Stanford University, Spring 2010CS377v - Creating Health Habitshabits.stanford.edu

Check In…to Better Health

A conceptual design by Cristina Cordova

Design ChallengeTo design a concept that motivates sorority

women to apply sunscreen daily before going outside by using a mobile check-in

application.

Stanford University, Spring 2010CS377v - Creating Health Habitshabits.stanford.edu

Check In… to Better HealthPersuasive Purpose To form a healthy daily habit by motivating six sorority women to

apply moisturizer with facial sunscreen every morning before heading outside for two weeks.

Industrial Design

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Texting Mobile, Social and Geolocation Check-in App

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Sunscreen Application

Stanford University, Spring 2010CS377v - Creating Health Habitshabits.stanford.edu

User Description• The target user is a

• Stanford Student • Member of a housed sorority • All target users are in the same sorority and use the

same bathroom every morning.• All target users have an iPhone

Stanford University, Spring 2010CS377v - Creating Health Habitshabits.stanford.edu

Jane & Her Sunscreen

Jane wakes up in the morning!Jane receives text telling her to use

sunscreen at her preferred wakeup time

Jane opens Gowalla, a mobile check-in app and checks into TRIDELT SUNSCREEN

Jane uses preferred sunscreen productprovided & applies it

Jane competes with her sorority sisters, also doing the two week challenge, to see who can reach their goals daily!

To notify and encourage her friends to help her with her goal, she posts it to Twitter

Stanford University, Spring 2010CS377v - Creating Health Habitshabits.stanford.edu

Prototype of The Sorority Woman & Her Sunscreen

Receive textGo to bathroom & apply product with sunscreen

Interact with iPhone check-in app

Utilize social pressure to encouragesunscreen application

Stanford University, Spring 2010CS377v - Creating Health Habitshabits.stanford.edu

Features/Functionality

• Choosing a product already used with SPF included will not add an extra step to their daily routines and make it easier to integrate the habit.

• Women typically apply beauty products in the morning after waking up. Ensuring the text arrives at the wake-up call time will improve compliance.

• Providing the preferred products will give women the ability to perform the action.

• Utilizing a mobile social app will keep the process on one technological device and provide positive social pressure to apply sunscreen

• iPhone users love to use apps. This process combines a health habit with what iPhone users love to interact with.

Stanford University, Spring 2010CS377v - Creating Health Habitshabits.stanford.edu

Theoretical Justifications

• I chose these steps based on what several women surveyed prefer.

• Many don’t like to apply regular sunscreen because it leaves a shiny residue. When mixed with a preferred product, it won’t seem different compared to what users already do.

• Many women did not want an extra step in their routine. Products including sunscreen are two steps in one.

• Many women don’t want difficult forms or documents to fill out to ensure compliance. A quick check in system is easier.

• Many women go to the bathroom immediately after waking up. Ensuring women use sunscreen at this time when washing their hands or doing other tasks adds it into the regular routine.

Stanford University, Spring 2010CS377v - Creating Health Habitshabits.stanford.edu

Results of User Testing

• Will be added when research is completed.

Stanford University, Spring 2010CS377v - Creating Health Habitshabits.stanford.edu

Shortcomings of Design

• Wake-up times could be inaccurate on weekends when women may not wake up at a regular time.

• Women may not want to use an iPhone in or after using the bathroom.

• iPhone apps are mostly fun and engaging. If this app is not fun, people won’t use it.

• If women wake up in another location, it will be more difficult to check-in on location-based app.

Stanford University, Spring 2010CS377v - Creating Health Habitshabits.stanford.edu

Expansion

• Other form factors or ID possibilitieso Placing reminder note on woman’s cubby in bathroom to have

a non-device reminder.

• Other features and interactionso More details about anti-aging properties of sunscreen, how

much younger one can look if she uses sunscreen etc. posted as a reply when a user checks in.

Stanford University, Spring 2010CS377v - Creating Health Habitshabits.stanford.edu

Next Steps in Design Process

• Announce research study on sorority mailing list. Alert women of benefits of sunscreen/moisturizer usage and the FREE products!

• Contact those who seem interested in using sunscreen and have iPhones.

• Get the wake-up schedules for participants for daily texting.

• Show women how to use the mobile app if they haven’t used it before.

Stanford University, Spring 2010CS377v - Creating Health Habitshabits.stanford.edu

Summary

By using two triggers including:• Reminder text at wakeup time• A mobile and social check-in app to “check in to sunscreen”

and convenience of use factors including• Free sunscreen product to participants • A combination product that doesn’t add a step to most daily routines of women

this research study will• form a healthy daily habit by motivating six sorority women to apply moisturizer with facial sunscreen every morning before heading outside for two weeks

Stanford University, Spring 2010CS377v - Creating Health Habitshabits.stanford.edu

Evaluation of Design Project

How well does the idea reflect concepts from class?

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How well does the design match the design brief?

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How viable/convincing is the proposed solution?

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Stanford University, Spring 2010CS377v - Creating Health Habitshabits.stanford.edu

Evaluation continued…

How well could this solution scale to reach many?

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How well does this document communicate?

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Bonus Points

How insightful is the proposed solution?

0 1 2 3 4 5 6 7

Stanford University, Spring 2010CS377v - Creating Health Habitshabits.stanford.edu

Additional Comments:

Overall remarks or additional comments here