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CHINABRANDS

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2010 Revenue: 16.6 billion

RMB ($2.45 billion*) -- 19% growth since March 2007.

Lenovo :multinationalcomputer company thatdevelops, manufactures andmarkets desktop andnotebook computers.

Lenovo was incorporated inHong Kong in 1988.

Lenovo's principal operationsare currently located inBeijing, China, Morrisville,North Carolina in the United

States, and Singapore.

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China Life

The China Life InsuranceCompany Limited 

Is a Beijing-based China-incorporated company thatprovides life insurance and annuityproducts.

It became a public-listed companyon December 18, 2003, with amarket capitalization of USD$5,756million as of August 31, 2005.

The gains allow China Life to passING Group NV, Allianz SE and Axato become the world's no. 2 insurerwith a market value of $129 billion,behind American InternationalGroup's $186 billion. China Life isalso listed in China since Jan of2007.

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2009 Revenue: 18 billionRMB ($2.66 billion*) --67% growth since 

December 2006.

Tsingtao Brewery isChina's second largestbrewery[It was founded in1903 by German settlersand now claims about15% of domestic market

share. The beer isproduced inTsingtao/Qingdao inShandong province

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Tencent QQ

QQ is the most popularfree instant messagingcomputer program inChina.

As of July 11, 2011, theactive QQ users accountsfor QQ IM totaled 812.3million, possibly making itthe world's second largest

online community In February 2011,

QQ.com ranked 10th overall in the AlexaInternet rankings just

behind Twitter ranked 9th.

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Baidu: China's Google

Baidu, Inc is a Chineseweb services company

Baidu offers manyservices, including aChinese language searchengine for websites, audiofiles, and images.

Baidu was established in2000 by co-founders,Robin Li and Eric Xu.

In June 2011, Baiduranked 5th overall in theAlexa Internet rankings. 

In December 2007, Baidubecame the first Chinese

company to be included inthe NASDAQ-100 index.

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Haier Group is amultinational consumerelectronics and homeappliances company

headquartered in Qingdao,Shandong, PRC. Haier had been founded as

Qingdao Refrigerator Co. in1984

Its products include airconditioners, mobilephones, computers,microwave ovens, washingmachines, refrigerators,and TV.

In 2010 the Haier brandhad the world's largest

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ICBC  – INDUSTRIAL &COMMERCIAL BANK OF

CHINA Founded as a limited

company on January 1,1984

One of Big Four largestBank of China withassets of Yuan12.55trillion (US$1.9 trillion)

Net profit is up 12.4% toYuan 33.7 billion, 

In 2011, it rankednumber 7 on ForbesGlobal 2000 list ofworlds biggest public

companies.

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AIR CHINA

Air China was established on 1July 1988 - one of the strongestairlines of China.

Based in Beijing Capital

International Airport, Air Chinais the world's 10th largest airlineby fleet size.

Air China is the most profitableairline in the world, as well as

the world's largest carrier. Net profit of Yuan 12 billion

(USD $1.83 billion) in 2010, up147.3% from 2009.

Turnover rose 60.5% to Yuan

82.49 billion

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Conclusion

Like Westerners, the Chinese are learninghow to advertise on a grand scale. Adspending last year was $54 billion in China,

making it the third-biggest ad market in theworld.

Other companies are building up betterknowledge of foreign markets. Haier

already spends 8% of revenues onresearch and is creating local product-development teams in Tokyo and the U.S.to differentiate its line and move upmarket.