Chapter 14: Usability testing and field studies. 2 FJK 2005-2011 User-Centered Design and...

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2 FJK 2005-2011 User-Centered Design and Development Instructor: Franz J. Kurfess Computer Science Dept. Cal Poly San Luis Obispo
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Transcript of Chapter 14: Usability testing and field studies. 2 FJK 2005-2011 User-Centered Design and...

Page 1: Chapter 14: Usability testing and field studies. 2 FJK 2005-2011 User-Centered Design and Development Instructor: Franz J. Kurfess Computer Science Dept.

2FJK 2005-2011

User-Centered Design and Development

Instructor: Franz J. Kurfess

Computer Science Dept.

Cal Poly San Luis Obispo

Page 2: Chapter 14: Usability testing and field studies. 2 FJK 2005-2011 User-Centered Design and Development Instructor: Franz J. Kurfess Computer Science Dept.

5FJK 2005-2011

484-W10 Quarter

• The set of slides I use in class is close to the one in the PowerPoint Custom Show “484-W09”. Since I’m using mostly Keynote now, I use the “Skip” feature to achieve a similar result.

Page 3: Chapter 14: Usability testing and field studies. 2 FJK 2005-2011 User-Centered Design and Development Instructor: Franz J. Kurfess Computer Science Dept.

6FJK 2005-2011

Chapter Overview

• user testing• DECIDE framework for user testing• experiments

– variables and conditions– data collection and analysis

• predictive models– GOMs– keystroke level model

Page 4: Chapter 14: Usability testing and field studies. 2 FJK 2005-2011 User-Centered Design and Development Instructor: Franz J. Kurfess Computer Science Dept.

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Motivation

• in addition to asking users about their experiences or tasks, it may be necessary to conduct tests where they perform tasks

• ideally, these tests should be done with the final product– in practice, this is often not feasible– user testing can also be done on prototypes to

find out how well the general approach works

• user modeling tries to predict user performance for tasks performed on a system

Page 5: Chapter 14: Usability testing and field studies. 2 FJK 2005-2011 User-Centered Design and Development Instructor: Franz J. Kurfess Computer Science Dept.

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Objectives

• become familiar with the main principles and constraints of user testing

be aware of the differences between user testing, usability testing and research experiments

be able to design simple experiments become familiar with the GOMS user model, the

keystroke level model, and Fitts’ law determine when these techniques can be applied know how to do a keystroke level analysis

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Usability testing• Involves recording performance of typical

users doing typical tasks.• Controlled environmental settings. • Users are observed and timed.• Data is recorded on video & key presses are

logged. • The data is used to calculate performance

times, and to identify & explain errors. • User satisfaction is evaluated using

questionnaires & interviews. • Field observations may be used to provide

contextual understanding.

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Experiments & usability testing

• Experiments test hypotheses to discover new knowledge by investigating the relationship between two or more things – i.e., variables.

• Usability testing is applied experimentation. • Developers check that the system is usable

by the intended user population for their tasks.

• Experiments may also be done in usability testing.

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Usability testing & researchUsability testing

• Improve products• Few participants• Results inform design• Usually not

completely replicable• Conditions controlled

as much as possible• Procedure planned• Results reported to

developers

Experiments for research

• Discover knowledge• Many participants• Results validated

statistically • Must be replicable• Strongly controlled

conditions• Experimental design• Scientific reported to

scientific community

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Usability testing• Goals & questions focus on how well

users perform tasks with the product.• Comparison of products or prototypes

common.• Focus is on time to complete task &

number & type of errors.• Data collected by video & interaction

logging.• Testing is central.• User satisfaction questionnaires &

interviews provide data about users’ opinions.

Page 10: Chapter 14: Usability testing and field studies. 2 FJK 2005-2011 User-Centered Design and Development Instructor: Franz J. Kurfess Computer Science Dept.

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Usability lab with observers watching a user & assistant

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Portable equipment for use in the field

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Testing conditions• Usability lab or other controlled space.• Emphasis on:

– selecting representative users;– developing representative tasks.

• 5-10 users typically selected.• Tasks usually last no more than 30

minutes.• The test conditions should be the same for

every participant.• Informed consent form explains

procedures and deals with ethical issues.

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Some type of data Time to complete a task. Time to complete a task after a specified.

time away from the product. Number and type of errors per task. Number of errors per unit of time. Number of navigations to online help or

manuals. Number of users making a particular

error. Number of users completing task

successfully.

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Usability engineering orientation

Aim is improvement with each version.

Current level of performance. Minimum acceptable level of

performance.Target level of performance.

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How many participants is enough for user testing?

• The number is a practical issue.• Depends on:

– schedule for testing;– availability of participants;– cost of running tests.

• Typically 5-10 participants. • Some experts argue that testing

should continue until no new insights are gained.

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FJK 2005-2011

User Testing with DECIDE

• Determine the goals and Explore the questions

• Choose the paradigm and techniques

• Identify practical issues• Deal with ethical issues• Evaluate, analyze, and present

data

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Experiments

• Predict the relationship between two or more variables.

• Independent variable is manipulated by the researcher.

• Dependent variable depends on the independent variable.

• Typical experimental designs have one or two independent variable.

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Experimental designs

• Different participants - single group of participants is allocated randomly to the experimental conditions.

• Same participants - all participants appear in both conditions.

• Matched participants - participants are matched in pairs, e.g., based on expertise, gender, etc.

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Different, same, matched participant design

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Field studies• Field studies are done in natural settings.• The aim is to understand what users do

naturally and how technology impacts them.

• Field studies can be used in product design to:- identify opportunities for new technology;- determine design requirements; - decide how best to introduce new technology;- evaluate technology in use.

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Data collection & analysis

• Observation & interviews– Notes, pictures, recordings– Video– Logging

• Analyzes– Categorized– Categories can be provided by theory

• Grounded theory• Activity theory

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Example of categories from Activity Theory

where-to artefacts The cinema experience as it is formed in the shop, in sales brochures, and at Sarah’s sister’s house. why artefacts Press number button for number of loudspeakers to be connected. how artefacts Press LIFT [LIST] button a few times. what artefacts The electronic curtains rising and falling.

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Key points Testing is a central part of usability testing. Usability testing is done in controlled conditions. Usability testing is an adapted form of experimentation. Experiments aim to test hypotheses by manipulating certain

variables while keeping others constant. The experimenter controls the independent variable(s) but

not the dependent variable(s). There are three types of experimental design: different-

participants, same- participants, & matched participants. Field studies are done in natural environments. Typically observation and interviews are used to collect field

studies data. Categorization and theory-based techniques are used to

analyze the data.