Choice Hotels PPT

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Below is Choice Hotels presentation regarding their model of development of hotels in India through partners/developers .

Transcript of Choice Hotels PPT

  • Choice Hotels is one of the largest and most successful lodging companies in the world, with over 6,000 properties open and under development. Our mission to deliver the highest ROI of any hotel franchise.

    Choice Hotels has over 70 years of experience in hotel development services/resources, field support, property management systems, advertising, marketing and ongoing training designed to optimize hotel performance.

    CHOICE HOTELS INTERNATIONAL

  • 19 hotelsMexico270 hotelsAustralia & New Zealand26 hotelsIndia5 hotelsChina/SE AsiaChoice has a well-distributed International Portfolio, with segment leadership positions in many markets, including the U.S., Canada, Australia, Scandinavia, and Brazil. 38 hotels UK13 hotelsCentral America163 hotels Scandinavia56 hotels Brazil51 hotels Japan10 hotels Ireland293 hotelsCanada4,951 hotelsUnited States197 hotels ContinentalEurope

  • BRAND PORTFOLIOChoice hotel properties range from limited service to full service, spanning across the economy, mid-priced and upscale segments catering to leisure and business travelers. Offers wide range of lodging options across brands of -

  • CHOICE HOTELS INDIAWholly owned subsidiary of Choice Hotels International as on Feb 2010 to represent five international brands with 26 properties in over 19 destinations in India across various brandsChoice strives every day to continuously improve its franchise offerings to enhance its customers profitability and create the highest return on investment of any hotel franchise.

  • BRAND PERSONALITYService you can trust Exceptional Value

    At Quality hotels, you'll get everything you expect to make your trip more relaxing and enjoyable, all at a great value.

    Offers all essentials you need for a thoroughly satisfying stay including a warm smile.

    Quality promises guests a stay experience that delivers everything they expect and leaves them feeling pleased with their hotel selection.

  • Warm WelcomePersonalised HospitalityCompetitive Rates BRAND PERSONALITYMost popular Choice Hotels brand with over 2900 hotels open and under development worldwide.

    A warm welcome and personal hospitality at competitive prices

    Focused on consistently delivering all key drivers of guest satisfaction and likelihood to recommend, creating even higher demand for the brand and potential for returns.

  • The brand Clarion stands for Affordable Luxury and our positioning statement is Stay in Style.. at Clarion Hotels

    Luxurious and distinctive, Clarion Hotels, Suites and Resorts offer that special class found only at the worlds best hotels. Upscale amenities and flawless attention to detail combine to create the Clarion experience

    Affordable LuxuryDistinctive BRAND PERSONALITY

  • Upscale brandSmart design premium amenitiesAs a 100% new construction, Cambria Suites has set a new standard for the upscale segment. Rest and relaxation blends effortlessly with the latest technology in Cambria Suites hotels. Full service hotels with a modern and inviting atmosphere, smart design, functional and stylish with attention to detail

    BRAND PERSONALITY

  • What we bring to the table

    The ability to acquire a distinctive identity with a brand advantage, critical in a competitive market where you need noticeable, visible distinction.

    Competitive positioning of hotel in the local and expanded market place, with the objective of protecting and increasing market share.

    Expanded sales reach network of Regional and International Sales offices. Choice Hotels India has six Sales Offices in Bangalore, Chennai, Delhi, Mumbai, Ahmedabad & Hyderabad

    Managing aggressive sales promotion initiatives like exclusive tie-ups and tactical pan India with alliances with airlines, card companies, loyalty programs etc.

    Development of marketing promotion plans, segment mixes for the success of the hotel

  • The strength to rapidly establish leadership image based on Quality Assurance. Periodic Quality Assurance Reviews to ensure adherence to laid down standards and assist the hotel to remain competitive. Consistent standards deliver lasting returns and strengths

    On site consultations and assistance with up gradation plans

    Well defined Standard Operating Procedures manual is provided giving all systems for efficient management. Systematic operations achieve profitability.

    Sustained training and development inputs for boosting professional competence.

    Availability of experienced sr. executive database.

    Access to data base of professional vendors with special negotiated rates.

    What we bring to the table

  • Choice Hotels IndiaModels of Association

    In India we offer three models of association

    1. Franchise & Marketing2. Franchise, Marketing and Management Consultation 3. Franchise, Marketing and Management

  • Model 1

    Franchise & Marketing

    Choice Hotels IndiaModels of Association

  • Sales Support :

    17 Worldwide Sales Offices

    Domestic Sales Network of 6 offices

    Call Centre & Website ReservationsGlobal Distribution System Online Travel Agents/3rd Party Internet DistributorsFranchise Services Spectrum of ServicesFranchise & MarketingQuality Assurance Audit &TrainingBrand Rules & Regulations

    Marketing Services

    Brand ManagementMarketing PlanAdvertisingPublic Relations

  • Model 2

    Franchise, Marketing& Management Consultancy

    Choice Hotels IndiaModels of Association

  • Advise on Human ResourceAdvise on IT Support ServicesAdvise on Financial ManagementStandard Operating proceduresAdvise on Management Operations Advise onPre Opening ServicesProject PlanningVendor ManagementTechnical ServicesIn addition to services listed under Franchise & Marketing consultancy is provided on following aspectsSpectrum of ServicesFranchise, Marketing & Management Consultancy

  • Model 3

    Franchise, Marketing& Management

    Choice Hotels IndiaModels of Association

  • Spectrum of ServicesFranchise, Marketing & Management(Minimum Room Requirement-150 roomsHuman ResourceIT SupportFinancial ManagementStandard Operating proceduresComplete Management OperationsPre Opening ServicesProject PlanningVendor ManagementTechnical ServicesIn addition to services listed under Franchise & Marketing the following services are offered in Management

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