CERTIFIED CORPORATE NUTRITION PROFESSIONAL™ (CCNP)...NUTRITION PROFESSIONAL™ (CCNP) Certified...

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THE CORPORATE HEALTH AND WELLNESS ASSOCIATION WWW.WELLNESSASSOCIATION.COM ©2014-2015 The Corporate Health and Wellness Association All rights reserved. [email protected] | PH: 561.204.3676 BROUGHT TO YOU BY: CERTIFIED CORPORATE NUTRITION PROFESSIONAL™ (CCNP)

Transcript of CERTIFIED CORPORATE NUTRITION PROFESSIONAL™ (CCNP)...NUTRITION PROFESSIONAL™ (CCNP) Certified...

Page 1: CERTIFIED CORPORATE NUTRITION PROFESSIONAL™ (CCNP)...NUTRITION PROFESSIONAL™ (CCNP) Certified Means Educated Access at least 8 Educational Video Modules taught by National Leaders

THE CORPORATE HEALTH AND WELLNESS ASSOCIATION

W W W . W E L L N E S S A S S O C I A T I O N . C O M

©2014-2015 The Corporate Health and Wellness Association All rights reserved. [email protected] | PH: 561.204.3676

BROUGHT TO YOU BY:

CERTIFIED CORPORATE NUTRITION PROFESSIONAL™ (CCNP)

Page 2: CERTIFIED CORPORATE NUTRITION PROFESSIONAL™ (CCNP)...NUTRITION PROFESSIONAL™ (CCNP) Certified Means Educated Access at least 8 Educational Video Modules taught by National Leaders

Certified Means EducatedAccess at least 8 Educational Video Modules taught by National Leaders from organizations such as LinkedIn, Hoff Fitness, L.L. Bean, AYC Health & Nutrition. CCNPTM is recognized by the Corporate Health & Wellness Association and the Corporate Wellness Magazine.

Drive Your Visibility UpReceive direct click-through leads by being featured as a Certified Corporate Nutrition ProfessionalTM on the Corporate Health & Wellness Association website at WellnessAssociation.com

Improve Your MarketabilityUse the certification seal and professional CCNPTM

designation on your business cards, websites and social media profiles.

Prove Your DedicationShow your clients and business associates you are a true expert in your field with our complimentary certificate on white pressed metal, framed in beautiful rich wood. Framed certificate available online upon completion of final exam.

Stay Informed And Steps Ahead Of Your CompetitionBecoming certified improves your knowledge base which sets you apart as a specialist in your field.

Share The ExperiencePut your new skills into practice and demonstrate your superior level of knowledge for your clients or company.

Refresh And ShareReceive a comprehensive workbook that can be reviewed as needed and shared with administrative staff to keep them engaged in your business.

Seize SolutionsAccess our professional network to obtain support for your Corporate Nutrition questions to better serve your clients.

Stay Tuned InDemonstrate your ongoing expertise through continuing education, future book releases and much more.

Share The WealthObtain group discounts, packages, learning tools and other benefits.

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CERTIFIED CORPORATE NUTRITION PROFESSIONAL™ (CCNP)Top 10 Benefits Overview

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THE CORPORATE HEALTH AND WELLNESS ASSOCIATION

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©2014-2015 The Corporate Health and Wellness Association All rights reserved. [email protected] | PH: 561.204.3676

TABLE OF CONTENTS

Certified Corporate Nutrition ProfessionalTM 2

Group Certification Package 4

Course Curriculum 5

How to Promote Yourself 11

CERTIFIED CORPORATE NUTRITION PROFESSIONAL™ (CCNP)

1.

GET CERTIFIED

TODAY

“The Certified Corporate Nutrition ProfessionalTM allowed me to work and gain the support of upper management with my company. We worked together to create a successful program that increased engagement and participation with those that really needed it. The data that we collected allowed us to show significant change in productivity, decreased stress, and money towards an on-site gym.”

Erica Rooney, Verizon

“As corporate wellness programs continue to grow, fitness and nutrition professionals are becoming more in demand. This certification will give you the tools and understanding to navigate the corporate market from A-Z and structure programs to meet the needs of a diverse workforce.”

Amie Hoff, Hoff Fitness

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THE CORPORATE HEALTH AND WELLNESS ASSOCIATION

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©2014-2015 The Corporate Health and Wellness Association All rights reserved. [email protected] | PH: 561.204.3676

• Food & Nutrition Professionals • Registered Dietitians• Corporate Wellness Managers• Other Industry Professionals

An increasing number of employers and corporations focus on employees Nutrition to get their employees and plan members to engage in healthy behavior as a way to reduce healthcare and health insurance costs. In turn, an increasing amount of employers are looking for human resources and benefits professionals with experience in employees Nutrition programs. This need will increase as more employers expand their Nutrition programs. Every corporate culture is different; therefore, Nutrition programs must be uniquely created for each specific corporate culture.

The Certified Corporate Nutrition Professional™ is an advanced certification of expertise offered by the Corporate Health & Wellness Association (CHWA). The certification requires evidence of professional experience in wellness nutrition and the knowledge and experience to provide nutrition guidance in the worksite setting.

In order to maintain certification after the required training, Certified Corporate Nutrition Professional™ must complete five hours per year of continuing education credits to stay up-to-date with industry best-practices and standards.

2. Take8 modules of online education and pass the 100 multiple choice question exam within 65 days of beginning the course.

• Participants will be given two opportunities to pass the exam before paying a re-examination fee of $200

• A grade of 75 percent or higher is required.

THE CERTIFIED CORPORATE NUTRITION PROFESSIONAL™ WAS CREATED FOR:

CERTIFIED CORPORATE NUTRITIONPROFESSIONAL™ (CCNP)

Certified Corporate Nutrition ProfessionalTM

$6951. Register

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©2014-2015 The Corporate Health and Wellness Association All rights reserved. [email protected] | PH: 561.204.3676

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THE CHWA PROVIDES THE CERTIFIED CORPORATE NUTRITION PROFESSIONALTM TO:

• Pass an online 100-question exam

• Meet educational requirements

• Update their Nutrition credentials through continuing education credits in order to maintain the Certified Corporate Nutrition ProfessionalTM designation

Becoming a Certified Corporate Nutrition Professional™ provides you with a competitive edge in the industry by demonstrating to employers and colleagues that you:

• Are certified to work in wellness programs in the workplace

• Possess the training and knowledge to successfully implement and manage a nutrition program in the worksite setting

• Understand best practices in wellness nutrition programs

• Comprehend the different types of wellness nutrition programs and learn how to tailor one to meet the needs of your specific corporate culture

• Demonstrate that you are up to date with current best practices on an ongoing basis through continuing education courses required for recertification

• Possess the qualifications and abilities for job promotion and career enhancement

BENEFITS OF BECOMING A CERTIFIED CORPORATE NUTRITION PROFESSIONAL™

CERTIFIED CORPORATE NUTRITION PROFESSIONAL™ (CCNP)

• Certified Corporate Wellness Nutrition Specialist® Certification expires two years after date of issue

• 8 Modules of continuing education required per (two year) re-certification period

• Re-certification fee of $300 after two years

• Annual fee of $100 to access online continuing education resources

Re-certification Policy

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Special customized packages are available for groups interested in our group certification programs. Our packages provide special discounts and extra benefits for groups of 12 or more.

INSTRUCTIONAL TRAINING METHODSThirteen educational training videos, approximately 45-60 minutes in one of the following formats:

1. Online classroom through our educational, digital platform 2. Live webcast (additional fee required, please contact for more information) 3. Face-to-face proctoring (additional fee required, please contact for more information).

ALL PARTICIPANTS OF GROUP TRAINING RECEIVE BENEFITS OF CERTIFIED CORPORATE NUTRITION PROFESSIONAL™ ADDITIONAL ADDED VALUE FOR GROUP CERTIFICATION

• Press Releases/Blogs on company certification and success.• Customized Q&A follow-up based on a compilation of questions submitted by each participant.• 50 percent off the purchase of any other certification with enrollment in the group certification program.• Two-year renewal for each associate certification included in group package ($200 value per each individual

certification).

• Custom e-Blast schedule to inform participants on certification information, access to the learning management system, step-by-step instructions, additional corporate Nutrition updates, and reminders & access to quarterly webcasts.• Custom analysis reports of associates progress and pass/fail rates. • Get a featured interview in our Corporate Wellness Magazine online publication.

*All certification programs are active for two years, with five hours of CE requirements per year to maintain valid certification.

• 12 - 24 Participants ~ 15 percent off individual certification value.

• 25 - 36 Participants ~20 percent off individual certification value.

• 37 + Participants ~ 30 percent off individual certification value.

GROUP CERTIFICATION PACKAGE

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©2014-2015 The Corporate Health and Wellness Association All rights reserved. [email protected] | PH: 561.204.3676

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CERTIFIED CORPORATE NUTRITION PROFESSIONAL™ (CCNP)2014-2015 Course Curriculum

Learn What EmployersAre Doing From:• Hoff Fitness• Verizon• LinkedIn & many more

1. WELLNESS 101: A GREAT PLACE TO START Effective engagement strategies set the foundation for participation into wellness programs. The key is to get people to first understand their health issues, the root causes of these concerns and what is available in preventive and natural healthcare to address them. Biometric screenings are a good beginning, but what are the tools and support you need to get healthy now? In this Wellness 101 presentation, you (your team) will be educated and empowered to be the CEO of your/their own health and wellness. By becoming aware of the preventive strategies that exist in preventive, natural and integrative medi-cine, your team will learn what they need to know to become better consumers of health care and how they can ask the right questions and understand the options available to prevent, manage and reverse disease in order to optimize their health and well-being and to save money by avoiding unnecessary procedures and drugs. This is an empowering educational op-portunity for HR and the general workforce to better understand their options.

In this session you will learn:

• What biochemical individuality means and how each person is unique

• How prevention is the key to better health and the options available to identify key markers before concerns become expensive and debilitating health conditions

• How the root cause can be addressed through better lifestyle choices

• How to start with the least invasive, most cost-effective strategy first

• How to empower the individual to make better health care choices with the least amount of cost, side-effects and down time

2. SWEAT PANTS TO A SUIT ~ APPROACHING THE CORPORATE MARKETSweat pants to a suit – playing with the big boys. As you transition from one to one client interaction to working in the corporate market, many aspects are approached differently. Going from a casual setting to a more formal workplace, understanding how to navigate the corporate market will ensure a smooth transition.

Attendees will learn:

• How to contact, pitching and sell your services

• How to structure pricing & what to charge

• What are the differences between coordinator, Nutrition center manager, corporate nutritionist, wellness coach,

consultant

• How to work onsite vs. virtual

• Understanding the legalities - contracts, agreements, insurance, etc.

• Confidence, presentation, etiquette, professionalism, mind shifting

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©2014-2015 The Corporate Health and Wellness Association All rights reserved. [email protected] | PH: 561.204.3676

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CERTIFIED CORPORATE NUTRITION PROFESSIONAL™ (CCNP)2014-2015 Course Curriculum

3. UNDERSTANDING CORPORATE BENEFITSCorporate benefits and its incorporated departments can be an overwhelming area to understand. A seminar designed for Personal Trainers, Nutrition professionals, Dietitians and other professionals just getting into the corporate benefits space. We will make sense of benefits as a whole as well as break down each area and how they all work together and individually.

You will better understand:

• What is HR, healthcare reform, incentives, 3rd party vendors, wellness programs

• What are the different roles each of these play in corporate wellness programs

• How do you fit into each area

• Which areas can you work in

4. HOW TO DEVELOP A PROGRAM DESIGN FOR A CORPORATE NUTRITION PROGRAMDeveloping a program for an entire company varies greatly from a program designing for one person. Where do you start, how do you begin? What do will you have to work with? Many variables come into play when structuring a corporate program.

These and the below topics will be addressed in this session:

• Identifying needs

• Scaling - small biz vs. large scale company

• De-conditioned population vs. fit employees

• Diverse cultures

• Education – hands on, lectures, guest speakers, newsletters, webinars

• Creativity, thinking outside the box

• Tricks and tools

• Onsite gym vs. not

• Navigating 3rd party vendors/providers (corporate wellness companies, suppliers, additional consultants)

• Evaluations assessments, biometric screenings, baseline

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©2014-2015 The Corporate Health and Wellness Association All rights reserved. [email protected] | PH: 561.204.3676

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CERTIFIED CORPORATE NUTRITION PROFESSIONAL™ (CCNP)2014-2015 Course Curriculum

5. MAKING A CASE FOR ONSITE CORPORATE FITNESS & NUTRITION: GAINING SUPPORT & REPORTING TO MANAGEMENT Once you’re in the door, creating a fitness/nutrition program and getting the support of upper management to implement it are two different things. Often times, the programs you wish to incorporate need extra convincing, presenting and proving success. This session will give you ideas on how to gain support from upper management and possible ways

Attendees will learn:

• How to get upper management/directors to listen, take notice and get on board with your plan

• Common (and not so common) ways to measure success

• How to create reports and share your programs success on engagement, participation and outcomes

6. CHIPOTLE MEXICAN GRILL CASE STUDY ON HOW A HIGH TECH AND HIGH TOUCH PROGRAM YIELDS MAXIM IMPACT, RESULTS AND SATISFACTIONChipotle Mexican Grill has had a wellness program for over three years with increased participation year over year. However they were looking to increase the employee satisfaction with the program and have more of an impact with their HQ popula-tion. Attend this session and learn how they implemented a detailed 8 week Nutrition and nutrition program that integrated a high touch approach with onsite coaching, Nutrition classes and education with their high tech wellness portal via chal-lenges and Facebook groups. By attending this session you will learn the challenges and opportunities and results of high tech and high touch wellness program.

In this session you will learn:

• Three key success factors of strategically integrating the wellness program into the overall company mission and culture

• How to drive high engagement and customization in a targeted behavior change program that is scalable

• Deployment the tactics of a high tech and high touch program that focuses on relationships and accountability resulting

in sustainable health outcomes

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CERTIFIED CORPORATE NUTRITION PROFESSIONAL™ (CCNP)2014-2015 Course Curriculum

7. BEANSTRONG – THE EVOLUTION OF A PILOT PROGRAM CREATED TO ADDRESS THE HEALTH ISSUES IN OUR EMPLOYEE POPULATION RELATED TO OBESITYWhen people think of L.L.Bean employees, they often visualize the active, athletic individuals they see in our catalogs. Unfortunately, not all of our employees fit those profiles. This presentation will address the health risks that have been identified in our organization and what we have done to address these risks.

8. LINKEDIN & TESLA MOTORS APPROACH TO NUTRITION, WELLBEING AND NUTRITION AND ITS CONNECTION TO CORPORATE AMERICA’S BOTTOM LINEThe costs of stress that is directly correlated with employee ‘s overall wellness hits company’s bottom line much more than employers like to admit, or even have knowledge of. A study shows that employers pay a whopping 200 to 300 percent more when employees for example call in sick and go AWOL than on the more likely expense of health care expenditures, according to HBS Working Knowledge. This is not a small expense by any means. To view employee wellness and corporate productivity expectancies to increase profit margins mutually exclusive is magnanimously detrimental to any company’s financial wellbeing. It can no longer be ignored that American employees are constantly stressed and unhealthy and therefore produces physiological health issues such as chronic illnesses. Incorporating mind-body and stress management programs as well as Nutrition & nutrition into your wellness program for employees can no longer be an option for any company, it must be viewed as a necessity to keep employees happily productive and healthy which in turn is positively reflected on the company’s financial statement.

In this session you will learn:

• Studies that reflect how interrelated stress, nutrition and Nutrition and the company’s financial health really are

• A case study of wellbeing program in place that have shown significant change in productivity and company cash

outflows

• How mindfulness programs that use meditation as their primary tool are a low budget option in wellness programs

• How to justify and succeed in implementing a nutrition and Nutrition program in your budget

FOR MORE INFORMATION CONTACT US AT [email protected] OR 561-204-3676. WWW.WELLNESSASSOCIATION.COM

THE CORPORATE HEALTH AND WELLNESS ASSOCIATION

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©2014-2015 The Corporate Health and Wellness Association All rights reserved. [email protected] | PH: 561.204.3676

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CERTIFIED CORPORATE NUTRITION PROFESSIONAL™ (CCNP)2014-2015 Course Curriculum

9. THE ERA OF WEARABLE DEVICES ~ HEALTH & NUTRITION CONSUMER TECHNOLOGY Recent research has shown possible links between wearable technology and boots in employees work, productivity and job satisfaction. Have wearable technologies become an employer’s dream to reboot their wellness program into a more fun, personalized, effective and hip employee benefit? Taking an active role in our health is a choice we make every step, every bite, every waking and now every sleeping hour of the day.

This session will include one employers perspective into creating an employee-driven, feel good program that promotes healthy competition within the workplace through wearable technologies. This session will explore:

• Wearable devices in the current marketplace (activity trackers, blood pressure devices, heart monitors and devices that

measure glucose and calories burned)

• Promising results for voluntary Nutrition programs that incorporate wearable technology

• How to structure a program that includes wearable technology and the qualifications an employer must consider

• How to maximize engagement and tie-in employee incentives

• Employee communication and transparency

• Analytics and measurement tools

• Social Media and mobile technology integration

10. ENGAGING EMPLOYEES IN HEALTHY EATING USING FUN COOKING CHALLENGESStatistics from the Center for Disease Control reveal that half of all adults have 1 or more chronic health conditions. This presentation will raise awareness of the costs associated with decreased productivity in the workplace and explain solution driven initiatives which can prevent the onset of diseases and assist those struggling with health issues. The lecture will share information regarding how nutrition education can support an employee’s health. Additionally, we will show how having healthy individuals in the workplace can lead to effective team collaborations and increase the overall productivity of the organization. Our discussion will offer preventative methods of health that can decrease the amount of employees with chronic conditions and ultimately lower the costs of medical expenses for the employer.

In this session we will address:

• Promoting employee productivity and wellness through nutrition and cooking education

• Increasing ROI through reducing chronic health risks

• Offering the knowledge to have the ability to make educated decisions based on personal needs and predispositions

• How to utilize current health care offerings, including how to prevent, manage and reverse chronic health conditions

• Discuss medical costs linking to chronic health conditions overall and in decreased productivity

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©2014-2015 The Corporate Health and Wellness Association All rights reserved. [email protected] | PH: 561.204.3676

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CERTIFIED CORPORATE NUTRITION PROFESSIONAL™ (CCNP)2014-2015 Course Curriculum

11. CREATING A HEALTHIER WORKPLACE BREAK ROOM EXPERIENCEThe presentation would work to educate companies and their executives to look at their food service solutions and help directly influence wellness programs to match their corporate wellness initiatives through their offerings to employees. People need to have the option to make the right choice, but if you don’t have the variety of fresh food available to them then you are limiting the success of a wellness program.

In this session attendees will gain:

• A basic understanding of the healthy break room concept and why companies like Nike, Allstate Insurance, Amazon, AT&T and many other companies are changing their vending/break room experience to a healthy one

• The benefits of healthy break rooms in support of Health & Wellness Programs

• How to implement a successful results-oriented Health & Wellness Program through rewards employees for “Choosing

Right”

• Next steps to getting involved and joining the revolution of thousands of companies across the country in bringing a happier, healthier, more productive break room experience

FOR MORE INFORMATION CONTACT US AT [email protected] OR 561-204-3676. WWW.WELLNESSASSOCIATION.COM

THE CORPORATE HEALTH AND WELLNESS ASSOCIATION

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©2014-2015 The Corporate Health and Wellness Association All rights reserved. [email protected] | PH: 561.204.3676

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Our certification is designed to give the Certified Corporate Nutrition Professional™ “brand-ability” to promote themselves and their work. We built a unique search functionality on our Wellness Association website (www.WellnessAssociation.com) that features all Certified Corporate Nutrition Professional™ by country, state and city. Additionally, each participant will have a brief bio; their name, designation and organization. While education remains of core importance to this program, we believe strongly in “brand-ability,” and making sure all Certified Corporate Nutrition Professional™ are recognized for achievements and are distinguished.

HERE ARE SOME ADDITIONAL WAYS TOPROMOTE YOURSELF AS A

CERTIFIED CORPORATENUTRITION PROFESSIONAL™:

Gain maximum exposure and set yourself apart by using our certification seal on all your business and social-related materials including business cards and email signatures.

1. BRAND YOURSELF

Show clients and business associates you are an expert in your field. Frame your certification.

2. DISPLAY

ACMEIncJohn DoePresident & CEO

Certified Corporate Nutrition Professional™

P: 674.345.4432 \ F: 345.643.2213E: [email protected]

434 Acme Inc AvenueNiceville, FL 33841

HOW TO PROMOTE YOURSELF AS A CERTIFIED CORPORATE NUTRITION PROFESSIONAL™

CERTIFIED CORPORATE NUTRITION PROFESSIONAL™

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3. LINKEDIN

Use this powerful business network to show off your credentials to the professional community. Update your resume and qualifications on LinkedIn to reflect your status as a Certified Corporate Nutrition Professional™.

We have created a unique search functionality to allow the world to acknowledge your achievements. Find yourself searchable on ourCorporate Health and Wellness Association page WellnessAssociation.com. Link the certification seal on your business materials to our search functionality and specialist page, and make your achievements recognized.

Respond to all incoming messages from anyone inquiring about your services through our private message function for all Certified Corporate Nutrition Professional™. People will have the ability to email you directly.

Benefit from our international reach and become featured with us! We have a domestic and international reach of over 100,000.

• Corporate Health & Wellness Association page (www.WellnessAssociation.com)

• Corporate Wellness Magazine (www.CorporateWellnessMagazine.com)

• Through the largest LinkedIn groups for Corporate Wellness

4. BECOME SEARCHABLE & MARKETABLE

Human Resource Manager, Acme inc.Certified Corporate Nutrition Professional™

John Doe

Human Resource Manager, Acme inc.Certified Corporate Nutrition Professional™

HOW TO PROMOTE YOURSELF

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JOIN THE CONVERSATION #EHBC2014

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