CFLAConference2010CongrèsACFL

Pan Paci�c HotelVancouverSeptember 22-24, 2010Le 22 au 24 septembre 2010

The TURNING POINTLe Point Tournant

WED

september

222:00pm - 7:00pm Registration Desk open sponsored by:

12:30pm - 3:00pm Board of Directors meeting (closed)

3:30pm - 3:40pm Chairman’s Welcome Serge Mâsse, FinTaxi, sec/lp

3:40pm - 4:40pm The credit crisis and its impact on funding the Canadian economy Stanley Hartt

ChairmanMacquarie Capital Markets Canada

A former Deputy Minister of Finance and most recently Chair of the federal Advisory Committee on Financing appointed to advise the Minister of Finance on financing conditions, access to credit and gaps in the credit markets, Mr. Hartt will give insight into the impact of the credit crisis and his perspective on the supply of funding for the finance industry.

4:40pm - 6:00pm Funding: What’s the “new normal”? Capital is returning with new programs; deal structures and terms are different. What are the changing expectations of funders and finance companies?

Paula Cruickshank, Business Development Bank of Canada John Estey, Stonebridge Financial Corporation James Joyce, Tao Asset Management Hugh Swandel, The Alta Group

3:00pm - 7:30pm CFLA Showcase - Trade Exhibitors

6:00pm - 7:30pm Welcome Reception sponsored by: Davis LLP

The evening is free for delegates to arrange their own networking dinners.

LEAD SPONSOR:

Conference 2010 Sponsorship OpportunitiesContact Charlene Forde(416) 860-1133, ext 21 or Charlene@c�a-ac�.ca{ {

Stonebridge Financial Corporation

THU

september

237:30am - 5:00pm Registration Desk open sponsored by:

7:00am - 8:30am Breakfast 8:00am - 7:00pm CFLA Showcase - Trade Exhibitors

8:45am - 9:00am Chairman’s Report Serge Mâsse, FinTaxi, sec/lp

Jim AllworthDirector, RBC Investments and Vice-Chair,RBC Dominion Securities’ investment strategy committee

Investment strategy requires understanding the currenteconomic environment and forecasting areas of growth: which sectors, what industries, where in Canada and in the world? Where there is economic growth, there will be a need for machinery, equipment and vehicles. Jim Allworth will talk about today’s economy and the strategic thinking he employs to identify growth opportunites.

10:30am - 11:00am Networking Break sponsored by: Northstar Leasing Corporation

11:00am - 12noon Developing and Implementing business strategies today

9:00am - 10:30am Strategic thinking about economic growth and business opportunities

Mike WaitesPresident & Chief Executive OfficerFinning International Inc.

These are challenging times to be leading everybusiness. Finning, the world’s largest Caterpillar equipment dealer, operates on three continents, andsells, finances and services heavy equipment to clientswho ride the business cycles. Mike Waites will talk aboutdeveloping and implementing business strategies today.

12noon - 1:50pm Lunch sponsored by: Miller Thomson LLP

2:00pm - 3:30pm Concurrent Workshops Building it better this time around: 10 innovative ways asset finance firmsare evolving their operating and business models for an economic upturnWe have seen a shake-out in the asset finance market world. What happenswhen the “down” cycle turns “up” and economic conditions improve? Theanswer lies in how well companies predict, plan, and prepare for sucess in theupturn.”Steve LeBarronCHP Consulting & Member of the research committee of the EquipmentLeasing & Finance Foundation

Stonebridge Financial Corporation

sponsored by: Jim Pattison Lease

sponsored by: WS Leasing Ltd.

THU

september

233:30pm - 3:45pm Networking Break sponsored by: CHP Consulting LTD.

5:15pm - 5:45pm 37th Annual General Meeting of Members

6:30pm - 7:30pm Chairman’s Reception sponsored by: FinanciaLinx Corporation

9:00pm - 10:00pm Inside Politics

7:30pm - 10:00pm Chairman’s Banquet & CFLA Member of the Year Awardsponsored by: Equirex Leasing Corp. / Roynat Leasing Finance/ Torkin & Manes Barristers & Solicitors / MCAP Leasing

2:00pm - 3:30pm Concurrent Workshops

3:45pm - 5:15pm Concurrent Workshops Lease accounting to be overhauled: Understanding the new approachShortly after the arrival of International of Financial Reporting Standards in Canada, we will be faced with a complete overhaul of the IFRS leaseaccounting rules: to capitalize all leases. What are the ramifications?Loraine McIntosh, Deloitte & Touche LLpTom Simmons, Jim Pattison Lease

Financing alternative/clean energy projects: the pros and consAlternative/clean energy projects, including hydro, solar and wind-basedcompanies, are ravenous consumers of capital with potential to be high-growth stories in North America for the foreseeable future. What are thesetechnologies? How do they work? How can they be financed?Mark Tonner, GE Energy Financial ServicesLouis Belanger, Stonebridge Financial Corporationsponsored by: Aird & Berlis LLP, Barristers & Solicitors

The business outlook and its implications for the Canadian equipment finance industry Review of delinquency and origination trends for the equipment financeindustry in Canada to better understand where we have been, where we are, and where we are likely to be going.William Phelan, President and Co-Founder of PayNet, IncThomas Ware, Senior Vice President - Analytics, PayNet Inc.sponsored by: Great American Insurance Company

What’s new in law for leasing?Key underlying rules that shape the business framework for asset-based financing and leasing - what’s happening?Jennifer Babe, Miller Thomson LLP, TorontoMichael Burke, Blake Cassels and Graydon LLP, TorontoFrançois Joubert, Savoie Joubert, s.e.n.c., MontréalRobert Swift, Davis LLP, Vancouver

Andrew CoyneNational EditorMaclean’s Magazine& The National CBC Political Panel

Huw WilliamsPresidentImpactPublic Affairs

A provocative and insightful commentor on political and economic issues,Andrew Coyne talks with Huw Williams,CFLA’s “eyes and ears” in Ottawa.

sponsored by: Davis + Henderson

sponsored by: Casitron Limited

8:00am - 10:00am Registration Desk open sponsored by:

7:00am - 8:15am Breakfast 8:00am - 12noon CFLA Showcase - Trade Exhibitors

8:30am - 10:00am Concurrent Workshops

Robert BurbachSenior AnalystCanadian Financial Advisory ServiceIDC Canada

The early and effective adoption of new technologieshas been one of the drivers of the industry. The need tounderstand and deploy emerging technologiescontinues to be of “top-of-mind” management interest.IDC is a global leader in IT market intelligence, helpingexecutives make facet-based decisions on technologypurchases and business strategy.

10:00am - 11:30am The top strategic technologies impacting your future

11:30am Conference close Serge Mâsse, Chairman, CFLA

Transforming/Reinvigorating your sales forceHow can senior managers repostition sales strategies to meet the realitiesof the new economy? What sales skill sets are needed? How will businessbe qualified more effectively avoiding a waste of valuable resources?Richard FarrellTangent Knowledge Systems

Valuing equipment todayValues for industrial equipment have changed dramatically. Old methodsfor determining value and remarketing aren’t applicable or accurate anymore. This session will explore the many factors that affect both value and price in the global equipment, the trends driving the used market, andstrategies for maximizing the value of construction, transportation, agricultural,mining and other industrial equipment on sale day.Rob Blackadar, Ritchie Bros. AuctioneersBrian Glenn, Ritchie Bros. Auctioneers

FRI

september

24Stonebridge Financial Corporation

sponsored by: JPL Vehicle Management Services

sponsored by: Blake, Cassels, Graydon LLP

What's the latest in automotive financing fraud?A review of the trends in application fraud for vehicle lessors: from the surge in fictitious identities and identity theft to the increase in false applications. What are best practices in fraud management? What's the latest in fraud tools and plans for the future?Vanessa Giuliani, Senior Fraud Consultant, Equifax Canada

What more can CFLA do for brokers?The CFLA president will lead a discussion between funders and brokers on how CFLA can add value to the business of brokers.Angela Armstrong, President, Prime Capital Consulting and Forest Leasing Inc.Larry Mlynowski, President , Equirex Leasing CorporationDavid Powell, President, CFLA

GENERAL INFORMATION

WHO SHOULD ATTEND?Those who want to learn and discuss with their peers the latest about changes impacting the Canadian asset-based financing, equipment and vehicle leasing industry.

Members*

First delegate $1225Second delegate $1165Third delegate $1115Fourth delegate FREEAdditional delegate $1115Daily rate $700Chairmanʼs Banquet Only $175Companionʼs registration $350

Non-Members

First time $1225Second-time+ $1600Daily rate $775Chairmanʼs Banquet Only $275Companionʼs registration $350

Members*

First delegate $1325Second delegate $1265Third delegate $1200Fourth delegate FREEAdditional delegate $1200Daily rate $750Chairmanʼs Banquet Only $175Companionʼs registration $350

Non-Members

First time $1325Second-time+ $1725Daily rate $825Chairmanʼs Banquet Only $275Companionʼs registration $500

LOCATIONVancouverʼs Pan Pacific Hotel is part of the global five-star Pan Pacific group. Its unique location atop a pier overlooking Vancouverʼs magnificent waterfrontaffords guests and visitors panoramic vistas of the harbour, mountains, StanleyPark and the city skyline.

The downtown hotel offers convenient access to the cityʼs business, shoppingand entertainment district. Minutes away from the hotel lie the boutiques ofRobson Street, historic Gastown, and just three blocks away is the 200-shopPacific Centre Mall.

REGISTRATION OPENS June 18, 2010

REGISTRATION FEES AND VOLUME DISCOUNTS

“EARLY BIRD” Registration by July 15th

Registration after July 15th

DELEGATES MUST ADD 12% B.C HST TO THE REGISTRATION FEE

*Companies are Members of CFLA, not the individual. If anyone froma non-member company has previously attended CFLA conference,the second-time+ fee applies.

GENERAL INFORMATION

Full Delegate Registration includes:Admission to all llisted sessionsAll program materials and handoutsWelcome Reception3 refreshment breaks2 buffet breakfasts1 luncheonCharimanʼs Reception & Banquet

Spouses are welcomeSpouses are very welcome to attend the conference. While there is no formalprogram of activities, a spouseʼs registration includes:Welcome Reception2 buffet breakfasts3 refreshment breaks1 luncheonChairmanʼs Reception & BanquetAccess to business sessions on an “as available” basis.

REGISTRATION AND PAYMENTTo register and pay online go to www.cfla-acfl.ca “CFLA National Conference 2010”

NO PERSON WILL BE REGISTERED UNTIL FULL PAYMENT IS RECEIVED BY CFLA. Any outstanding amounts due to CFLA must be paid before registration can be accepted.

CANCELLATION REFUND POLICYGo to www.cfla-acfl.ca “CFLA National Conference 2010”.CFLA reserves the right to cancel this conference due to insufficient registrationsand will refund registration fees only.

HOTEL ACCOMODATIONCFLA does not handle hotel reservations. To reserve at The Pan Pacific hotel,please call toll-free (800) 663-1515 from within Canada or (800) 937-1515 ifliving in the United States and ask for the Canadian Finance & LeasingAssociation/CFLA rates.

A block of guest rooms has been reserved at Pan Pacific Hotel at a special rate.Deluxe guestrooms: $229; applicable taxes extra.

RELEASE OF ROOM BLOCK: August 20, 2010

Information about local sights and events will be available on our website at www.cfla-acfl.ca.

DRESS CODECasual business attire is recommended for the entire conference including the Chairmanʼs Banquet. Jacket and tie not required.

TRANSPORTATIONTrain - Take the Canada Line to Waterfront Station. The hotel is at Canada Place, one block from the station towards the harbour.

The Canada Line is Vancouverʼs new rapid transit rail link connecting YVR todowntown Vancouver in 26 minutes and to downtown Richmond in 18 minutes.Itʼs a fast and easy way to get to the city centres. You can conveniently accesstrains from both the International and Domestic Terminals. Canada Lineʼs YVR Airport station is centrally located between our International and Domestic Terminals.

LEAD SPONSOR:

" F O C U S E D O N S O L U T I O N S "

R

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CASITRON LIMITEDServing the Leasing Industry

Since 1980L E A S T E MAe