China and Sydney Australias Growing Business Partnership

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    china &

    new South waleS

    A dynamic partnership

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    g r

    the

    placeto

    New South Wales (NSW), the State in which youll

    fnd Sydney, is these days globally established asa highly desirable destination in which to live andwork. With our temperate climate, unparalleled

    natural beauty and relaxed, multicultural liestyle,NSW and Sydney have one o the highest qualities

    o lie in the world.

    Fuelled by a well-trained, well-educated and

    multilingual workorce, Sydney and NSW continueto thrive, embracing and leading a national culture

    o innovation and taking it to all new levels.

    Sydney alone accounts or nearly a quarter o

    Australias gross domestic product, and is thelargest State economy in the country. Its largereven than the national economies o Malaysia,

    New Zealand and Singapore. And with renownedresearch leadership in smart technologies rom

    next generation communications to advancedrobotics and solar energy, to name a ew weve

    got a frm eye on the uture.

    Today, New South Walesstands out as a perfectinvestment destination.

    With our strong economy,low-risk business landscape,skilled workforce and aninfrastructure to rival thebest globally, investors fromChina will not only nd thebest foundations on whichto build their business, butalso a welcoming, friendlycommunity.

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    o wmutually beneficial relationship

    A global superpower like China needs trading

    partners and investment destinations it cancount on. Sydney and NSW are ideal, with our

    unmatched standard o products and servicesoering plenty o opportunities or Chinas

    economy to continue to grow.

    I the 2009-10 business year is any indication,

    were onto something great. Bilateral merchandisetrade between NSW and China stood at A$21.6

    billion, making China our most signifcant tradingpartner. Imports rom China to NSW were worth

    A$18.4 billion, consisting largely o ofce andcommunication equipment, as well as appareland clothing.

    Exports rom NSW to China were worth almost

    A$3.2 billion in the same fnancial year, made up omineral uel and oil, ores, animal hair (mainly wool),yarn and abric, and specialised machinery (mainly

    or use in civil engineering, including mining).

    Its a trade relationship as diverse as it is benefcial,

    with links in agriculture, environmental protection,fnancial and legal services, education, tourism,

    architectural design and building products,

    biotechnology services and telecommunications.

    investing in each other

    Beyond trade, investment is another area that

    has shown growth. In 2010, China invested A$12.82billion in Australia, an increase o 41.5 per centrom the previous year.1 Australia returned the

    avour, directly investing A$6.7 billion in thesame year.

    1 ABS, Cat. No. 5352.0, International Investment Position,Australia, Supplementary Statistics, 2010

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    Sydney and NSW are globally competitive

    and a business hub or the Asia Pacifc.

    With Australias largest State economy,

    NSWs various industries make a signifcant

    impact at a national and global level.

    We have the largest manuacturing and

    services sectors in the country. And with

    Sydney being Australias global city, when

    you invest here, you put yoursel on the

    international map.

    a closer looK at the nsW economy

    NSW is the hub o Australias economic

    activity with most headquarters

    o leading oreign banks and

    international corporations. Sydneys

    competitiveness has attracted more

    than 75 per cent o Australias ICT

    Asia Pacifc regional headquarters.

    The variety o Asian languages spoken

    here has also attracted regional customer

    service centres or the Asia Pacifc. The

    State has the most diverse economy and

    is a leading low cost and world scale

    producer o resources. The State has

    the largest:

    manuacturing industry

    number o ICT specialist businesses

    exports o medicinal and

    pharmaceutical products

    fnancial services industry

    ood and beverage industry

    post-production and digital

    and visual eects industry

    number o creative services employees

    share o international tourists.

    NSW has strengths in a variety o sectors,

    providing the capacity to withstand

    changing economic conditions.

    a secure business environment

    Australia is fnancially and politically

    stable making NSW a low-risk business

    environment. Our economy is resilient with

    well-regulated legal and banking systems.

    a DVSgloBalcooMY

    a financial hub

    NSWs fnancial services industry makes

    up nearly hal o the entire nations

    sector output2, including services in

    banking, non-deposit fnancing, unds

    management, fnancial asset investment,

    insurance and superannuation unds,

    auxiliary fnance and insurance services.

    Sydney is the regional centre or banking

    and insurance, oreign exchange,

    equities, utures and managed unds

    and services to fnance companies in

    the Asia Pacifc.

    Our highly experienced companies are

    ready and waiting to work with you in

    addressing the restructuring o Chinas

    fnancial services sector in the most

    positive and proftable way possible.

    2 ABS, Cat. No. 5220.0, Australian National Accounts:

    State Accounts, 2009-10

    SwSghS

    & aSSS

    Sydney is agood choice toestablish ourbanks Australianbase becausethe city has awell-developedfinancial servicessector. Sydney waschosen as a keyregional locationin the SouthernHemisphere,and it will be animportant additionto the Banks globalnetwork.

    Bank o Communications

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    logistics & infrastructure

    Transport is big business in NSW.

    In act, NSW is responsible or 26 per

    cent o Australias total reight haulage.The reight transport and logistics

    industry is estimated to account or

    up to 11.2 per cent o NSWs gross

    state product.

    There are joint venture opportunities in

    transport companies with considerable

    presence in the resources sector. And

    the reight industry is always open to

    additional participants, particularly in

    the arena o heavy vehicles, presenting

    another opportunity or investors.

    Beyond logistics, inrastructure is

    another area were improving. Byadopting various initiatives, including

    improvements in broadband, energy,

    port productivity and land transport,

    we can continue to progress into

    the uture.

    agri-business

    Sydney is a modern international city,

    and the gateway to an Australian ood

    bowl in the State o NSW.

    Our rich and diverse growing environment

    is recognised internationally, as is our

    highly diversifed ood industry with

    strengths in wine, grain, dairy, ruit,

    vegetables, meat and seaood.

    Our agricultural industry continues

    to grow, thanks to our clean, disease-

    ree growing conditions and diversity

    o soil types, topography and climates,

    allowing us to produce goods o the

    highest quality at the lowest cost.

    And it doesnt end with agricultural

    produce. About one third o Australiasprocessed ood production, investment,

    research and development takes place

    in NSW, adding urther scope to the

    burgeoning industry.

    As China continues its reorms

    to consistently meet international

    standards in production, processing,

    packaging and handling, were

    more than able to contribute.

    mining & resources

    Exploration and mining companieschoose NSW because o its large,

    diverse and rich mineral deposits,

    including coal, as well as metallic,

    industrial and construction minerals.

    Companies characterise NSW as a

    location with developed and easily

    accessible inrastructure, low average

    operating costs and a highly skilled

    pool o workers.

    With the continuing support o the

    State government, this is an industry

    waiting or you to make your mark.

    facts

    our diverse industrindspe urrenty

    unts fr:46 per ent f

    austris finne ndinsurne industry

    42 per ent f teinfrmtin medind mmunitins

    industry

    37 per ent f te

    prfessin, sientifind teni servies

    36 per ent f terts nd reretin

    servies

    32 per ent f te

    mnufturinindustry

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    china construction banK

    With over 13,400 branches, almost 300,000

    employees and a market value o US$247 billion,

    the China Construction Bank is one o the top

    10 banks in the world by market value.

    When it came time to open its frst Australian

    branch, Sydney was the ideal choice. And withChina set to become the worlds largest banking

    market, the China Construction Bank is a vital

    addition to our fnancial services sector.

    The NSW Government helped the bank establish

    itsel in Sydney by arranging introductions to key

    industry contacts and advising on various visa

    requirements. And we can guarantee that it was

    a well-made move.

    Other Chinese banks represented in