Chapter 03 IHRM

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    Chapter 3IHRM: Sustaining international

    business operations

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    Chapter objectives

    issues relating to the various approaches to staffing foreign

    operations

    the reasons for using international assignments: positionfilling, management development and organizational

    development

    (cont.)

    The previous two chapters concentrated on the global

    environment and organizational contexts. We now focus on

    the managing people aspect. The aim is to establish the role

    of HRM in sustaining international business operations andgrowth. We cover the following:

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    Chapter objectives (cont.)

    the various types of international assignments: short-term,

    extended and longer-term; and non-standard arrangements:

    commuter, rotator, contractual and virtual

    the role of expatriates and non-expatriates (internationalbusiness travelers) in supporting international business

    activities

    the role of the corporate HR function.

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    Approaches to staffing

    Factors affecting approaches to staffing

    General staffing policy on key positions at

    headquarters and subsidiaries Ethnocentric

    Polycentric

    Geocentric

    RegiocentricConstraints placed by host government

    Staff availability

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    Ethnocentric

    Strategic decisions are made at headquarters

    Limited subsidiary autonomy

    Key positions in domestic and foreign

    operations are held by headquarters

    personnel; PCNs manage subsidiaries

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    Polycentric

    Each subsidiary is a distinct national entity

    with some decision-making autonomy

    HCNs manage subsidiaries who are seldom

    promoted to HQ positions

    PCNs rarely transferred to subsidiary

    positions

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    Geocentric

    A global approach - worldwide integration

    View that each part of the organization

    makes a unique contribution

    Nationality ignored in favour of ability:

    Best person for the job

    Colour of passport does not matter when it

    comes to rewards, promotion and development

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    Figure 3-1: Geocentric staffing requirements

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    Regiocentric

    Reflects a regional strategy and structure

    Regional autonomy in decision making

    Staff move within the designated region,

    rather than globally

    Staff transfers between regions are rare

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    Table 3-1: The advantages and disadvantages of using PCNs,

    TCNs and HCNs

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    Figure 3-2: Determinants of IHRM approaches and activities

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    Reasons for international

    assignments Position filling

    Eg. Skills gap, launch of new endeavour, technology

    transfer Management development

    Training and development purposes, assisting in

    developing common corporate values

    Organizational development Need for control, transfer of knowledge, competence,

    procedures and practices

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    Types of international

    assignments Short term

    Up to 3 months

    Extended

    Up to 1 year

    Long term

    Varies from 1 to 5 years

    The traditional expatriate assignment

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    Non-standard assignments

    Commuter assignments

    Rotational assignments

    Contractual assignments

    Virtual assignments

    Some of these arrangements assist in overcoming the

    high cost of international assignments but are notalways effective substitutes for the traditional

    expatriate assignment

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    Figure 3-3: Factors influencing virtual assignments

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    Roles of an expatriate

    Agent of direct control

    Agent of socialization

    Network builder

    Boundary spanner

    Language node Transfer of competence and knowledge

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    Figure 3-4: The roles of an expatriate

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    The role of non-expatriates

    People who travel internationally yet are notconsidered expatriates as they do not

    relocate to another countryRoad warriors, globetrotters, frequent fliers

    Much of international business involvesvisits to foreign locations, eg.

    Sales staff attending trade fairs

    Periodic visits to foreign operations

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    A glamorous life?

    International business travelers cite the

    positives as:

    Excitement and thrills of conducting businessdeals in foreign locations

    Life style (top hotels, duty-free shopping,

    business class travel)General exotic nature

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    But a high level of stress!

    Home and family issuesfrequent absences

    Work arrangementsdomestic side of

    position still has to be attended to Travel logisticswaiting in airports, etc.

    Health concernspoor diet, lack of sleep,

    etc. Host culture issueslimited cultural

    training

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    Table 3-2: Various roles of corporate HR

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    The role of the corporate HR

    function Can we manage our people like a global

    product? The feasibility of:

    The concept of a global internal labour market

    Standardization of work practices and HR

    activities

    What HR matters require central controland what can be decentralized?

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    Chapter summary

    Looked at the various approaches to staffing international

    operationsethnocentric, polycentric, geocentric andregiocentricexamining their advantages and disadvantages and

    factors that may determine the choice of these options.

    Considered the reasons for using international assignments:

    position filling, management development and organizationdevelopment.

    (cont.)

    This chapter has expanded on the role of IHRM in sustaining

    international business operations. We have:

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    Chapter summary (cont.) Discussed the various types of international assignments: short,

    extended and long-term (traditional); and non-standard forms

    such as commuter, rotational, contractual and virtual

    assignments.

    Examined the various roles of the expatriate: as an agent for

    direct control, as an agent for socialization, as network builders,

    as boundary spanners and as language nodes. These various roles

    of the expatriate help to explain why expatriates are utilized and

    illustrates why international assignments continue to be animportant aspect of international business from the

    organizations perspective.

    (cont.)

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    Chapter summary (cont.)

    Recognized that non-expatriates are also critical to international

    business operations. International business travelers present their

    own challenges, such as the effect of frequent absences on family

    and home life, the possible negative health effects and otherstress factors. The management of such individuals, however,

    does not appear to fall within the domain of the HR department.

    Looked at the role of the corporate HR function as the firm

    grows internationally, building on sections from Chapters 1 and

    2.