.

CIEC enhances ties and creates opportunities for academic institutions and learners from both countries. CIEC maintains its unique brand identity and its marketing initiatives will be aligned with 'brand Canada'. Based in Toronto, Canada, CIEC is a key organization to help institutions, agents, and students in strategically positioning themselves in an increasingly fierce and competitive international environment.

As the education sector within Canada continues to evolve with the international community welcoming Canadian education and the Canadian government actively encouraging ‘Internationalization’, we at CIEC have stepped up our efforts to deliver value to our clients and prepare Canadian colleges & universities to take advantage of burgeoning developments overseas.

CIEC will meet its mandate by combining corporate governance with the benefits of a public-private partnership balanced with a gentle yet assertive entrepreneurial methodology to remain independent & be financially sustainable. After hearing from our members, CIEC has developed our much anticipated iCARE (Indian Canadian Academic Advisors Representing Excellence) Agent Membership category for agencies, education consultants and advisors.

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OBJECTIVES – CIEC

To promote education ties between Canada and India,

including but not limited to increasing recruiting opportunities, affiliations, partnerships, joint ventures & programming, facilitating off-shore educational options, and organizing trade delegations and other areas of collaboration.

To be able to offer advice to Governments with respect

to policies and programs affecting Canada's relations with India in the education sector and to serve as a forum for exchange of information and views between education providers, academics and associates from the education sector of Canada and India on issues of importance to both countries.

To provide information and advice to institutions from both countries with respect to trade and

investment matters and to conduct programs and carry out research designed to promote trade, investment & economic relations in education.

To improve conditions for Canadian education institutions in India and foreign institutions in

Canada conducting or wishing to conduct academic linkages and exchange programs, and to organize targeted and timely seminars by alumni associations to inform potential students about the merits of an education or exchange program in either country.

To regularly organize counsellor tour’s that would give the counsellors an opportunity to attend

key events & seminars in Canada and meet Canadian Institutions to familiarize themselves with Canadian education. The Canadian Institutions will benefit by receiving brand recognition amongst key academic influencers.

To mobilize resources and assets online using social networking tools to foster an awareness and the creation of an 'academic community' for sharing of information between academia, students, agents, HS counsellors and other like-minded groups to 'connect' with each other.

To create a 'clearing house' of information and develop a highly potent and interactive database that can be utilized within the academic community to benefit users and update them of key events and activities which may be of interest.

To deliver value by personally visiting and/or meeting every member Institution at least once a

year, to share sector updates, discuss membership benefits, solicit feedback & share potential opportunities.

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FOUNDING MEMBERS – CIEC

http://www.pwc.com/in/en/index.jhtml

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SERVICES – CIEC

EVENTS – NETWORKING / RECRUITING / EDUCATION DELEGATIONS

CIEC hosts numerous events, including networking & recruiting events and hosts numerous education delegations. In addition, with the launch of iCARE, CIEC will introduce education agent training (provided by DFAIT) as well as networking events and webinars to ensure iCARE Agent Members are up-to-date on recent developments and continue to provide quality services to students and the education institutions they serve. CIEC members and iCARE Approved Agent Members enjoy discounted or exclusive access to our events. Some of our most popular events are described below. For a complete list of past events, please visit: http://www.canadaindiaeducation.com/APastEvents.aspx

CIEC WEBINARS

CIEC holds quarterly webinars to facilitate the exchange of information and promote the ‘Canada-India education corridor’. CIEC webinars are a cost-effective medium through which education institutions and key stakeholders can connect with each other or promote their programs to education agents and students, agents can network with Canadian institutions and take part in iCARE training seminars…CIEC can work with different levels of government to promote and build awareness of the Canadian education sector.

CIEC NEWSLETTER (DISHA)

CIEC’s quarterly newsletter is distributed to over 19 000 subscribers, including Canadian & Indian government officials, Colleges and Universities, education insiders and education agents. It is also regularly updated and archived on the CIEC website. CIEC’s goal is to inform readers of key developments in the Canada-India education corridor and CIEC members often share their expertise via article contribution. Academic & Corporate members, sponsors and iCARE Recognized Agent Members enjoy plenty of ‘marketing opportunities’ via links, logos and advertising spots in our newsletter and targeted email campaigns. To view Disha, visit: http://canadaindiaeducation.com/Members/index.php/news/

CIEC WEBSITE AND SOCIAL NETWORKING SITES

CIEC provides exposure for its members by posting links and multimedia profiles of all Academic, Corporate & Agent Members, as well as sponsors on our website as well as social media channels such as Facebook, LinkedIn & Twitter. CIEC promotes its members activities regularly via social networking sites and continually strives to build an online community, further fostering brand awareness. CIEC’s “Student Resources” page will serve as a ‘student guide’ to studying in Canada and online initiatives are under development to ensure CIEC remains the hub of activity in the Canada-India education sector.

Website: http://canadaindiaeducation.com/Members/

Facebook Page: www.facebook.com/CanadaIndiaEducation

LinkedIn: www.linkedin.com/in/hneemuchwala

http://www.canadaindiaeducation.com/APastEvents.aspx

http://canadaindiaeducation.com/Members/index.php/news/

http://canadaindiaeducation.com/Members/

http://www.facebook.com/CanadaIndiaEducation

http://www.facebook.com/CanadaIndiaEducation

http://www.linkedin.com/in/hneemuchwala

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Linkedin Group for Education Agents:

Twitter: www.twitter.com/CanadaIndiaEdu

STUDENT ADVISORY FORUM

CIEC actively engages the international student community via our ‘CIEC Student Discussion’ Facebook group. Designed to connect current, potential students and alumni with education insiders such as admissions officers, professors, recruiters, guidance counsellors and other students, the Discussion pages and various threads allows students to voice their concerns and make informed decisions about their education options. iCARE Approved Agent Members are active on this forum and have established themselves as caring education counsellors to a large audience of students and education providers. All questions and answers will be archived on our Student website pages for future viewing.

Please visit: http://www.facebook.com/CanadaIndiaEducation#!/groups/CIECstudent/

EMAIL CAMPAIGNS

CIEC works tirelessly to grow and continuously update our database, currently containing over 19 000 key contacts. Our strong distribution list allows us to reach key stakeholders and thought leaders among institutions, governments and businesses. CIEC promotes its members’ activities through e-mail campaigns that are targeted to reach the right audience, be it academia, agents or government officials.

CIEC BROCHURE PREPARED FOR SPECIFIC EVENTS & MISSIONS

A one page advertisement in the CIEC brochure will be provided to members and CIEC Agent Members. This brochure will be distributed to Indian NGO’s, State & Central Governments, Ministries of Education, Canada bound International students in India, Chief Ministers Offices, Chambers of Commerce, HS Counselors that send students overseas, Business Associations & key institutions besides prominent ‘International’ educational establishments in India, Chambers of Commerce and associations.

http://www.twitter.com/CanadaIndiaEdu

http://www.facebook.com/CanadaIndiaEducation#!/groups/CIECstudent/

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EVENTS – CIEC

Below are a few CIEC events. For a complete list of past events, visit: http://www.canadaindiaeducation.com/APastEvents.aspx

Since 2006, the stunningly successful, 'independently

funded’ & sponsor supported' Synergy’ networking events

focus on Canada-India educational initiatives have become a ‘must attend’ fixture for institutions and

academics working the 'Canada India education corridor'. Attendees enjoy a unique opportunity to:

Exchange ideas via a focused networking event to further the interests of those already involved in or contemplating involvement in this dynamic education corridor Explore opportunities in this burgeoning sector and build an awareness & collaborative approach in sharing each other’s experiences and pitfalls to avoid. An opportunity to highlight your programs to peers and receive effective marketing tips, network with stakeholders active in both markets and benefit from existing synergies.

2009

"...I am pleased to greet the participants of Synergy III, which this year addresses, two of Canada’s largest trade partners for educational services: China and India."

Hon. Stockwell Day

Minister of International Trade and

Minister for the Asia-Pacific Gateway

2008

"The conference will prove an excellent opportunity to exchange

ideas and learn from each other about the evolving opportunities in

the education arena." Hon Joseph Caron,

Canadian High Commissioner to India

http://www.canadaindiaeducation.com/APastEvents.aspx

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2008, 2010, 2011

MMUUMMBBAAII •• AAHHMMEEDDAABBAADD ••

HHAARRYYAANNAA •• NNEEWW DDEELLHHII

Ed-Mission was created to provide a means for Senior Executive level Canadian delegation of Universities and Colleges to visit strategic education centers in India.

Why attend?

Visibility & Knowledge transfer: Make exclusive presentations & get exposure to global best practices.

Network: Meet national & international education experts, corporations & government.

Collaborate: Conduct 1-on-1 meetings with Higher education providers, corporations and government.

Showcase: Display your programs and training courses to corporations and ‘feeder institutions’. Following the spectacular success of the inaugural “Ed-Mission" to India in November 2008, ICE and CIEC, in collaboration with the Indo-Canada Chamber of Commerce (ICCC) and the Indo-Canadian Business Chamber (ICBC) brought high-level education delegations to key cities in India in January 2010 & November 2011, which met key players within the Indian Government, Chief Ministers, Ministries of Education, Chambers of Commerce, business associations and key education institutions to explore opportunities in the burgeoning Canada-India corridor to 'Internationalize' Canadian education.

CIEC’s Chair Hon. Pierre S Pettigrew, PC welcomed a delegation of leading Indian & Canadian Colleges | Universities in Toronto. CIEC has facilitated and attended a Higher Education Summit in New Delhi which featured keynotes by India’s Union Minister for Human Resource Development & Communication, Hon. Kapil Sibal and University of Toronto’s Prof. David Naylor.

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After organizing annual Student Recruitment Fairs for over 6 years covering 7 Asian countries, CIEC unveiled a unique recruitment fair model that was widely embraced by students, schools & education agents called ‘unFAIR.’

unFAIR (2010): Based on principles of strategic and penetrated marketing, the 'unFAIR' concept is exactly what a typical student recruiting fair is NOT. A recruiting fair involves drawing students or 'souvenir hunters' to an expensive banquet room in a luxury hotel, at times creating a 'busy' feeling.

Having organized such fairs for a number of years and after listening to our clients, we created the “unFAIR" concept which is more penetrative & targeted in terms of providing specific recruiting solutions. “unFAIR" reverses the traditional recruiting fair and instead empowers the recruiters to visit strategically selected HS & Jr. Colleges to interact and engage directly with students, meet guidance counselors and possibly parents of students in a relaxed 'town hall style' environment to discuss career goals & how to get there. unFAIR 2010 was a stunning success where we visited 17 high schools in 5 days across key, education-centric cities in India.

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iCARE PROCESS – INTRODUCTION

Globally, student interest in postsecondary education is increasing at the same time as Canadian community colleges and universities are seeking greater internationalization and showing a keen interest to seek foreign students and partnerships around the globe. The time is therefore right to forge closer links between Canadian institutions and their foreign counterparts, both in the area of student recruitment and also in forging partnerships, affiliations, joint programming and facilitating an exchange of faculty & scholars. To further strengthen the partnership(s), CIEC has launched a much lauded and highly anticipated Agent Membership Category called ‘iCARE’ (Indian-Canadian Academic Advisors Representing Excellence) designed to act as an means for agencies that recruit students to Canadian accredited colleges, universities and other educational institutions to, with the help of CIEC and its Membership Committee, assess their services and ultimately fulfill their goal of providing a level of service that is at par with the expectations of students and Canadian academic institutions. By undergoing the CIEC Agent Membership Approval Process, otherwise known as the iCARE Process, agents will be evaluated on their compliance with a set of standards known as ‘iCARE Standards’. iCARE Standards are listed in the latter part of this document. The iCARE Process is carried out by CIEC Personnel, the final step of which is called the Final Review. The Final Review consists of the Report obtained from Quality Assurance Reviewers who oversee the 1-day site visit of the agency’s headquarters* as well as information submitted in previous stages of the process such as the Application Form & Assessment Report, third party testimony, references from Canadian Colleges & Universities and other information deemed relevant to the Membership Decision. The CIEC Executive Team then decides if an agency will be granted CIEC Membership (Membership Decision), in consultation with the Membership Committee. The Membership Committee is an anonymous advisory body comprised of three individuals from major Canadian academic institutions across Canada. *The site visit or other portions of the iCARE Process may be waived if an agency is able to produce documented evidence of satisfactory compliance with iCARE Standards or CIEC attains positive feedback from the Membership Committee. CIEC may choose to progress reputable education agents through the iCARE Process at their discretion. The Membership Decision is ultimately decided by the CIEC Executive Team and cannot be contested. A current listing of members of the CIEC Executive Team can be found at www.CanadaIndiaEducation.com. For additional information related to CIEC, please visit: www.CanadaIndiaEducation.com For more information about the iCARE Process, CIEC may be contacted by e-mail at [email protected] or by contacting us:

CANADA INDIA EDUCATION COUNCIL 100 KING ST (W) # 5700, TORONTO, ON CANADA M5X 1C7

http://www.canadaindiaeducation.com/

http://www.canadaindiaeducation.com/Default.aspx

mailto:[email protected]

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iCARE PILOT PROJECT UPDATE

CIEC is proud to announce our much-lauded iCARE Pilot Project has been a tremendous success, and we would like to introduce education stakeholders to our first iCARE-Recognized CIEC Agent Members, recently announced at our blockbuster 'Synergy 2012' networking event. This select group of iCARE Agents have demonstrated their commitment to providing quality education consulting services. To learn more about out agent members, please visit: http://canadaindiaeducation.com/Members/index.php/category/agents

EDU WORLD- Gold Star

MARCONIS INSTITUTE - Silver Star

VALMIKI GROUP - Bronze Star

KANGAROO STUDIES - Bronze Star

REYNA OVERSEAS - Bronze Star

CIEC Agent Members (iCARE) undergo a rigorous membership approval process & regular training provided by DFAIT to promote transparent, effective and ethical education consulting & student recruitment.

UPDATE: AFTER HEARING AGENT AND ACADEMIC FEEDBACK,

iCARE IS NOW AN ALL INCLUSIVE PROCESS

It has been brought to our attention that some agencies that might not be deemed eligible for membership under the previous model still dedicate their agencies to delivering quality, ethical services. For that reason iCARE is now a more inclusive process that evaluates agencies on the efforts they take to improve their services more so than a strict compliance with iCARE standards.

It is our hope that a more inclusive process will encourage more agencies to follow the iCARE Standards, provide more agencies access to CIEC Resources that will help them succeed and will create a more immediate and lasting change in the student recruitment market.

If there is documentary evidence that an agency is found to have engaged in unethical, unlawful or fraudulent business practices or is deemed a potential hazard to CIEC and/or in the opinion of the Membership Committee is considered not suitable or qualified, they will be asked to withdraw themselves from being considered for CIEC Membership and/or continuing the completion of the iCARE Process. The rigorous Self-Assessment Review and Staff Assessments, as well as training provided by DFAIT will aid deficient agencies improve their quality of service. Thank you for your continued involvement and interest in the Canada-India education corridor. We will always try to answer our members’ and candidates’ questions in a timely manner and provide them with any support they need. We will gladly reach out to our extensive network on our iCARE Agents’ behalf and forward any questions to the respective stakeholders and authorities on the subject. We will also update iCARE Agents regularly on events and activities within the education sector relevant to recruitment agencies and share updates and potential opportunities in the education sector.

http://www.canadaindiaeducation.com/Synergy2012.aspx

http://canadaindiaeducation.com/Members/index.php/category/agents

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iCARE MANDATORY TRAINING

All education agents employed at iCARE Recognized CIEC Member Agencies are required to take DFAIT's course for education agents. The lead agent at the agency headquarters (agency contact) must also pass the exam. CIEC invites agents who have already taken the exam to apply for CIEC agent membership and attain a certificate of their compliance with iCARE Standards. Please see the below excerpt from www.CanadaCourse.ca:

The Canada Course for Education Agents was produced by Foreign Affairs and International Trade, Canada in cooperation with the Canadian Consortium for International Education and Marketing (CCIEM) and ICEF. The Canada Course supports professional development for agents specializing in Canada as a study destination.

By taking the Canada Course, agents will acquire a firm foundation in the benefits and organization of Canada's education systems, and will gain access to resources with which to help international students study in Canada at the most appropriate institutions and in the best programs for their goals.

The Canada Course is intended for education agents but is open to anyone who would like to register and gain access to the comprehensive content describing education options in Canada. A fee is only applied for education agents wishing to take the examination during announced exam dates.

All education agents should be aware of Citizenship and Immigration Canada Bill C-35.

Please visit www.canadacourse.ca to register for the course.

http://www.canadacourse.ca/

http://www.cbie-bcei.ca/?page_id=1269

http://www.icef.com/

http://ccea.onlinetrainingnow.com/users/new?formtype=student&course_id=39

http://www.cic.gc.ca/english/information/representative/faq.asp

http://www.canadacourse.ca/

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iCARE Benefits

NEED FOR iCARE

Regulation for the burgeoning education agency / consulting sector in India

Need for a consolidated database of 'Agents & Consultants'

Map the potential from different 'Agents & Consultants' to measure ROI from different referral sources

Increase accountability and responsibility of 'Agents & Consultants' towards students and Institutions they represent

Safeguard against deceptive and questionable activities. Helps protect students

BENEFITS OF iCARE

Saves cost and valuable time by 'pooling resources' for Institutions

Improve efficiency within the recruiting process

Greater exposure of the Institution to the Indian market with quality Agents & Consultants

Increased accountability and introduction of ‘new’ agents by providing web links & guidance

Pan India database covering agents & counsellors in secondary and tertiary cities in India

Increased awareness about the different types of courses and Institutions in Canada

Empowering students to make informed decisions and a source of assurance for parents

Canadian Institutions can better understand student trends and ability and adapt their marketing and promotional activities accordingly

Better students = Better results = Better retention = Better reputation

BENEFITS OF iCARE FOR AGENTS

Acquire a recognized document to validate their Organization’s willingness and continual effort to improve their services and the role they play in guiding students in the right direction

Increase awareness about the different education options as well as types of courses and Institutions in Canada by attending regular training sessions and networking opportunities

Remain informed about the latest developments and receive regular updates in the burgeoning 'Canada-India education corridor'

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CIEC Agent Membership Benefits

Becoming a CIEC Agent Member means validation and recognition of your expertise & ethical business practice. It is a pledge to uphold the iCARE Standards tested by the Candidate Agency’s willingness to undergo the rigorous Membership Approval Process and commitment to regular training sessions. Universities and Colleges are keen to use agents who can be trusted to uphold their image and represent the Institution honestly and efficiently. Students, visa officers & government bodies also seek established agents who have built a name and reputation for themselves and are recognized by their peers. CIEC Agent Members gain exposure among these key players through various marketing campaigns, networking opportunities, and presence on the popular CIEC website & social media channels. The iCARE Process represents transparency, efficiency, ability and experience. Once recognized as an iCARE Recognized Agent Member, agents will be acknowledged as an ethical, trusted agency that strives to improve their quality of service and is dedicated to corporate social responsibility. Canada India Education Council (CIEC) and our iCARE Process is the first of its kind operating exclusively in the ‘Canada-India education corridor’. CIEC Membership is vital for expanding your opportunities in Canada. Other benefits of becoming an iCARE-Recognized Agent Member include:

Use of CARE logo on website, business cards, letterheads, publications and goodwill of the ‘CIEC’ brand

Display of CARE - Recognized Membership Certificate and Membership Statement on your publication/marketing initiatives

A listing in the quarterly CIEC online newsletter, ‘Disha,’ for newly recognized agents and continuous opportunities for marketing on the CIEC website, newsletter, events and e-mail campaigns distributed to 19 000 education stakeholders

Listed as a recognized iCARE agent on CIEC’s website (with a dynamic profile linking to your services) and social networking platforms

Access to utilizing the CIEC Representative Office in Toronto to establish your presence in Canada. CIEC can also arrange face-to-face interviews at our member institutions

Exposure at our annual ‘Synergy’ blockbuster networking event. Includes a reduced registration fee and for agents arriving from India, airport pick-up & a one-night free stay at a nearby or Conference hotel

Greater visibility and recognition by CIEC member colleges and universities as well as other academic and government institutions in both Canada and India

http://canadaindiaeducation.com/Members/index.php/news/



http://www.canadaindiaeducation.com/Syn2012Photos.aspx

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Exclusive airport pick-up offered to CIEC Agent Members to their student coming to Canada (under development)

Access to CIEC webinar networking and training events as well as annual training and testing provided by the Department of Foreign Affairs (DFAIT)

Opportunity to establish your reputation and promote your business through an advisory position on our ‘Student Discussion’ Facebook group. Your answers will be archived on our website for future viewing

Personalized assistance & insights in growing your network of reputable Canadian institutions & other on the ground support CIEC is able to provide to assist in student recruitment

ELIGIBILITY CRITERIA

CIEC Agent Membership is available for international recruitment agencies and established self-employed counsellors offering recruitment services to Canadian colleges and universities accredited by the CMEC – Council of Ministers of Education, Canada. The Candidate Agency must have two (2) years of experience recruiting international students as of the Date of Application. CIEC Membership is not available for sub-agents or franchises. Besides these eligibility criteria, Agencies must demonstrate satisfactory compliance with iCARE Standards as outlined in this document and/or a sincere effort to improve areas that may be found lacking.

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TESTIMONIALS

Building on an established record of solid performance, CIEC brings people and institutions together effectively, efficiently, and intelligently. Knowledge of international conditions, strong networks and sensitivity to cultural differences enable CIEC to lead in creating dialogue and exchange between Canada and India...

Professor Roseann O’Reilly Runte President & Vice Chancellor Carleton University and Academic Advisor

Thank you for the great news…and all your effort and time for this process. We are very excited to have this for Edu World.

Sonal R Hariyaa Managing Director Edu World

Greetings from Valmiki Group. I would like to thank you & your team for your support and look forward to working closely with CIEC as this Council identifies legitimate and professional educational consultants and helps us in promoting Canadian education in India. As a member of iCARE, I also appreciate your assistance in strengthening our relationships with quality Canadian universities and colleges….

Ln. Surya Ganesh Valmiki Chairman and Managing Director Valimiki Group We feel proud to be a member of CIEC and iCARE. With the support of Mr. Husain and Ms. Eva we’ve been able to finish the process of membership of iCARE. Looking forward to working closely with CIEC to promote Canadian education with more knowledge and skills…. Ritesh Desai

CEO

Reyna Overseas

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STEPS TOWARDS AGENT MEMBERSHIP

CIEC follows a three-step process in ensuring external quality assurance, namely -

Initial Review

Assessment Review

Final Review

INITIAL REVIEW

The Initial Review phase of the Agent Membership Process consists of the successful completion of the Application Form, payment of the Application Fee and sending Supporting Documents. CIEC will not process any documentation until after receipt of the Application Fee. It is advised that an agency send their Application Form and Supporting Documents at the same time. The initial Review is carried out by CIEC staff and once approved, an agency is thereby known as a ‘Candidate’ for CIEC Agent Membership

APPLICATION FORM

Agencies who wish to become ICARE Recognized or have any further questions are requested to contact CIEC at [email protected]. A detailed flowchart of the Agent Membership Approval Process, a list of Benefits of ICARE, an outline of fees, and frequently asked questions (FAQ) are found on our website www.CanadaIndiaEducation.com Application Forms as well as all other material submitted to CIEC will be held in strict confidence and will not be released to third parties not directly involved in the iCARE Agent Membership approval process.

SUPPORTING DOCUMENTS

An agency has 3 weeks from the date of application to submit scanned copies via email of the following supporting documents:

1. Incorporation registration form/articles of incorporation of the agency. 2. Proof of Address (lease agreement or telephone/utility bill...)

If an agency does not submit all required documents they will be notified via email and will have 4 weeks to secure their candidacy.

CANDIDACY DECISION

mailto:[email protected]

http://www.iceunlimited.com/

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CIEC will determine an applicant’s candidacy for CIEC Membership on the criteria of reputation, credibility and authenticity through verification of supporting documents and information submitted through the Application Form. CIEC may also base their decision on information obtained from accessible public records such as those pertaining to prior business practice. Once an agency is approved for Candidacy, they can proceed with the Agent Membership Process, the 2nd step being the Assessment Review. Successful completion of the Initial Review in no way guarantees the agency will become an iCARE Recognized CIEC Member. The CIEC team will notify an agent of their successful bid for Candidacy and will keep them informed of the next steps in the Agent Membership Process. iCARE Candidates are prohibited from publicizing or in any way advertising their completion of the initial Candidacy stage.

If an agency’s application is not accepted, CIEC will notify the agency of their unsuccessful bid and will allow the Agency to make necessary changes and/or re-submit documents to secure its candidacy.

ASSESSMENT REVIEW

The Assessment Review is the second step of the Agent Membership Process and consists of the completion of the Assessment Report by the Agency Contact, completion of the Staff Assessments by Agency Headquarters staff and payment of the Membership fee.

ASSESSMENT REPORT

The Assessment Report and Staff Assessment are designed to demonstrate the agency’s compliance or willingness to comply with iCARE Standards. Agents will be asked to evaluate their agencies in areas such as, but not limited to:

Ethical business practice

Organizational structure

Student Counselling The Assessment Report and Staff Assessments will be reviewed by CIEC Personnel. Once successful, the Candidate Agency will be notified of their eligibility to proceed to the Final Review.

FINAL REVIEW

The Final Review phase of the Agent Membership Process is comprised of the Site Review(s) and the Membership Decision. Its primary purpose is to ensure the Candidate Agency complies with iCARE Standards. The Final Review site visit will be conducted by a Quality Assurance Reviewer and includes interviewing agency officials, staff and counsellors, interviewing select students and/or validating information provided by the Candidate Agency during previous stages of the Agent Membership Process. Quality Assurance Reviewers are selected on the basis of expertise and integrity. The Membership Decision is carried out by the CIEC Executive Team, in consultation with the Membership Committee.

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The Final Review site visit or other portions of the iCARE Process may be waived if an agency is able to produce documented evidence of satisfactory compliance with iCARE Standards or CIEC attains positive feedback from the Membership Committee. CIEC may choose to progress reputable education agents through the iCARE Process at their discretion.

FINAL REVIEW – SITE VISIT(S)

CIEC will suggest possible dates for the Final Review Site Visits, which will take place at the agency headquarters. The Final Review will be conducted over the course of 1 day for each location chosen. During this 1 day visit, Quality Assurance Reviewers will ensure the Candidate Agency demonstrates:

1. Familiarity with the Canadian education and legal system, including, but not limited to: a. Types of academic institutions and programs b. Scholarships, and grants available to international students c. Tuition, accommodation and travel costs associated with studying in Canada d. Cultural differences/difficulties & student services available to international students

2. A high degree of credibility, trustworthiness and transparency via:

a. Validation of information attained from the Application Form, Supporting Documents and Assessment Report

b. Interviews with former/current students who have utilized the services of the recruitment agency discussing agency’s Mission, governance, finances, and marketing strategy

c. Conducting interviews and/or assessing by means of an examination all levels of staff, including owners, senior managers and counsellors about their responsibilities, ethics and roles in providing quality services

d. Observing the agency’s day-to-day business operations e. Review of internal documents available on-site, including student and institutional records

The Site visit will be conducted as follows:

Tour of the site & introductions to different members of agency staff

Validating documents submitted previously and available on-site o Application Form, Supporting Documents and Assessment Report o Records of Complaint

Observing the day-to-day operations of the recruiting agency o Agency organization and efficiency o Quality of agency’s counselling services

Assessment of leadership and staff through discussions and interviews

Optional: Conducting interviews with students

Finalizing the Final Review Report The Quality Assurance Reviewer will submit their findings in the Final Review Report along with their personal recommendations. Upon receipt of the Final Review Report, the CIEC Executive Team, in consultation with the Membership Committee, will have 6 weeks to make its Membership Decision based on deliberating the information collected in the Final Review Report and previous phases of the Agent Membership Process.

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The Candidate Agency will receive a full schedule and detailed instructions as to how to prepare for and assist the Quality Assurance Reviewer(s). All records must be in order and leadership staff present on premises during the Final Review stage. The Candidate Agency will bear all associated costs of the Final Review except for airfare to India, which is included in the Membership fee. Associated costs include the Quality Assurance Reviewer’s direct travel expenses (economy class air and/or ground transportation when traveling between multiple site locations if necessary), meals and accommodations for one night. An agency may choose to arrange suitable transportation and accommodation themselves or be billed for the costs. It is imperative that the Candidate Agency not provide the Quality Assurance Reviewer with gifts or unsolicited lodging or meals, so as to preserve the integrity of the iCARE Process. Quality Assurance Reviewers are highly knowledgeable of iCARE Standards and all aspects of international study and student recruitment. Any privileged and confidential information shared through the iCARE Process will be maintained in strict confidence.

iCARE PROCESS – SAMPLE TIMELINE

The below sample timeline for the iCARE Process is a sample guideline and may not reflect the actual timeframe for the Agent Membership Approval Process. The maximum time allotted for each step is shown; in actuality the time elapsed may be shortened by factors such as:

Candidate Agency’s speed and attention to detail in submitting required documents such as the Application Form, Supporting Documents and the Assessment Report

Full Co-operation with CIEC in booking the earliest and most suitable date(s) for the Final Review Site Visit

The availability of Quality Assurance Reviewers & the advance scheduling of the CIEC Membership Committee Team

Additionally, the site visit or other portions of the iCARE Process may be waived if an agency is able to produce documented evidence of satisfactory compliance with iCARE Standards or CIEC attains positive feedback from the Membership Committee. CIEC may choose to progress reputable education agents through the iCARE Process at their discretion.

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INITIAL REVIEW: 1 – 2 MONTHS

Agency familiarizes themselves with the iCARE Manual and request Application Form

Agency submits the Application Form

o Within 4 weeks of receipt of the document

Agency submits the Supporting Documents


Agency pays the Application Fee

CIEC Staff process the Application Form & Supporting Documents upon receipt of payment

CIEC Staff notify the Agency of their eligibility to proceed to the Assessment Review (Upon successful

completion of the Initial Review an applicant becomes a Candidate for CIEC Membership)

o within 4 weeks of receipt of all documents

o If an agency does not complete/submit all required documents they will be notified by email and

will have 4 weeks to secure their candidacy

ASSESSMENT REVIEW: 1 – 2 MONTHS

Agency submits the Assessment Report


Agency submits the Staff Assessments


Agency pays the Membership Fee

CIEC Processes the Assessment Report & Staff Assessments upon receipt of payment

CIEC Staff notify the Agency of their eligibility to proceed to the Final Review

o within 4 weeks of receipt of all documents

o If an agency does not complete/submit all required documents they will be notified by email and

will have 4 weeks to secure their candidacy

FINAL REVIEW: 2 – 4 MONTHS

CIEC suggests possible dates for the Final Review Site Visit

o No later than 12 weeks from the date that the Candidate Agency is permitted to proceed to the

Final Review.

Candidate Agency decides on a Site Visit date

o Within 2 weeks

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CIEC/Quality Assurance Reviewer conducts Site Visit

o Tour of the site & introductions to different members of agency staff

o Validating documents submitted previously and available on-site

Application Form, Supporting Documents and Assessment Report

Records of Complaint

o Observing the day-to-day operations of the recruiting agency

Agency organization and efficiency

Quality of agency’s counselling services

o Assessment of leadership and staff though discussions and interviews

o Optional: Conducting interviews with students

o Finalizing the Final Review Report

Quality Assurance Reviewer submits Final Review Report and Materials Collected

o within 2 weeks of the date of the Site Visit

CIEC Executive Team and Membership Committee meets to decide the Membership Decision

o within 6 weeks of CIEC’s receipt of the Final Review Report

CIEC Personnel notify the Agency of the Membership Decision

o If an agency is denied CIEC Membership, they will be issued a Letter of Recommendations

They will have 6 weeks from the date of issue to remedy all deficiencies listed in the Letter

of Recommendations

If unable to correct deficiencies within 6 weeks, the Candidate Agency may reapply for CIEC

Membership after 1 year

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MEMBERSHIP DECISION – CIEC MEMBERSHIP

COMMITTEE

CIEC Personnel is responsible for advancing a Candidate Agency through the Agent Membership Process, and ultimately, the CIEC Executive Team, advised by the CIEC Membership Committee, determine if an agency is to be granted iCARE Recognition. Although unsuccessful agencies will be sent a ‘Letter of Recommendations’ and given time to correct any deficiencies, the Membership Decision cannot be contested or overturned if the agency is unable to satisfy the recommendations passed by the Membership Committee. The Membership Decision will be formulated by taking into account all information collected through the Agent Membership Approval Process, including any relevant information received by CIEC from third party sources. CIEC staff, the Executive Team, and the Membership Committee are bound by a confidentiality Agreement to maintain any & all Agency information in strict confidence. The Membership Committee is an anonymous advisory body comprised of three individuals from major Canadian academic institutions across Canada. The Membership Decision is ultimately decided by the CIEC Executive Team, in consultation with the Membership Committee.

INELIGIBLE FOR MEMBERSHIP

If a recruitment agency is denied CIEC Membership, they will be notified and issued a Letter of Recommendations. If the recruitment agency is able to remedy all deficiencies listed in the Letter of Recommendations within 6 weeks from the date of issue of the Letter of Recommendations, they will be granted CIEC Agent Membership. All efforts will be made to work with the agency to help them attain CIEC Membership. If an agency is not able to correct their deficiencies in the time allotted, they may re-apply for CIEC Membership after 1 year.

TERMS OF MEMBERSHIP

CIEC Membership is granted for a 3 year period. An agency has the option of remaining recognized for another 4 years by paying the bi-annual Renewal fees. Upon approval for CIEC Membership, CIEC will publish the agency’s name & logo, location(s) of operation, number of offices, Membership ‘class’ or star (based on the number of students recruited annually to Canada) and links to their website via CIEC’s Homepage (www.CanadaIndiaEducation.com) Agencies ineligible for CIEC Membership will NOT be published. Further, all documents related to the Agent Membership Approval Process (including but not limited to the Application Form, Assessment Report and the Final Review Report) are confidential documents and will not be made public by CIEC.

DURING PERIOD OF MEMBERSHIP

http://www.canadaindiaeducation.com/

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After attaining iCARE Recognition/CIEC Membership the agency is expected to uphold their quality of service to remain a Member. To facilitate this process, it is mandatory that iCARE-Recognized recruitment agencies undergo DFAIT’s agent training annually, and it is recommended that agencies attend CIEC webinars & networking events and remain involved in CIEC activities to gain exposure among academic institutions and students.

MEMBERSHIP PERIOD

An CIEC Agent Membership period lasts a maximum of 7 years. This includes the initial 3-year period of Membership and optional two bi-annual Renewal terms. The recruitment agency must then indicate if it wishes to undergo the iCARE Process again to be re-approved for membership.

TERMINATION OF MEMBERSHIP

Misuse of the iCARE brand, failing to comply with iCARE Standards and misrepresentation are considered sufficient grounds for termination as outlined in the Terms and Conditions. However, effort will be made to resolve any issues before terminating the membership of an iCARE Recognized Agency.

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iCARE STANDARDS - INTRODUCTION

iCARE Standards are standards set up to promote ethical and quality recruitment services for students and educational institutions across Canada. They serve as guidelines to measure a Candidate Agency’s eligibility for CIEC Membership. CIEC Personnel and Quality Assurance Reviewers may use materials submitted to CIEC, assessments, public and internal records, and staff, student and third party interviews as well as any other means available to them to gauge an agency’s compliance with the following iCARE Standards. iCARE Candidates must either demonstrate that they abide by these standards or that they, while lacking in some regards, have dedicated themselves to complying with the iCARE Standards and are willing to make the necessary efforts. Agencies that consider themselves deficient or would like to improve the quality of their services will find it beneficial to undergo the in-depth iCARE Process, gain access to CIEC resources such as training and share their experiences and pitfalls with CIEC and other iCARE Agents. iCARE Standards will be reviewed on a periodic basis by the iCARE Executive Team and Membership Committee and may be modified to improve the iCARE Process and iCARE/CIEC brand.

ii CC AA RR EE SS TT AA NN DD AA RR DD SS

I. Organization

a. Mission is reflected in all Candidate Agency’s recruitment activities. It provides a framework for planning and management.

b. Governance and Ownership is transparent and any changes are immediately reported to CIEC.

c. Management is effective, as proven through the implementation of policies, procedures, and organizational structures that assist the recruitment agency in accomplishing its goals. Human Resources management is guided by principles of competency, reputation and ethics.

d. Financial resources are optimized to provide quality services and meet goals.

II. Quality and Integrity

a. Candidate Agency demonstrates thorough familiarity with the Canadian education system. Students are consistently provided current information regarding:

I. Academic institutions, program offerings, academic prerequisites and admissions requirements such as language proficiency

II. Scholarships and awards

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III. Tuition and fees

IV. Information regarding study permits and temporary visas & (non) immigration laws

V. Estimate cost of health insurance, accommodation, travel and personal expenses

VI. Information on National, Provincial and institutional support services available for international students

VII. Rate of graduation, market demand by field and employment prospects

VIII. Other matters of concern to international students such as transferability/portability.

b. Marketing and advertising initiatives do not misrepresent the agency’s capabilities and past performance.

c. History of conducting business in a transparent and unbiased manner with students, organizations, and academic institutions. It is unacceptable for an agency to claim a special relationship with immigration services, represent their services as mandatory or provide false information about academic institutions, national systems of education or immigration and other recruiting agencies.

d. Candidate Agency accepts full responsibility for any actions of its staff and takes a proactive approach to preventing conflicts of interest. An effective and fair complaints processing mechanism ensures deficiencies can be isolated and corrected.

e. Student services fees are transparent and fair. The recruitment agency has a transparent and publicized refund policy.

f. Care is taken to make timely membership payments to CIEC and to avoid unauthorized use of CIEC/iCARE material or any College/Universities collateral.

III. Engagement with Students and Families

g. Candidate Agency secures a written legal agreement with a potential student and their family regarding services expected and all fees. No unsupported guarantees or promises will be made.

h. Student records and information is kept confidential unless written consent is obtained from the student, who has attained the age of majority.

i. Parents will be included in all communications in cases where the student is a minor in that State or Provincial jurisdiction.

IV. Engagement with Academic Institutions

j. Candidate Agency will provide its services to accredited Canadian institutions, securing a written legal agreement encompassing roles and responsibilities as well as methods for assuring quality and contractual obligations.

k. Relationship between the recruitment agency and institution will be characterized by transparency, regular communications, a high degree of professionalism, respect for confidentiality and attention to accuracy.

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AUTHORIZED USE OF CARE LOGO* AND CIEC AGENT

MEMBERSHIP CERTIFICATE

CARE Logo*

*Under exclusive operating license – ICE. The CARE logo does not include a lowercase prefix designating country of operation. General Guidelines: You may not use the CARE logo or any other CIEC–owned graphic symbol, logo or icon on or in connection with web sites, services and products, packaging, manuals, or promotional/advertising materials for any purpose other than promoting your CIEC Membership. The CARE logo may be displayed on business cards and publications and any other collateral materials that you use while an agency remains a CIEC Member. Do not alter the CARE logo artwork or logotype in any way, including colours and shape, except as noted below. The logotype consisting of ‘(Canadian Academic Advisors Representing Excellence)’ must always be located directly beneath the CARE maple leaf image. To create the greatest impact, there should be ample clear space around the logo. Do not allow photos, typography, or other graphic elements to enter the minimum clear space, 15% of the image height and width on each side. In addition:

Wherever space allows on online and printed mediums, you must include the appropriate

copyright disclaimer beneath the logo:


Use one logo only on each surface of communication.

Do not use the CARE logo alone on your communications.

Do not incorporate the CARE logo into your company identity.

Do not create a signature that combines the CARE logo with your business name.

Do not change the font or alter the spacing between letters.

Do not alter typographic proportions unless the logo is to be displayed on a small surface, necessitating an increase in the font size to assure legibility. See ‘Printed Mediums’.

Printed Mediums: The CARE logo must be a minimum of 1.5 inches in height. If displayed on a banner or other large printed mediums, the CARE logo will be between 15% and 25% of the total size of the communication material. Online Mediums:

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Logo size will be a minimum of 20% of screen size. The CARE logo will link to the CIEC website. Use the appropriate resolution. Please contact CIEC if you require a higher resolution (hi-res) logo.

iCARE Recognized CIEC Agent Membership Certificate Recognized agencies will receive an official iCARE Recognized CIEC Membership Certificate to validate their expertise. Recruitment agencies must desist displaying the CIEC Membership Certificate if they are no longer CIEC Members. CIEC Membership Certificates must not be reproduced for any reason without prior consent from CIEC.

iCARE Recognized CIEC Agent Membership Statement The following Statement is also available to currently recognized agencies who wish to publicize their iCARE Recognized CIEC Membership.

The Canada India Education Council (CIEC) has awarded

[name of agency]

iCARE (Canadian Academic Advisors Representing Excellence) Recognized CIEC Membership for their dedication to providing students and universities quality recruitment services and to the practice of

corporate social responsibility.

iCARE Recognized Agencies undergo a meticulous Membership Approval Process and annual training to promote transparent, effective and ethical business practice.

For additional information, please visit www.CanadaIndiaEducation.com

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CIEC AGENT MEMBERSHIP FEES

The iCARE Process requires the following payments:

1. Application Fee – paid upon submission of Application.

2. Membership fee – paid upon Approval of Application; fee based upon total number of students recruited to Canada in the past calendar year (or 12 months).

3. Bi-Annual Renewal Fee (optional) – paid by an iCARE Recognized agency after an initial period of 3

years if the agency wishes to remain iCARE Recognized. It is then due bi-annually for two terms, bringing the total number of years an agency may remain ICARE Recognized without having to re-apply the Agent Membership Approval Process to 7 years (3 yrs + 2 yrs + 2yrs).

Please note that all fees are non-refundable. The Application Fee may be paid by PayPal or wire transfer. The Membership fee may be paid via wire transfer or bank draft/money order. Application Fee $525

+ Membership Fee 1 – 100 Students - Bronze Star $1,500 101 – 350 Students - Silver Star $3,000 351+ Students - Gold Star $4,500 Certified Agency – Bi-Annual Renewal Fee *Bi-Annual Renewal is an optional privilege to the agency available for two terms after an initial 3-year period of certification.

1 – 100 Students - Bronze Star $1,000 101 – 350 Students - Silver Star $2,000 351+ Students - Gold Star $3,000

Gold, silver, and bronze stars are used to categorize agencies by the number of students they recruit to

Canada annually (in the past 12 months). Agencies may or may not display their star on their marketing

initiatives but their awarded star will be displayed on the CIEC website next to their name and profile.

CIEC AGENT MEMBERSHIP ANUAL - Canada India Education ...ciec agent membership manual date of issue:...

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